article thumbnail

How Bloggers Can Create and Use White Papers

Kikolani

A white paper is a cross between a magazine article and a corporate brochure. They posses both the educative qualities of a magazine article and the persuasive qualities of a brochure, this educative and persuasive quality of a white paper makes it one of the most powerful marketing tools.

Blogger 128
article thumbnail

How to Use LinkedIn to Connect with Top-Drawer Freelance Clients

Kikolani

For freelancers, LinkedIn is the 21st Century phone book. They do searches for “freelance writer” — or graphic designer, or web developer — on LinkedIn. I mean Fortune 500 companies, fast-growing startups, and major national magazines. There are two basic strategies for finding great clients on LinkedIn.

LinkedIn 126
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

A Dying Breed

Twist Image

If the full text is not on LinkedIn or Facebook or Medium , do you head over to a blogger's page as some form of destination that pulls you away from where you were? I was able - through a lot of hard work and rejection - to (sometimes) get my content into a magazine or a newspaper. writing white papers. . business blog.

Journal 40
article thumbnail

Do You Have the Right Insurance for Your Social Media Activities?

SocialFish

Ideally any association with a magazine or journal, books, pamphlets, newsletters, white papers, research articles and a web site has purchased media liability insurance. Allegations focus on copyright infringement, trademark or trade dress infringement, plagiarism, libel, slander, defamation and invasion of privacy.

Insurance 174
article thumbnail

Interview with Jamie Turner, Author of How To Make Money with Social Media

Diva Marketing Blog

Jamie Turner is the Chief Content Officer for the 60 Second Marketer , the online magazine of BKV Digital and Direct Response. In BKV’s case (we’re an ad agency), we have to track downloads of our white papers, then re-market to those prospects to see if we can turn them into customers. 60secondtweets.

article thumbnail

KM Edge: Where the best in Knowledge Management come together

Buzz Marketing for Technology

In the current issue of Inside Knowledge magazine, editor Jerry Ash raises the same question that Chris Hearne brought up in this blog a few days ago : If virtual is so great, how come conferences are booming? Our new KM Edge groups on LinkedIn and Facebook. Join KMEdge LinkedIn Group. By Carla ODell on June 18, 2008.

Web 2.0 150
article thumbnail

Book Review: The B2B Social Media Book

Webbiquity SMM

With The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More , authors Kipp Bodnar of HubSpot and Jeffrey L. ” eBooks and white papers are complementary. “Traditionally, white papers have been more academic in tone and style.

B2B 185