Visually SM

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How to Plan Your Social Media Strategy for Better Engagement

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Facebook, LinkedIn, Instagram: it’s essential to understand which of those social channels are best to communicate with your audience. For instance, you might want to drive conversions and sales through your Facebook page and create brand awareness with your LinkedIn profile.

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Interactive posts for social media: how to approach and engage your audience

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Instagram and Facebook are different from LinkedIn, which, in turn, is also very different from Twitter and YouTube. On LinkedIn, it is worth betting on more formal content and using interactivity in thought-provoking calls to share views and knowledge in comments, or even tag friends. Segment content for each social media.

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How to align Content Marketing and Social Media for the most effective amplification

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A blog post shared on Tumblr should be miles away from the same blog post shared on LinkedIn. LinkedIn is a professional network where you get people to be interested in working for your company; but, if you run a B2B business, you can also use it to attract clients. So how does one gauge what works and what doesn’t?

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Which social media channels should your brand be present?

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LinkedIn is also a great place to promote your business, especially if your target is a B2B audience. A Twitter profile can make interacting with customers much easier than it is in other social media, and making an effort you can develop a reputation for great customer service on this platform.

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Facebook Video: Why It’s Time to Pay Attention

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Here are a few other recent pieces: Why LinkedIn Is Now Such a Powerful Content Marketing Tool. There used to be only one player in town (YouTube), and now you’re afforded more opportunities and distribution options that allow you to tailor your content to the communities you want to reach. Here’s the full article.

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Facebook Video: Why It’s Time to Pay Attention

Visually SM

Here are a few other recent pieces: Why LinkedIn Is Now Such a Powerful Content Marketing Tool. There used to be only one player in town (YouTube), and now you’re afforded more opportunities and distribution options that allow you to tailor your content to the communities you want to reach. Here’s the full article.

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Why LinkedIn Is Now Such a Powerful Content Marketing Tool

Visually SM

And then there’s LinkedIn. Previously, only 150 “influencers” had access to the tool, but now any LinkedIn user, rather than trying to drive traffic from his LinkedIn profile to a standalone blog, could cross-post his articles directly to the platform and capitalize on the site’s network effect.

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