Hootsuite

DECEMBER 1, 2022

More than 59 million companies use LinkedIn Pages to connect with the platform’s 875 million members. A well-thought-out LinkedIn marketing strategy is the best way for you to stand out in that crowd. LinkedIn is a very different beast from the other social platforms. What is a LinkedIn marketing strategy?

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LinkedIn Strategy Tips HootSuite 139

Social Media Today

FEBRUARY 21, 2024

LinkedIn member data shows that LinkedIn users have higher incomes, and are keen to spend on luxury goods.

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LinkedIn Marketing Data 116

Keyhole.co

JANUARY 4, 2022

LinkedIn is the most popular professional social network. Each day, more than 30 million companies use LinkedIn for business while over 800 million professionals use it to make connections and share knowledge. LinkedIn for business gives direct access to customers, investors, prospective employees and leads. There are 2.9

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

Social Media Today

APRIL 4, 2024

Some data-backed pointers for your LinkedIn marketing approach.

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LinkedIn Types Study Data 186

Sprout Social

MARCH 28, 2024

With over a billion members in 200+ countries and territories worldwide, LinkedIn is one of the most popular social networks for brands looking to reach a professional audience. LinkedIn hashtags are searchable, which increases your content’s reach and gets your posts in front of more of the right people. Hashtags may be the answer.

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Hashtag Analytics LinkedIn Content 99

Social Media Today

JANUARY 13, 2021

LinkedIn has launched a new education platform to help marketers learn more about effective use of LinkedIn ads.

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Education LinkedIn Platform Tools 218

Social Media Today

FEBRUARY 23, 2022

The new group will share internal insights and tips to help marketers make the most of their LinkedIn marketing efforts.

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LinkedIn Groups Groups Tips 163

Social Media Today

JULY 21, 2021

The courses take you through all of LinkedIn ad and marketing tools, and provide a good level of base knowledge in how its systems operate.

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Course LinkedIn Marketing System 190

Social Media Strategies Summit

AUGUST 15, 2023

Higher education marketers are busy, so finding the time to keep up with the latest industry developments can be challenging. How are external trends and events going to affect your broader marketing strategy? Here are ten higher education marketers you should start following right now. Josie frequently shares polls on LinkedIn.

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Marketing Education Forums LinkedIn 240

Social Media Today

FEBRUARY 16, 2021

LinkedIn has published a new guide to account-based marketing and how businesses can use LinkedIn in their ABM approach.

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Publishing LinkedIn Marketing 209

Social Media Today

AUGUST 19, 2021

Here are some key usage stats and insights to help guide your LinkedIn marketing approach.

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LinkedIn B2B Marketing 211

SocMed Sean

MARCH 10, 2022

LinkedIn is a social media website, but it is pretty different from Instagram, Facebook, or TikTok. LinkedIn's vision is to create economic opportunity for every single member of the global workforce, and its mission is to connect the world's professionals. Is LinkedIn Dying As A Social Network?

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LinkedIn Strategy Marketing Advertising 130

Social Media Today

APRIL 4, 2024

Some data-backed pointers for your LinkedIn marketing approach.

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LinkedIn Types Study Data 167

Keyhole.co

MARCH 28, 2024

LinkedIn is the answer! But what are the odds that your LinkedIn content will stand out in a sea of digital competition? And when it comes to this, consider leveraging LinkedIn hashtag analytics. Don’t worry—This page covers everything you should know about LinkedIn hashtag analytics. LinkedIn SEO is the answer!

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Hashtag LinkedIn Analytics SEO 52

The Social Media Hat

APRIL 12, 2023

The post LinkedIn vs. Instagram for Influencer Marketing: Which Platform is Better for Your Business? Make sure you select the best platform for your brand. appeared first on The Social Media Hat.

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Influencer LinkedIn Platform Instagram 128

Sprout Social

JANUARY 24, 2024

LinkedIn is more than just a networking site. In this post, we’ll walk you through finding, using and optimizing LinkedIn hashtags to get more eyes on your content. We’ve also rounded up the top 30 most popular hashtags on the network so you can hop on relevant trends and boost your LinkedIn marketing strategy.

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Hashtag LinkedIn Trends Analytics 111

Myrland Marketing

MARCH 7, 2024

Recently, during a one-on-one LinkedIn training session with a partner at a law firm, my client asked an interesting and perceptive question: “Is my LinkedIn profile a place where I can be a little more casual and conversational and share things I wouldn’t normally include in my firm bio?”

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LinkedIn Conversation Reputation Course 78

Social Media Today

FEBRUARY 8, 2022

Looking to improve your digital marketing career prospects in 2022? Check out these data notes from LinkedIn.

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LinkedIn Data Skills Marketing 217

Social Media Today

DECEMBER 2, 2020

LinkedIn is launching a new 'Sales Insights' platform to help businesses better understand emerging market shifts.

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LinkedIn Data Marketing Platform 206

Social Media Today

JANUARY 17, 2024

Some insights into the top trends of focus among B2B marketers.

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B2B Trends LinkedIn Marketing 169

Social Media Today

JUNE 9, 2022

LinkedIn's adding new tools to help marketers keep track of their on-platform efforts.

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Consultant LinkedIn Platform B2B 191

Social Media Today

SEPTEMBER 25, 2020

LinkedIn is making it easier for marketers to find the right experts to assist them with each element of their process.

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LinkedIn Marketing Process 211

Hootsuite

MARCH 27, 2024

Other social ads are created from scratch using business tools like Meta Ads Manager or LinkedIn Campaign Manager. This allows you to take advantage of the ease of creating a boost post vs ad on Instagram, Facebook, or LinkedIn while also building specifically promotional content that might not be effective as an organic post.

LinkedIn 107

LinkedIn Instagram Tips HootSuite 107

Quintly

JUNE 26, 2023

You can't sleep on LinkedIn if you've made ambitious plans to market your business. It's the ultimate destination for B2B brands and individual contributors to engage with their target audience, deliver impactful content, and create a stellar brand that attracts leads.

LinkedIn 101

LinkedIn Brands B2B Engagement 101

Direct Marketing Observations

JANUARY 31, 2024

If there was ever a direct call to action for all that we do in social media, particularly social media marketing in the biotech space, then that would be it. I don’t see a lot of “how-to-do” social media marketing articles that focus on the biotechnology industry, and there’s probably a good reason for that. What is good content ?

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Industry Social Media Biotechnology Marketing 146

The Social Media Hat

APRIL 10, 2023

Learn how to make the most of your time on LinkedIn. The post 5 Steps to Building Strong Relationships on LinkedIn appeared first on The Social Media Hat.

LinkedIn 191

LinkedIn Social Media How To Influencer 191

Hootsuite

AUGUST 26, 2020

Does your business have a presence on LinkedIn? And without LinkedIn analytics, your ability to track these goals is just guesswork. LinkedIn analytics metrics are the proof points of your LinkedIn marketing efforts. How to use LinkedIn analytics. Updates (engagement metrics for content posted on LinkedIn).

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Analytics LinkedIn HootSuite Marketing 145

Social Media Today

JUNE 30, 2021

LinkedIn has shared new insights into the changing landscape of gender and racial diversity in the marketing field today.

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LinkedIn Marketing 205

Social Media Today

JUNE 15, 2021

LinkedIn has shared some new insights into how marketing roles have changed over the past year.

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LinkedIn Marketing 214

Oktopost

JULY 15, 2020

For the longest time, LinkedIn had a reputation as a site for networking and job searching. When Microsoft bought the site in 2016, many joked that this was the first time someone had actually accepted a LinkedIn request. For B2B marketers, the importance of LinkedIn cannot be overstated. Consider: You get more leads.

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B2B LinkedIn Tips Marketing 148

Ignite Social Media

JULY 27, 2020

LinkedIn has a lightweight Javascript tag; the “LinkedIn Insight Tag”. Here are a few key stats to keep in mind before diving into the LinkedIn Insight Tag: It’s projected that more than half of marketers will leverage LinkedIn for marketing and advertising by 2021 (excludes companies that use it strictly for recruiting).

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LinkedIn Advertising URL Campaign 177

Buffer Social

DECEMBER 14, 2023

LinkedIn carousels are a great content format for many reasons. First, the LinkedIn algorithm prioritizes this content format, probably thanks to the visual appeal and subsequent engagement. Pretty Little Marketer shares their favorite marketing moments of the year in a visually engaging carousel.

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Examples LinkedIn Case Study Collaboration 101

Social Media Today

MARCH 4, 2021

LinkedIn has shared some new insights to help higher education marketers maximize their campaigns.

Education 201

Education LinkedIn Marketing Campaign 201

Social Media Today

FEBRUARY 12, 2021

LinkedIn has published a new digital magazine full of tips and notes for marketers planning their 2021 strategies.

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LinkedIn Tips Marketing Publishing 218

SocMed Sean

FEBRUARY 17, 2022

With over 800 million users worldwide, LinkedIn is one of the most popular social networks. While LinkedIn offers some value in the job search arena, it may not be the best tool for the job. While LinkedIn offers some value in the job search arena, it may not be the best tool for the job. A Little History of LinkedIn.

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LinkedIn Social Networking Meme Applications 214

Buffer Social

SEPTEMBER 11, 2023

Having a strong LinkedIn game is no longer an option. This trend leverages social media platforms to build connections and establish meaningful relationships with potential business prospects — and when it comes to social selling, LinkedIn is the MVP. The reality is that the best LinkedIn users are marketing machines.

LinkedIn 113

LinkedIn Tips Skills URL 113

Buffer Social

JANUARY 3, 2023

Whether you are a seasoned social media professional or just getting started on leveraging the power of LinkedIn, it can be easy to fall prey to some of the most common misconceptions about this powerful social network. What kinds of content should you be posting to LinkedIn? And how does all of this impact LinkedIn’s algorithm?

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LinkedIn Team Hashtag Authentication 113