Social Media Strategery

MARCH 1, 2018

I’ve even had publishers call me directly and tell me they keep editorial and advertising departments separate, but if I bought an ad, he’d “talk with the editor and make sure we got a story in there for you.” Pay for journalism so the media isn’t forced to rely on brand dollars to survive. Call out lazy, biased reporting.

Advertising 63

Advertising Buy Issues Journal 63

Social Media Strategery

NOVEMBER 24, 2014

Now that brands can pay to secure native content in The New York Times, The Atlantic, and the Wall Street Journal that achieves similar (if not better) statistics as traditional editorial content, the value proposition of a PR pro has to change.

Industry 117

Industry Advertising Journal Flickr 117

Social Media Strategery

APRIL 26, 2009

It’s also been grabbing all the headlines – in the New York Times , the Wall Street Journal , Wired , and myriad others. It’s also been grabbing all the headlines – in the New York Times, the Wall Street Journal, Wired, and myriad others. tags: government2.0) [.] link] Ari Herzog Agreed.

Gov 2.0 93

Gov 2.0 Social Media Conference Social Networking 93

Social Media Strategery

JULY 23, 2012

On Friday, the NextGen Journal published an article titled " Why Every Social Media Manager Should be Under 25" by Cathryn Sloane. You've written posts for NextGen Journal and USA Today. Last Friday, you published a very controversial post that angered a lot of people (and understandably so).

Social Media 119

Social Media Journal Publishing Review 119

Social Media Strategery

NOVEMBER 7, 2016

Brands are making the same mistake that newspapers and other media publishers have made. Analytics and algorithms have emerged as key weapons in capitalism’s brawl with journalism across the web. This has led to media publishers cutting journalistic staff in favor of algorithms that optimize their web content based on clicks.

Content 50

Content Meme Journal Loyalty 50