Pam Moore

JANUARY 4, 2017

We don’t want to wait in line or even wait for a mobile web page to load on our device. They optimize their LinkedIn company profiles. Supporting Resources: How to Get Your Social Marketing Budget Approved (white paper). 8 Steps to Develop a Social Business Strategy and Plan (white paper).

Social Media 167

Social Media Social Networking Training Instagram 167

Convince & Convert

FEBRUARY 5, 2018

Credible research and data validate the proposition that mobilizing employees as media is a good thing: Peer recommendations drive business value. Do a quick search on Twitter or LinkedIn for topics like Hadoop, DevOps, or SecOps. Employees tell better stories than you do. They have no agenda. But don’t take my word for it.

Strategy 145

Strategy Social Media Marketing Consultant 145

Hootsuite

MAY 31, 2023

Repurposing content Looking to turn a white paper into an Instagram post? Want a synopsis of your last webinar to share on LinkedIn? Read this meeting script and summarize five key points that we can share on LinkedIn. You: Expand this post again for LinkedIn, catering to an Enterprise audience. ChatGPT: [Output.]

Social Media 140

Social Media HootSuite How To URL 140

Webbiquity SMM

FEBRUARY 16, 2016

White paper and eBook downloads are the top producers of B2B leads, cited by 59% of marketers. LinkedIn Pulse ). LinkedIn Pulse ). LinkedIn Pulse ). LinkedIn Pulse ). LinkedIn Pulse ). 74% use LinkedIn, and 42% use Twitter. 74% use LinkedIn, and 42% use Twitter. MediaPost ).

B2B 110

B2B Social Media Marketing Survey 110

Webbiquity SMM

JANUARY 2, 2013

Find the answers to these questions and many, many more here in over 100 engaging and intriguing social, search, content, inbound, email, mobile and other marketing stats and facts from the past few months. B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%).

Social Media 245

Social Media B2B Marketing SEO 245

Webbiquity SMM

APRIL 27, 2010

Whatever questions you may have about social media marketing, you’ll probably find the answers in the 2010 Social Media Marketing Industry Report from white paper guru Michael Stelzner. LinkedIn – 78%. This excellent study provides a wide array of answers, statistics and insights. Facebook – 87%.

Report 191

Report Social Media B2B Newsvine 191

Pam Moore

NOVEMBER 29, 2016

Long before Facebook, Twitter, LinkedIn, Instagram and even blogs, people have been buying from people. Download our 105 Factors Impacting Your Digital Brand white paper. Supporting Resources: Digital Body Language: 105 Factors Impacting Your Brand (white paper). Your actions speak far more louder than words.

Brands 60

Brands Strategy Small Business Authentication 60

Social Media Marketing

AUGUST 8, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links. million a day.

Social Media 167

Social Media Nielsen Press Release News 167

Convince & Convert

MAY 3, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Four Your Information.

Social Media 130

Social Media Retail Education Airlines 130

Mindjumpers

DECEMBER 14, 2011

These predictions have been compiled and released in form of a white paper called “2012 Social Marketing and New Media Predictions” The report covers some predictions about new approaches to marketing, new ways of organizing resources, and flexible, scalable technology to get customers’ attention and ensure their engagement.

Nielsen 180

Nielsen Marketing Mobile Consultant 180

Pam Moore

MAY 27, 2016

989 million mobile daily active users on average for March 2016. billion mobile monthly active users as of March 31, 2016. Supporting Resources: Digital Body Language: 105 Factors Impacting Your Personal and Business Brand (white paper). Check out these statistics published by Facebook as of March, 2016. episode 4).

Facebook 113

Facebook Marketing Groups Groups 113

Bare Feet Studios

JANUARY 25, 2011

Mobile Interactivity and Smart Phone Apps. This info tells you about how they use their mobile devices and the type of interactivity they have already sought out. How are you managing mobile communication and customer support? Below are the results of our inquiry into the topic at the January meeting of Social Media Club Hawaii.

Social Media 52

Social Media Smart Phone Trends Policies 52

Jeff Esposito

APRIL 17, 2012

Yeah I’ve got a LinkedIn account, but I hardly go on it. It’s a response that all of us who engage in the social media space have probably heard at one time or another when we ask someone if they are on LinkedIn. They found a way for LinkedIn to make their jobs easier (think Pinterest and women). I’m not looking for a job.”.

LinkedIn 51

LinkedIn Wikipedia Aggregator Groups 51

Pam Moore

SEPTEMBER 9, 2020

Content that works like magic in the middle of the funnel include resources such as worksheets, templates, white papers, tutorial videos, and basically anything that engages and educates them. Hopefully you make the cut! :). It's worth testing longer form content in this phase to see how it converts.

Conversation 78

Conversation Template Templates Marketing 78

Webbiquity SMM

SEPTEMBER 4, 2012

With The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More , authors Kipp Bodnar of HubSpot and Jeffrey L. ” eBooks and white papers are complementary. “Traditionally, white papers have been more academic in tone and style.

B2B 185

B2B Social Media Review eBook 185

Pam Moore

JUNE 14, 2017

Digital marketers want us to watch their Facebook Live and YouTube videos, listen to their podcast, read their blog, follow them on Instagram, connect with them on LinkedIn, download their white papers and the list goes on. Digital Body Language: 105 Factors Impacting Your Personal Brand (white paper).

Training 166

Training Authentication Social Networking Resources 166

Convince & Convert

MARCH 4, 2016

Thanks to technological advances such as the widespread adoption of mobile internet access, the average human now has a shorter attention span than a goldfish , which makes visual content even more essential for capturing people’s attention. For industry-specific content, LinkedIn Pulse is also worth checking out.

Marketing 60

Marketing Statistics Directory Data 60

Pam Moore

NOVEMBER 3, 2019

How can you stop the scroll as your dream customer is browsing the web, scrolling their social media news feed on their mobile device? 15 Tips to Zoom Your Online Brand (white paper). Supporting Resources: Digital Body Language: 105 Factors Impacting Your Personal Brand (white paper).

Social Media 60

Social Media Template Templates Training 60

Hootsuite

JULY 25, 2023

Summarize this white paper into bullet points for an Instagram caption [INSERT WHITEPAPER]. Generate five possible titles and descriptions for a LinkedIn post about our company’s mission and values. Create five pieces of compelling copy that will encourage customers to download our mobile app. INSERT POST].

Marketing 90

Marketing Upcoming HootSuite Campaign 90

Writtent Blog

DECEMBER 18, 2023

You can find out what your target market wants and needs (for both content and product creation) through surveys, demographic research, forums, and Q&A platforms such as LinkedIn Answers and Quora. Every year, more and more consumers access your content on their mobile devices. Drip useful content into relevant LinkedIn groups.

Tips 98

Tips Content Press Release Marketing 98

Oktopost

OCTOBER 26, 2020

It’s easy to assume that B2B social selling can and should be limited to LinkedIn, as Twitter and Facebook are almost exclusively B2C channels. LinkedIn company page monitoring. Web-based but also includes mobile app for Android and iOS. High-quality white paper reports generated from the platform.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Buffer Social

NOVEMBER 30, 2016

You can also access a number of webinars and white papers to enhance your digital marketing expertise, and best of all, everything’s mobile-friendly so you can learn on the go, whenever you have time! Mobile app analytics. Social Media Quickstarter. Offered by : Constant Contact. Created by : Constant Contact.

Class 40

Class Skills Social Media Marketing 40

Pam Moore

DECEMBER 11, 2016

94% of B2B marketers use LinkedIn as part of their content strategy. 53% of email are opened on mobile devices (campaign monitor). 8 Steps to Develop a Social Business Plan and Strategy (white paper). (Content Marketing Institute). Content Marketing Institute). This is up from 808 words in 2014. Orbit Media). SoundCloud.

Template 167

Template Templates Content NewsCred 167

Oktopost

JUNE 9, 2020

And your own corporate accounts on LinkedIn, Twitter, Facebook and Instagram may not be able to do all the heavy lifting alone. Imagine that company A has roughly 3,000 followers on LinkedIn. Let’s say that the same company has 20 employees, each has the average number of 338 LinkedIn connections. Mobile App.

B2B 144

B2B Survey ROI Metrics 144

Convince & Convert

FEBRUARY 15, 2012

Bricks are larger content productions such as research reports, events, white papers, video series, mobile apps, etc. Feathers are comprised of simple text and photo content published via popular social media tools like Facebook, Twitter, LinkedIn, Google+, Pinterest, etc. Opportunity Cost.

Content 151

Content Marketing Insurance Metrics 151

Your Escape From 9 to 5

JULY 8, 2022

YouTube videos, white papers, podcasts? Social Email Search Mobile. Mobile is not a distribution network but it is a platform that needs special attention. What conferences do they attend? How do they convince their boss to make a buying decision? Do they print off an ebook and put it on his desk? Build distribution.

eBook 52

eBook How To Smart Phone Engineering 52

Convince & Convert

DECEMBER 7, 2011

Marketface doesn’t blog, create white papers, produce podcasts, or anything we would consider to be modern content marketing. Instead, she spends considerable time on sites like Linkedin, Twitter, and Empire Avenue , building bridges and making contacts.

Content 135

Content Marketing Consultant Study 135

Webbiquity SMM

APRIL 23, 2013

This doesn’t have to be obvious and it doesn’t have to be smothered all over the thing, but it should be there somewhere,” such as links to white papers or other related assets at the end of a blog post or report. Exploring the Five Cs of Content Marketing at Cisco by IT Services Marketing Association. Content Marketing and SEO.

Content 223

Content Tips Marketing B2B 223

Convince & Convert

JUNE 12, 2013

Most companies have: Some sort of social media presence (be it Facebook, Twitter, LinkedIn, Pinterest, Tumblr, etc.). These make great social updates for Twitter or LinkedIn. The White Paper is in his briefcase. Owned Media: Using Your Permission Marketing Assets. Email lists – of both customers and non-customers.

BuzzStream 150

BuzzStream Content Metadata Reddit 150

Convince & Convert

JULY 13, 2012

You go to a site and it’s like, “don’t forget to Like us to download the white paper.” Jay : This will get the LinkedIn “best answers.” Shawn, you did some great stuff on the mobile side, when you were at Nationwide. Do you get involved on the mobile side at Chase at all?

Banking 113

Banking Mobile Team Social Media 113

Webbiquity SMM

DECEMBER 19, 2017

It’s popular, easy to consume, mobile friendly, and with Facebook and now even LinkedIn pushing it, video (five votes) will continue to play an expanding role in B2B content marketing. Most of the innovation centers on mobile, but a few new options use machine learning to add value and significance. KoMarketing.

B2B 293

B2B Trends Analysis Marketing 293

Convince & Convert

OCTOBER 22, 2013

You can connect with Kelsey on Twitter , G+ , or LinkedIn. You can connect with him on Twitter , LinkedIn , and Pinterest. That means new media (like Prezi instead of PowerPoint), new formats (like scrolling sites, mobile apps and purpose-built Slideshares) and new styles (attitude-filled rants instead of bland white papers).

Strategy 150

Strategy BuzzStream Content Brands 150

Webbiquity SMM

NOVEMBER 12, 2013

How do marketers separate hype from reality in mobile? 7% of the American population has never heard of Facebook, and 41% say they haven’t heard of LinkedIn. 60% of LinkedIn users have clicked on an ad on the site, and 43% of U.S. marketers have obtained at least one new customer through LinkedIn. MediaPost ).

Statistics 226

Statistics Social Media B2B Journal 226

Convince & Convert

MAY 19, 2014

Not asked was whether that increase would be via owned blogs, or on third-party thought aggregators like Medium and Linkedin. Very bullish on Linkedin am I, especially because they have done a nice job of keeping it nonsense-free for the most part. Evidently – at least according to this survey – blogging is far from over.

Statistics 166

Statistics Social Media Loyalty Mobile 166

Waxing UnLyrical

NOVEMBER 8, 2019

Whether it’s web or social media or mobile apps, it’s still the content that dominates every digital space. For instance, content on mobile app development tips will be expertise-driven (B2B audience), while content describing the latest gadgets will focus on consumer-specific attributes (B2C). White papers. Infographics.

Content 187

Content Curation Marketing SEO 187

Convince & Convert

APRIL 22, 2016

So, using Sigstr gives you the ability to take your employees’ work email signatures, not their personal, their work email signatures and insert graphical banners in those signatures that then click through to your landing page, to your sign-up page or video, your white paper, your webinar, whatever. Dan: You nailed it.

Campaign 60

Campaign Groups Groups Analytics 60

Convince & Convert

DECEMBER 30, 2015

White Papers. Often used to provide robust technical information, white papers are perfect for telling complex stories in a concise format, often appearing as PDFs. This is a great type of content to complement your written information in blog posts and white papers. Mobile Apps. Listicle Summaries.

Diagrams 60

Diagrams Posterous Eventful Template 60