Small Business Mavericks

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Two More Perspectives On Podcasting

Small Business Mavericks

Search Engine Journal recently had two separate posts on podcasting and they both are worth reading. Start with your most popular content, converting it into podcast format to renew interest, then publish your podcasts on your blog, which can often expand your SEO benefits. An Interview With A Podcast Rockstar.

Journal 119
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When Is The Best Time To Post?

Small Business Mavericks

I think the most fascinating part of this blog post at Search Engine Journal is that the best time to send out your e-mail newsletter depends on what you are writing about. It seems that the best time to publish a blog post is in the morning, and Mondays are high traffic days for blogs. Then again, you can’t be too sure.

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How Could Photos Help Your SEO?

Small Business Mavericks

Matt Southern of Search Engine Journal took a look at a recent development: Google Gives Business Owners More Control Over Photos Displayed In Search Results. Optimize Photos According to Publishing Guidelines. If you use your own photos, then do your homework and follow image publishing guidelines. I should stop next time.

SEO 70
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Why Long-Form Content Is In

Small Business Mavericks

The Search Engine Journal recently ran a blog post that tells readers why long-form content can benefit their businesses. If you read blogs like Kissmetrics and Quicksprout, they routinely publish long blog posts. Long articles, such as what you’ll find at Medium and Longreads. Marketers Destroyed the Short Form.

Content 70