Almost Savvy

NOVEMBER 7, 2009

A key part of a successful social media business strategy is identifying those with influence and an interest in your brand, and then finding a way to engage them turning them into fans and evangelists. To learn more about how Cirque du Soleil is using social media, I spoke with Cirque Social Media Manager, Jessica Berlin.

Social Media 145

Social Media Lijit Reputation LinkedIn 145

Techipedia: Tamar Weinberg

MAY 18, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Reasons Why Your Business Needs a Killer Social Media Strategy 10 Reasons Why Your Business Needs a Killer Social Media Strategy by Tamar Weinberg on May 18, 2010 Share This is a guest post by Beth Hrusch.

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Social Media Strategy StumbleUpon Digg 269

Almost Savvy

OCTOBER 20, 2009

Step 1: Be a Consumer Posted by Irene Koehler in Blogging , Branding , Business , Social Media , Tips on October 20, 2009 | 3 responses In the last post, you heard Chris Brogan describe how important having a blog can become in the quest to be found more readily online. 3 Responses to “New to Social Media?

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Social Media Lijit LinkedIn Reputation 165

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation.

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Social Media B2B Strategy Consultant 147

Techipedia: Tamar Weinberg

AUGUST 25, 2010

They hear about tools, put forth a miserable effort, and are either too busy or just lazy. With social media, an abundance of resources are at your fingertips. However, without a successful plan and any adequate preparation, your social media efforts will fail. Don’t make your social media efforts half-assed.

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Social Media Engagement Forums Policies 272

Convince & Convert

SEPTEMBER 22, 2010

Social media marketing is all about potential audience. Social Supports Email in the Interactive Marketing Hub Indeed, email marketing and social media marketing are spiritually and procedurally similar. Social media connectivity is digital bumper stickering. Email is all about actual audience.

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Social Media Strategy Social CRM Consultant 135

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. How much can you afford to spend on the tool? •

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Social Media Radian6 Strategy SM2 155

Almost Savvy

APRIL 22, 2010

Related articles which may interest you: Facebook Tip: How To Choose Who Can See Your Friends New Tool Makes My Email Work Harder and Smarter Social Networking Friends vs. Real Life Friends How-to: View and Organize Fan Pages on Facebook How Facebook Hurt My Feelings Shopping Cart Your shopping cart is empty Visit the shop ?

Notification 179

Notification LinkedIn How To Lijit 179

Josh S Peters

OCTOBER 20, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » The FINAL word on Social Media ROI The FINAL word on Social Media ROI Written on October 20, 2009 by Josh Peters in Social Media 25 Comments - Leave a comment!

ROI 161

ROI Social Media Metrics Loyalty 161

Techipedia: Tamar Weinberg

JANUARY 19, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media Worth it for You? Is Social Media Worth it for You? One of the most common questions in social media is – “is it worth it?”.

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Social Media Yahoo Discount Training 164

Convince & Convert

SEPTEMBER 21, 2010

I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. Because tools will change.

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Social Media Strategy Consultant Conference 167

Almost Savvy

JUNE 12, 2009

twitter organize spam Students technology trust Twitter Proud to be featured on Social Media Informer The what and why How can I help you leverage social media and networking for your business or career? If you are looking for a social media guru, youve come to the wrong place. All rights reserved.

Facebook 198

Facebook Lijit Fashion Construction 198

Josh S Peters

NOVEMBER 23, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Using Social Media in an Awareness Campaign Using Social Media in an Awareness Campaign Written on November 23, 2009 by Josh Peters in Social Media 9 Comments - Leave a comment!

Campaign 105

Campaign Social Media Radian6 Disqus 105

Almost Savvy

MARCH 4, 2010

Related articles which may interest you: Social Networking Friends vs. Real Life Friends Facebook Tip: How To Choose Who Can See Your Friends New Tool Makes My Email Work Harder and Smarter Social Media Stats – It’s Raining Content! If you are looking for a social media guru, youve come to the wrong place.

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Organization Facebook How To Lijit 245

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

There are a few jokes going around the blogosphere right now regarding what it means to be a social media expert. Despite the title of the post, having worked as the social media manager for Fortune 500 companies, and a lot of knowledge here being totally personal, I do not think of myself as an expert.

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Social Media Influencer MySpace Consultant 229

Almost Savvy

JULY 11, 2009

I have found it to be a fabulous tool, through which I’ve come to know countless brilliant and fascinating people. Like all social media tools, there is no one right way to use Twitter. Way to take the “social&# right out of social media. To me, Twitter is about building relationships.

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Twitter Avatar LinkedIn Lijit 276

Almost Savvy

MARCH 11, 2010

The festival has three primary tracks: Interactive (Tech/Social Media): March 12- 16 Film: March 12 – 20 Music: March 17 – 21 I’ll be attending Interactive events and will be blogging one of them (my blog posts will end up on the SXSW site, not here). Any tips for me, a first-time attendee? Is SocialShield the Answer?

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Film How To Lijit Reputation 195

Convince & Convert

MAY 13, 2010

While my social media speaking engagements vary enough that I alter my material quite a bit from event to event, there is definitely a batch of one liners that I tend to incorporate. Everyone says social media is a unicorn, but maybe it’s just a horse? Focus on how to be social, not on how to do social.

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Social Media Strategy Social CRM Consultant 151

Almost Savvy

SEPTEMBER 30, 2009

Posted by Irene Koehler in Business , Social Media , Twitter on September 30, 2009 | 5 responses Twitter can be confusing, especially when you’re just getting started. Facebook Tip: How To Choose Who Can See Your Friends New Tool Makes My Email Work Harder and Smarter Social Media Stats – It’s Raining Content!

Directory 201

Directory Twitter Lijit Reputation 201

ProBlogger

DECEMBER 20, 2023

One of the things I quickly found out didn’t work when trying to grow a blog was to use it purely as a broadcast tool. Recommendation Sites – the other listening tool that I use to help me know what’s going on in my niches is to subscribe to sites that are in the business of looking for popular content in my niches.

Blogosphere 41

Blogosphere Delicious Blogger Feed Reader 41

Convince & Convert

SEPTEMBER 14, 2010

The debate on Social CRM (sCRM) could easily become a distraction. We have many good tools at our disposal right now we could be putting to use. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable.

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Social Media Social CRM Strategy Consultant 123

Convince & Convert

AUGUST 16, 2010

3 must-read articles about social media (plus a bonus from the Convince & Convert vault) Sent twice per week (usually Monday and Friday) Sent at 1pm pacific time 3-2-1: it’s the greatest newsletter in the history of social media newsletters. The price is right, and if you hate them, you can bail out at any time.

Newsletter 114

Newsletter Social Media Alltop Social CRM 114

Convince & Convert

JULY 20, 2010

The post explored the topic of utilizing common interactive marketing tools in unintended ways to tap into consumer demand. Not unlike traditional surveys, keyword research and social data mining tools tell a powerful story about the information target audiences want from organizations, on-and-offline.

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Social Media Strategy Consultant Blogger 139

Convince & Convert

MAY 4, 2010

I’m delighted to have had the chance to interview technology consultant and author Phil Simon about how technology and social media adoption is changing companies. Do you see social media participation as one of the hurdles businesses now need to successfully clear? Measuring social media is viable, but not obvious.

Social Media 116

Social Media Strategy Consultant ROI 116

Techipedia: Tamar Weinberg

MAY 19, 2008

Jennifer blogged about her ordeal and it caused a social media outrage. Do you want to focus on reputation management issues to no end because of something that could have been dealt with in better ways? 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch!

Reputation 100

Reputation Airlines Digg MySpace 100

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

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Social Media Strategy Consultant Web 2.0 149

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Are you a company or do you know a company that has immersed itself in the social media waters and succeeded? As small companies with limited budgets, nonprofits may feel that they are unable to dive into the wide world of social media. Thanks to social media, anyone can make waves. Why social media?

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Social Media Case Study MySpace Yahoo 172

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Take a look at the company’s philanthropic endeavors and cause-related initiatives, especially in the area of Corporate Social Responsibility (CSR). Don’t be Shy.

CSR 137

CSR Social Media Strategy Consultant 137

Almost Savvy

APRIL 9, 2010

twitter organize spam Students technology trust Twitter Proud to be featured on Social Media Informer The what and why How can I help you leverage social media and networking for your business or career? If you are looking for a social media guru, youve come to the wrong place. Ready to rev-up your profile?

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LinkedIn Lijit Reputation Discount 157

Almost Savvy

OCTOBER 16, 2009

Posted by Irene Koehler in Blogging , Branding , Business , Social Media on October 16, 2009 | 4 responses Holy Toledo, am I having a great time at BlogWorld ! Posted by Irene Koehler in Blogging , Branding , Business , Social Media on October 16, 2009 | 4 responses Holy Toledo, am I having a great time at BlogWorld !

Reputation 169

Reputation Lijit LinkedIn Blogger 169

Almost Savvy

AUGUST 17, 2010

In fact, the shop is even leveraging social networking tools. Don’t Use Tools You Don’t Understand I quickly discovered that the frozen yogurt shop was *on* Twitter, but not *using* Twitter. OK, so it is wildly overpriced, but it’s there and that’s all that matters when I want a fix. Bad form all around.

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Twitter LinkedIn Lijit Avatar 210

Almost Savvy

OCTOBER 6, 2009

twitter organize spam Students technology trust Twitter Proud to be featured on Social Media Informer The what and why How can I help you leverage social media and networking for your business or career? If you are looking for a social media guru, youve come to the wrong place. All rights reserved.

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Screencast Facebook Lijit LinkedIn 229

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. Or, you could just use Swix, the super slick new social media scoreboard that just works.

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

FEBRUARY 11, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is It Curtains for the App Store?

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Social Media Strategy Apple iPhone 113

Almost Savvy

SEPTEMBER 17, 2009

As the number of multi-generational families using online social networks increases daily, so does the number of “Oh no, she didn’t! Let’s take a peek at three humorous looks at how social media is, or might be, used to connect with our beloved family members. All rights reserved. Powered by WordPress

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Social Networking Astroturfing Lijit LinkedIn 191

Convince & Convert

AUGUST 19, 2010

It punches a hole in the theory that social media and content creation success has to be a huge time commitment. As I’ve written several times, the people in your company responsible for email, and the people responsible for social media should be the same people.

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Social Media Strategy Tourism Social CRM 140

Almost Savvy

SEPTEMBER 13, 2010

If you are willing to put in the time to develop a plan and learn how best to use the tools available to tell your story, you’re already ahead of the game. Have you taken the time to understand social media and social networking tools which can be a huge asset in this area? Tell me the one thing that I need to do.”

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News LinkedIn Lijit Reputation 262