SocialFish

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Link Love Monthly: Best of November 2010 [experimental]

SocialFish

To succeed in social media, set aside your marketing plan {Grow}. The Big(ger) Marketing Shift (Mitch Joel). 20 LinkedIn Case Studies and Examples for Professionals (Kyle Lacy). Everybody’s Doing It: How Marketers Are Utilizing Social Media In 2010 (Flowtown Blog). Secrets of the LinkedIn Data Scientists (ReadWriteWeb).

Postrank 168
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Social Media Degrees Provide Advancement Opportunities in Associations and Nonprofit Organizations

SocialFish

Due to a large number of associations and other organizations using social media such as YouTube, Facebook, and Twitter for marketing campaigns and public relations, employers are increasingly seeking those who have social media knowledge and skills. It should be noted the author has no connection with any of these universities.).

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Association-Nonprofit Social Media Jobs [New!!]

SocialFish

This also role coordinates with the internal Editorial and Marketing teams to publish interactive and user-generated content&#. Un-marketing Manager , Globalgiving.org (Washington DC?) – “As the Unmarketing Manager, you’ll be in charge of our individual donor unmarketing (and limited marketing) efforts.

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2010 Review: SocialFish clients and work

SocialFish

In 2010, we met regularly by phone and in person to work on optimizing their blog, Facebook page, LinkedIn group, and Twitter profile. Financial Executives International –FEI has a fantastic LinkedIn group that we’ve been helping to make even better. ASAE Marketing & Membership Conference. ASAE Great Ideas.

Review 160
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Why Do We Need a Social Media Policy?

SocialFish

Even if your association is not using social media to share your story, it is imperative for reputation management and market research. They are already on Facebook, LinkedIn and Flickr. Therefore, every association needs a social media policy. For you older folks, remember when email arrived?

Policies 222
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Mobile apps are a waste of time for associations.

SocialFish

We’ll know more about the market, and there will likely be more of our fish in the sea, so to speak. Continuing to optimize presence in Facebook, LinkedIn, and Twitter, which have the most popular social networking mobile apps that people are already using. So to be clear in this post, [native app = bad] and [web app = good].

Mobile 256
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Open Community Case Study – GoPlow

SocialFish

They listened to feedback but “kept in mind that our members are not marketing or web experts, we needed to start filling that role. They cross-post content to LinkedIn, Facebook and Twitter. I can have a much better conversation with someone about membership when they don’t hear me first say, ‘You have to pay to play.’”.