Dave Fleet

FEBRUARY 28, 2011

A varied bunch of posts and stories this week, from PR’s effect on the media (or is it just lazy journalism?), to avoiding getting caught when the social media “bubble&# bursts, to reputation management, influence and lastly a couple of Google stories to round things out. Let’s get to it! The Guardian: Churnalism or news?

Influencer 253

Influencer Hubspot Case Study Press Release 253

ProBlogger

MAY 11, 2011

If you’re an ace at writing blog copy, you can write an excellent press release. You already know that press releases are a powerful way to promote your blog , and they’re an effective way to get your message out without duplicating content. A press release has to announce something. Make sure it’s news.

Press Release 42

Press Release How To News Journal 42

The Realtime Report

JANUARY 9, 2014

Wall Street Journal (online.wsj.com): 134,248 tweets per week. See the press release for a full list of these stories. Washington Post (www.washingtonpost.com): 275,193 tweets per week. New York Times (www.nytimes.com): 261,422 tweets per week. USA Today (www.usatoday.com): 149,960 tweets per week.

Twitter 195

Twitter Press Release Statistics Journal 195

Adam Sherk

NOVEMBER 23, 2009

25 Major News Sites Ranked by Page Speed Videos in Press Releases are Cool – If They Provide Meaningful Content The Most Common Causes of Duplicate Content on News Media Sites Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement?

News 101

News Google Hitwise Press Release 101

Convince & Convert

JULY 24, 2015

They think they can either retain a PR agency or hire internal PR personnel who then produce scores of press releases that quickly lead to favorable media articles and an outstanding corporate reputation. For many businesses, however, placements in trade journals are more effective in generating product awareness, leads and sales.

Team 60

Team Press Release Journal Survey 60

Twist Image

OCTOBER 11, 2013

Some may point to the fact that the content is nothing more than marketing blather thinly veiled as genuine content, or that the vast majority of stuff we''re calling "content" is merely the publishing of a press release that has had its jargon surgically extracted by a former journalist. journalism. press release.

Content 106

Content Marketing Press Release Journal 106

Proactive Report

JANUARY 21, 2010

A national survey conducted by Cision and Don Bates of The George Washington University’s Master’s Degree Program in Strategic Public Relations found that an overwhelming majority of reporters and editors now depend on social media sources when researching their stories. 89% turn to blogs. 52% to microblogging services such as Twitter.

Press Release 78

Press Release Microblogging Wikipedia Survey 78

Proactive Report

JANUARY 21, 2010

A national survey conducted by Cision and Don Bates of The George Washington University’s Master’s Degree Program in Strategic Public Relations found that an overwhelming majority of reporters and editors now depend on social media sources when researching their stories. 89% turn to blogs. 52% to microblogging services such as Twitter.

Press Release 74

Press Release Microblogging Wikipedia Survey 74

Proactive Report

JUNE 20, 2015

Writing a press release and posting it on the wire doesn’t get your media coverage anymore. In fact, according to the 2015 Cision Social Journalism Study only 6% of PR pros still do that. Comparable to press releases and corporate websites, reporters perceive social media to be a useful source of information.

Twitter 40

Twitter Tweetdeck Press Release How To 40

Adam Sherk

NOVEMBER 3, 2009

The Wall Street Journal, Los Angeles Times, The New York Times and The Huffington Post have done the most so far with List development. To reporters’ sources? If we’re truly in an era of open-source journalism, I say reporters share their access (sort of) to sources via Twitter lists.

News 136

News List Twitter Sites 136

Proactive Report

MAY 1, 2010

(And of course we were delighted that he chose a release about the Social Media Roadmap webinar series I did with Marketwire as his example.). News Releases. Looking back at the history of the press release one can see that the way we format a release to reach the media has changed as the media has changed.

Press Release 83

Press Release Syndication News Journal 83

Twist Image

AUGUST 14, 2015

Editorial content is journalism. Writing books, publishing articles, selling reports and more. I've seen brands also attempt to sell glorified press releases as editorial content to a magazine, and then been frustrated when it gets rejected. journalism. Content so good, that consumers or publishers will pay for it.

Content 40

Content Journal Press Release Publishing 40

Jeff Esposito

AUGUST 22, 2011

Why bother hiring someone to chat up a reporter for you when you can email them yourself? Even better, why bother with the reporter at all? There are two big areas where PR firms just won’t let go, and are screwing their clients in the process: media relations, press releases and connecting with the media. It’s a rarity.

Press Release 48

Press Release Journal Flickr Report 48

Adam Sherk

JANUARY 14, 2010

Unfortunately there are increasing reports of donation fraud online, so major news organizations are playing a vital role in directing people to credible, legitimate groups. I’ve been impressed by how much attention the media has given to promoting ways that people can make donations. Social media users are doing their part too.

News 129

News Sites Digg Press Release 129

Adam Sherk

AUGUST 4, 2010

Here is the reported data on 30 media profiles, ranked by number of followers (as of today): Profile Followers Following Diggs by Publisher Comments by Publisher 1 The New York Times 10,225 4 65 1 2 The Wall Street Journal 9,546 15 281 1 3 BBC News 9,222 0 5,423 0 4 Time 7,842 964 6,289 29 5 Telegraph.co.uk

Digg 134

Digg Sites News Activities 134

Waxing UnLyrical

JANUARY 27, 2011

If you want more than a hope in hell of being a possible source for an article, you have to reel the reporter in. Assume your press release is as fascinating as the State of the Union speech. I hate to break it to you, but your press release is not. Consider yourself warned. Image: Leo Reynolds via Flickr, CC 2.0

Class 279

Class Press Release Flickr Comments 279

Buzz Marketing for Technology

JUNE 27, 2008

International Journal of Information Management. A Report of the Aspen Institute Forum on Communications and Society. Final report to the National Forum on Information Literacy. Action Alerts Press Release -- SLA Strongly Opposes Budget Cuts to U.S. Recent Industry Reports. Bruce, Christine. Doyle, C.S.

Library 100

Library Compete Skills Proposal 100

The Way of the Web

NOVEMBER 8, 2011

Try reading the following excerpt from the latest game report on one of the sites, CarolinaUpdate.com : The Tar Heels got to the NCAA Tournament as an at-large team after falling to Duke, 75-58, in the ACC tournament. Still dismissing the potential? Your personal writing style is going to be more important than ever.

Content 51

Content Press Release Publishing Project 51

Kikolani

MAY 23, 2012

Let’s take this crazy situation for example: I decided, as part of my SEO strategy, to write a couple short press releases on the ever famous PR Log. They were short, but detailed, and they catalyzed some curiosity in a reporter for a pretty large Pennsylvania business journal. They were succinct, but thorough.

Press Release 115

Press Release Journal iPhone Hubspot 115

Koka Sexton

DECEMBER 20, 2009

Free Report: Twitter Jump Start – The Twitter Guide for Small Non-Profits From CorporateDollar Blog: Download a free comprehensive guide to Twitter for non-profits. From Feverbee: Fantastically rich post on getting an online community up and running successfully with hyperlinks to detailed information.

Case Study 99

Case Study Wiki Software List 99

Koka Sexton

DECEMBER 20, 2009

Free Report: Twitter Jump Start – The Twitter Guide for Small Non-Profits From CorporateDollar Blog: Download a free comprehensive guide to Twitter for non-profits. From Feverbee: Fantastically rich post on getting an online community up and running successfully with hyperlinks to detailed information.

List 96

List Social Media Case Study Wiki 96

Sprout Social

AUGUST 3, 2022

Creating a Notes app apology or press release simply isn’t enough sometimes. The Hollywood Reporter. In early July 2022, the Hollywood Reporter came under fire on Twitter for its confusing headline about Anthony Mackie reprising his role as the new Captain America. . — The Hollywood Reporter (@THR) July 9, 2022.

Brands 98

Brands Issues Social Media Conference 98

Laurel Papworth

OCTOBER 22, 2011

No journalists, except a journalists that now work in social media and a few bloggers now paid to bring their audiences and expert knowledge to journalism (blogournalists?) Why invite Bloggers to a News.com Press briefing? Or putting out a Press Release on How Press Releases Are No Longer Effective.

Communities 108

Communities Social Media Journal Diagrams 108

Social Media Strategies Summit

OCTOBER 7, 2021

Identify reporters and journalists at an online newspaper, publication, or association you would like to get featured on, and either call or email your pitch to them. Alternatively, consider using press releases as one of your online event marketing ideas. Image via Search Engine Journal. Create Promotional Content.

Eventful 207

Eventful Marketing Upcoming Influencer 207

Techipedia: Tamar Weinberg

JANUARY 5, 2010

The Online Consumer Engagement Value report idea is a good one. 10 Ways to Be a Great Social Media User (Search Engine Journal): Vince Blackham writes a great post on Search Engine Journal about how to be a great social media user, with tips such as contributing, diversifying your efforts, being real, being meaningful, and more.

Marketing 265

Marketing SEO Journal Engineering 265

Webbiquity SMM

JANUARY 6, 2015

On one hand, the “citizen journalism,” blogging, and content-sharing platforms for all types of media have fundamentally altered the traditional print-based business model of professional and trade publications. Image credit: leaderswest Digital Marketing Journal. Is there still a role for press releases?

Press Release 100

Press Release Tips SEO Influencer 100

ProBlogger

AUGUST 23, 2023

The Evolution of Journals and Weblogs to Blogs Blogs also tend to have an informal, conversational writing style. Only the most advanced would publish much more than press releases, and most of those would use an email list. This goes back to blogging’s roots as an early form of social media.

How To 39

How To Journal Wiki Hosting 39

Convince & Convert

APRIL 27, 2012

Pretty much everything that you’ve seen on TV, anything that you’ve read in the New York Times, the Wall Street Journal, CNN, ABC, NBC about who voted and why in the recent primaries, and certainly who’s going to vote and why coming up in the national election this November. In sports, how often does ESPN report on tweets?

Insurance 115

Insurance Journal Research Hashtag 115

Writtent Blog

FEBRUARY 5, 2014

Case studies have reported remarkable results, including 400% jumps in subscribers from landing a single post on a high-authority site: image credit: point blank SEO. Is someone writing an article for the New York Times guest blogging if they’re not a full-time journalism staff member?

Press Release 74

Press Release SEO Curation Publishing 74

Buzz Marketing for Technology

JUNE 27, 2008

Professional Journals |. Press Releases. Intranet DASHBOARD Announces the Release of Version 2.0; Get In-Depth Company Information from Hoovers | Buy a D&B Credit Report | What is in Your Companys D&B Credit Report? Sign In. | | Free Newsletters. Business Advice |. Business Bloggers |. by Industry.

Applications 100

Applications Software Diagrams Real Estate 100

Webbiquity SMM

NOVEMBER 12, 2013

leaderswest Digital Marketing Journal ). Just 9% of B2B decision makers consider vendor content trustworthy vs. 67% who trust research from professional associations, 50% from industry organizations, 44% from analyst reports, and 40% from independent product reviews. ( leaderswest Digital Marketing Journal ). Relevanza ).

Statistics 226

Statistics Social Media B2B Journal 226

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. Find the answers to these questions and many more here in more than 40 of the best reports, studies, videos and other sources of social media, search, and other marketing facts and statistics of the past year.

Statistics 190

Statistics Research Social Media B2B 190

Webbiquity SMM

APRIL 12, 2016

As Daniel Newman and Michael Brenner discussed in Forbes , brand journalism is the evolution of content marketing–so applying a journalistic approach to content marketing strategy makes a lot of sense. The Reporter’s Questions. Reporters are taught to ask key questions to get the story. The Inverted Pyramid.

Report 100

Report Strategy Content Marketing 100

ProBlogger

SEPTEMBER 24, 2012

It’s not a crime to write about the unmoderated wackiness of your imagination (although I suggest you confine such brainfarts to a journal). ” All of the most popular tech bloggers have carved their reputations not by reporting what is happening in Silicon Valley, but by telling us why it matters. Stupid and wrong.

Blogger 43

Blogger Blogosphere Curation Industry 43

Techipedia: Tamar Weinberg

JANUARY 5, 2009

StumbleUpon Phenomenon: An In-Depth Look at a Social Networking Giant (Search Engine Journal): Sujan Patel writes a short but sweet post (though not as “in-depth&# as I expected) on StumbleUpon and some tools you can use to improve the user experience. However, there’s a lot more to Stumbling when you share.

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Social Media Etiquette: 20 Do’s and Don’ts to Avoid Looking Like an Ass (Directory Journal): I write another social media etiquette handbook , but I really like this version with more general but helpful things to consider when doing that social media thing. Ever see a press release become popular on Digg?!

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Webbiquity SMM

APRIL 29, 2014

Given all of the changes Google has made affecting organic ranking factors (asking webmasters to disavow low-quality links, reducing the value of guest blogging , ignoring links in press releases , etc.), the practice of SEO—optimizing owned content for search—is no longer sufficient for maximizing a brand’s online visibility.

Brands 204

Brands SEO Press Release Engineering 204