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The little library that could: Lessons from Orkney Library on being a little fish in a big pond on social

Sprout Social

It’s easy to assume that flashy brand campaigns, celebrity musings and of-the-moment memes wear the crown on social media. One small library on a remote Scottish island—population 22,000—consistently proves otherwise. — Orkney Library (@OrkneyLibrary) August 24, 2021. — Orkney Library (@OrkneyLibrary) July 16, 2021.

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Social Media Copyright and Fair Use Rules to Know

Ignite Social Media

All the music available in the TikTok Sound library is legal to use in your posts because it’s licensed. Instagram’s Stories music sticker allows you to add songs from the platform’s extensive library to your content. Use those in platform libraries that are licensed for brand use or royalty-free music sites.

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Breaking down BookTok: What brands can learn from this social-literary phenomenon

Sprout Social

Published on Categories. Published on. BookTok has revitalized the publishing and bookselling industries by allowing a new generation of readers to share recommendations without the backing of a media outlet or column. Seven Days in June” was published during the summer of 2021 and has remained a #BookTok mainstay ever since.

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How to Use the Facebook Ad Library to 10X Your Ads

Hootsuite

Enter: The Facebook Ads Library (or, as it can also be referred to, Meta Ads Library). The Facebook Ads Library is a data lovers’ paradise. For marketers, the Facebook Ads Library offers a way to improve your own ads. What is the Facebook Ad Library? How to use the Facebook ad library to make your ads better.

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How To Create Stunning Social Media Posts For Holidays, Trends, Events And More

The Social Media Hat

Social media posts that prioritize context, such as holidays or historical dates, sporting or business events, trending topics and memes, allow you to engage on a deeper level with your target audience. Library of Templates. Graphic Editor. Automated Posting. Statistics. How cool is that?

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How to promote your Instagram: 13 ways that actually work

Sprout Social

There’s no shortage of Instagram content you can publish to fill up your feed. Publishing to Instagram at least once a day is within the platform’s best practices. Publishing a photo every once in a while isn’t going to cut it if you want to stay fresh in your followers’ feeds. Publish Instagram content on-site.

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The complete guide to social media and the beauty industry

Sprout Social

Some brands even publish promotional content akin to traditional commercials, much like this Instagram video from Overtone. That’s exactly why text overlay posts, memes and inspirational quotes are peppered throughout so many beauty feeds. Be sure to TAG us in your favorite memes, gorgeous! Assembling an asset library.

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