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9 Inspiring Examples of Higher Education Institutions on Social Media

Social Media Strategies Summit

In particular, Baylor was applauded for its “high-quality content”, focusing predominantly on campus life and the successes of its sporting teams. For instance, one study from the Journal of Marketing Theory and Practice discovered that humorous social video content is received more favorably by viewers than serious entertainment.

Education 264
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Citizen Journalism: Who is a Journalist Today?

Proactive Report

Citizen journalism doesn’t only apply to major political events or disasters. Citizen journalism is one of the hottest buzzwords in the news business right now. Many newsrooms are implementing some sort of citizen-journalism initiative. Almost every news release they crafted specifically for these sites was published.

Journal 99
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Player Turned ‘Master Business Facilitator’ Now Bolstering Other Pro-Athletes Post-Career Business Plays

The Realtime Report

Little did he then know that his knack for “disruption” would extend well beyond his athletic career and help not just himself, but also other pro sports retirees, realize professional success outside of the game.

Sports 91
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Sports Organizations Slow to Trust Bloggers

Proactive Report

Sports, have upward of two million pages views daily and represent some of the Internet’s heaviest traffic, they rank far behind traditional media on trust and are the most likely group to be rejected (29 percent) for a press pass vs. traditional media (8 percent). Image Credit: Emples Flickr.

Sports 58
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Media140 Sydney: Social Media Twitter & Journalism

Laurel Papworth

No blogger that I know of has a horoscope, crossword and sports section to make up for lack of attention on the part of the reader. Somehow she never got around to addressing what the event was actually about SOCIAL MEDIA and traditional journalism. That we can do News ourselves very well thank you very much. Change, adapt, move on.

Journal 102
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Nike Video Featuring Women And Sport In Mexico: Unstoppable Together

WebInKnow

I really like the recent short film by Nike Mexico called Juntas Imparables (“Unstoppable Together”). The film showcases women overcoming obstacles to achieve their goals in a fun and humorous way. As such is an interesting example of how to appeal to a specific buyer persona.

Sports 64
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Mindset in the Moment- What’s In It For Them

Ignite Social Media

Think about who you’re competing with in your audience’s news feed— other brands (probably your competitors), their favorite sports team, their college buddies, their mom, bands they follow, news sources … and the list goes on. Bible journaling was identified as a passion point and social media trend by community managers.

Sports 97