Jeff Esposito

MAY 17, 2012

Earlier this week WFAN’s Mike Francesa had an awesome rant on Twitter. Some of the top sound bites include Twitter should be illegal, one of these days someone will monetize it and Twitter cuts the middle man out of sports journalism. This post contains video, click here if you are having trouble viewing.

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Twitter Sports Journal Education 42

Jeff Esposito

JUNE 27, 2011

40% of corporate Twitter accounts engage in some kind of customer service ( Burson-Marsteller ). 140 Million Tweets are sent each day ( Twitter ). 64 percent of Twitter users are female ( Pew ). 47 percent of journalists will use Twitter as a source for a story ( Digital Journalism Study ).

Social Media 55

Social Media comScore Wikipedia Hubspot 55

Jeff Esposito

JULY 1, 2011

My team also headed to the New England Direct Marketing Association where we took home awards for top Twitter strategy (second year in a row) and third place for overall social media strategy. How ‘branding’ is ruining journalism – I love this take on personal brands from the Washington Post.

Klout 26

Klout Journal Reputation Education 26

Jeff Esposito

DECEMBER 5, 2011

Jon is the Wall Street Journal and international bestselling author of a number of books including The Energy Bus: 10 Rules to Fuel Your Life, Work and Team with Positive Energy , and his latest, The Seed: Finding Purpose and Happiness in Life and Work. Follow Jon on Twitter @JonGordon11 or Facebook www.facebook.com/jongordonpage.

Energy 40

Energy Banking Journal Meeting 40

Jeff Esposito

JUNE 3, 2011

Facebook is the hotness that many are using as their community platform to build out oodles of fans (Twitter and LinkedIn are doing this to a lesser extent). Journalism Vacuum Filled by PR Professionals, or Spin Doctors? Problem with this is that the space is rented and many companies don’t think about who owns the data.

Journal 39

Journal Community Platforms Social Media Data 39

Jeff Esposito

MARCH 25, 2015

I met the man behind this blog, Jeff Esposito, on Twitter. He has spent his career working with content across the journalism and PR industries. This is a guest post from Chris Ehrlich. There, Jeff is known as @jeffespo. We’re known as @ News_Spark. We began tweeting when NewsSpark was only an idea. Jeff has since become a tweep.

Content 20

Content Journal Publishing Metrics 20

Jeff Esposito

JANUARY 12, 2012

– the Harvard Business Journal is one of my favorite sites to peep out. 15% Of Customers Aged 16-24 Choose Twitter, Facebook First For Support, Says Study [REPORT] – this study does not surprise me whatsoever. The main reason for this is that it really makes me think.

Journal 27

Journal Study Social Media Report 27