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Journalism Is Not Content Marketing

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didn't consider that "true" journalism. I was a rock writer. always held journalism to a higher standard. The power of journalism has shifted. Fake Facebook memes often get much more traction and distribution than the proper news stories that are written about it to correct the error. What's going on with journalism today? journalism. I'm a rare breed.

As Journalism Weakens, the Fifth Estate Strengthens

Geoff Livingston

The weak economy and the evolution of Internet media have done more to shake up traditional journalism than any other events in the past 60 years. The journalism field has yet to successfully adjust to the new economic realities of shrinking print ad budgets and online media consumption. Yet not all people have these kinds of journalism skills. Creating a Stronger Fifth Estate.

The Internet Will Break Your Creative Block

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Pushing beyond memes, Buzzfeed and Upworthy. Go pull up any piece of content (or, feel free to use this one) and write your own little article, post or journal entry about it. journal entry. memes. Writer''s block? Creative block? Can''t come up with something to create? Steven Pressfield hates the words "writer''s block." " He believes that we''re all just fighting the "resistance" to create something (writing, that new startup, a project, whatever). also believe that it''s hard not to create so long as you are inspired. Be the infovore.

The Me Media

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It's that pure concept that drives the thinking and revision of definitions of media and journalism by people like Clay Shirky , Jay Rosen , Jeff Jarvis and others. Does that sound like traditional mass media and journalism? This popular online publication looks at pop culture through the lens of art, design music, photography and memes. journalism. What makes the New Media interesting? For some, it's the many new voices who can now find an audience. Along with that comes an equalized back and forth with the audience. The community of discourse is the market. brand.

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31 ‘New Clues’ for PR Practitioners

Social Media Strategery

Since the original “Cluetrain” came out, we’ve watched the journalism industry crumble, allowed social media to be taken over by marketers, and seen the rise of native advertising. Haggling with mommy bloggers over sponsored posts and creating Facebook meme photos? This post  originally appeared on PR Daily. . It’s do or die time for PR. They’re not.

Why Content Marketing Fails

Geoff Livingston

Content marketing seems to be the meme du jour. They need to adapt best practices from the journalism field , and bridge the gap between corporate interest and market needs for valuable information. What’s most striking about this conversation remains the blind eye most bloggers have to the majority of corporate blogs, micro messages, and content initiatives that fail.

35 Great Social Media Infographics


link] Novi trendovi novinarstva I: Data-Driven Journalism (#DDJ) | Dragan Varagic [.] link] » Blog Archive » Novi trendovi novinarstva I: Data-Driven Journalism (#DDJ) [.] As you probably know, infographics are visual representations of information, data, or knowledge. Most of these have been scaled down or cropped. The Social Engagement Spectrum 2. Anyone?

8 Ways What You Write Will Affect Your Bottom Line

Writtent Blog

When you want to increase the profitability of your business, you can’t just email out a newsletter or post funny memes to your Facebook. In any Journalism 101 class, students learn that short paragraphs are crucial for readable copy. 99% of the time, the written word is the chosen medium for companies doing inbound marketing. Give Them The Meaning: The Substance of Content.

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Get Off the Highway

Geoff Livingston

But contrary to the memes of the day, these interstates like Facebook, Twitter and LinkedIn are not the destination. New York Times or the Wall Street Journal, anyone? Image by Silvar. Yes, communities and conversations are missing, but it was a pretty dead-on prediction. Millions of people have developed an “information highway system&# that is quite amazing. Newspapers?

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Secrets of Twitter Hashtags (For Those Still Unsure)

Hashtag Tutorials & How-To’s Ultimate Guide to Twitter Hashtags From Search Engine Journal: Here Ann Smarty provides a thorough guide to hashtags including solid tips and resources for making the most of them. Interactive Insights Group Interactive Insights Group helps companies use the Internet and Social Media to grow their business. What the Hashtag?! New Service Tells You.

Awesome Monday Email

Koka Sexton

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Awesome Monday Email Another one of the best internet memes going around is a string of emails written from the perspective of an attorney. These are always entertaining. The title to the property dated back to 1803, which took the Lawyer three months to track down.  189156 has been received. Leave a comment!

How To Start A Blog In 2012

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For this post, I'll define a Blog as an online journal that you either house on your own server or is being served via the Blogging platform's servers. It can be funny, quirky or a play on an existing meme, but figure out a relevant, cool and timely name for your Blog. online journal. Starting a Blog is easy. Starting a Blog in 2012 is a little bit more complex. There's a Blog about anything and everything out there, right now. It's hard for someone considering a Blog to come up with a new and/or different angle. How to start a Blog in 2012: Choose the right platform.

11 Copywriting Tips and Hacks to Make Your Content More Appealing

Writtent Blog

Journal of Educational Psychology study found that less-technical text was clearly tied to 20-46% higher retention among students. Write an amusing headline, create a custom meme, or start off your blog with a cheesy joke. Ever wonder about the difference between quality content, and the sorts of blogs you can’t help but share on your personal Facebook page? Simple is likeable.

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How to Format the Perfect Blog Post: 10 Killer Tips

Writtent Blog

Check out the remarkable difference in the image below, where the same content is displayed both without and without subheaders: Image credit: Search Engine Journal. Pick an image, infographic, embedded video, Slideshare or meme to catch the eye of your readers. When it comes to content marketing, appearances are everything. Use Subheaders. Keep Your Posts Narrow. Bold Text.

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$100,000 in One Week, a Viral Nova Follow-Up

Viper Chill

The meme’s aren’t that great and the implementation is quite sloppy (huge black bars on pictures, some very pixelated, etc.), yet content is the only reason people will come to your site in the first place so you have to work on this. One website I found discussing the topic of image copyright and infringement online was Zombie Journalism. After all, you did ask for it.

Copycats: The Oral Tradition of Blogging

Geoff Livingston

This copycat syndrome seems to repeat itself through the years, a mostly unintentional repetition of the same story and memes. This has occurred in context with a decline in traditional journalism. Image by waterloo. Ever notice how bloggers seem to repeat each other? With the written word, memories could be kept in books and in libraries. years — much of it user generated.

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Dominant Trends That Control the Tumblr User Base

Read more » For every social network, there are memes with which it is associated. Cyberbullying isn’t prevalent, but knockoff comic-strip ‘rage memes’ and Advice Dog spinoffs are. Tumblr users also enjoy creating their own ‘rage memes.’ in my opinion, it was well written for a teenager who doesn't have a background in journalism.

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Online Content Curation: The Key To Building Visibility, Authority And Value

In it, he outlines a fascinating vision for what features are needed to transform present-day aggregation and social sharing tools, into powerful newsmastering, meme-creation and online curation instruments. read more May 27, 2009 Citizen Journalism: The Key Trend Shaping Online News Media - Introductory Guide With Videos Citizen Journalism has put democracy back in peoples hands.

What makes an effective knowledge worker? (Gurteen Knowledge)

Buzz Marketing for Technology

The Gurteen Knowledge Website. Altavista Books Books Wikipedia Collegiate Dictionary Collegiate Thesaurus Daypop Google Google Images Gurteen Hotbot HyperDictionary Translate to French Translate to German Translate to Italian Translate to Portuguese Translate to Spanish Yahoo. Weblog Entry. What makes an effective knowledge worker? Monday 2 October 2006 17:50 GDT. contact.

2014 Reboot: Find Motivation and Inspiration to Blog Better This Year


Keep an Idea Journal  - this is similar to the previous point but just involves keeping a list of possible post ideas you could write on at a later uninspired point in time. Take your journal with you everywhere you go so that if inspiration strikes you can capture it. We are mining ProBlogger content this week for super-useful information to kick-start your blogging year with gusto.

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SEO is Dead. Content Marketing = Guaranteed SEO

Writtent Blog

Consider the following factors that were recently highlighted in the Search Engine Journal: Keywords are Now “Not Provided”. Don’t focus on just text – create videos, webinars, eBooks, images, memes and more if it’s what resonates with your audience. SEO as we know it is actually gone forever. Are you dubious, or worried that our position is extreme? Authorship and AuthorRank.

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You Must Read This!

Twist Image

It turns out that we are a nation no longer interested in depth and discourse around the topics of the day, but would much prefer to share a meme that involves an obscure character from the cult classic film, The Princess Bride on Facebook than we are in sharing an article about the advancements in micro 3D printing that could lead to many massive implications in terms of both how we manufacture products and how we can improve healthcare. Is it any surprise that flashy headlines and fake celebrity death memes on Twitter get so much attention? american journalism. article.

The Social Habit: Who Uses Social Media and How


link] WebMetricsGuru » Web Journal – Weekend Developments – Cookie Values [.] pamorama marketing, life, social media Home About Bookshelf Links Contact The Social Habit: Who Uses Social Media and How by Pam Dyer on June 22, 2010 Share Edison Research just released its latest report on social network usage. Here are the principal findings from the report: 1. said: [.]

The Future of Blogging: I Had to Tell You This

Viper Chill

That’s right, it’s his job to find out find what videos, memes, and stories are hot right now, and make sure Mashable readers see them first.” former writer shared some interesting insights with Capital New York : “What we were doing was not journalism. The ‘I don’t want to live on this planet anymore’ meme comes to mind. They really don’t.

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Top 10 Public Relations Blunders of 2011

Bill Hartzer

Bank of America wasn’t the only bank planning on bolstering revenue through new debit card fees, but it suffered significant reputational damage for being the last to abandon its plans to do so after severe public outrage in what The Wall Street Journal termed “the latest publicity nightmare for an industry that is already under fire.” I always look forward to the end of the year. ” 6.

Grow Your Wiki

Buzz Marketing for Technology

citizen journalism. About. Services. Contact. Archives. 21 days of wiki adoption. 9rules. adsense. advertising. analysis. Apple. Atlassian. AusWeb07. Barack Obama. better meetings. BlackBerry. boris mann. business. CeBIT. change. change management. Clay Shirky. cognition. collaboration. Collaborative Technology. collective action. Community. Confluence. conversation. creativity.

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Social Media From A to Z: A Glossary


Atom and other Web syndication formats like RSS are now used for many purposes, including journalism, marketing, bug-reports, or any other activity involving periodic updates or publications. But never fear! Here’s a quick guide to some of the terms you may encounter. An example of this is the Twitter API. The service began as a blog comment search engine. site (e.g. Internet websites.

Top 6 Ideas for Incredible Viral Content for Social Media.

Techipedia: Tamar Weinberg

Viral content can spark memes. will be using these to promote my journal. Viral content is what people look for. Viral content is what people bookmark. Viral content is what people talk about. Viral content is the foundation for linkbait. Indeed, viral content is a wonderful concept and especially important when you’re looking for traffic or attention. People like lists. Thanks!


27 Awesome Ways to Get People to Listen to You


It makes perfect sense, too—if I visit your website, right now, what articles are going to serve as my “Start Here” roadmap through your muse/meme/world? Even better: do a video blog journaling your experience. This guest post is by Nick Thacker of I’ve been creating stuff lately—blog posts, articles, tweets, videos, ebooks, etc.—and and I realized something: The biggest struggle I’ve had during it all was getting people to listen. wanted to share a few ways I’ve found to really get people to listen. How to get people to care, listen, and take action. 1. Share.

mizz information: List of Nonprofit Social Media and Community Managers

skip to main | skip to sidebar mizz information Monday, February 1, 2010 List of Nonprofit Social Media and Community Managers Every time I see Jeremiah Owyangs list of corporate social media strategists and community managers I wonder when hell do a similar list for companies with fewer than 1,000 employees--or nonprofits, for that matter. Im realizing he has his hands full trying to keep up with the list of enterprise social media types since the market for these jobs seems to be exploding, so I may as well just start my own list for nonprofits.

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Women in Blogging: 125 Fearless Female Bloggers


Ann is an SEO consultant, the brains behind the hugely popular My Blog Guest site for bloggers to network and acquire guest blogging opportunities, and a regular contributor to Search Engine Journal. Her latest posts include Nonsensical , Community Networking Meme , and Beware the Devil’s Hug. And it’s no surprise they notice. Little List Analysis. Who Are These Women.

The Slippery Slope of Association Blogger Outreach

skip to main | skip to sidebar mizz information Tuesday, October 5, 2010 The Slippery Slope of Association Blogger Outreach Its not often that two of my favorite things to blog about happen to intersect but today youre in luck. Mom blogger drama has made its way to the association world. Score. Not so for associations. Restrictions on how much an association can spend on lobbying activities, etc.

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The Future Of Content Curation

Alok Jha, science and environment correspondent at The Guardian (quoted on the Nieman Journalism Blog), described it as "a completely new model for us", not least because the blogs will be completely unedited and the bloggers will have direct remote access to the Guardian's web publishing tools. The real value in social curation is relevance. Original column here.

Hope for Better Conversations

Geoff Livingston

Here are 10 current or would-be memes that could better our online conversations. 1. Citizen Journalism : It’s so promising, and there are great examples emerging periodically. Further, good citizen journalism – if encouraged – can help with the general degradation of content quality we are seeing across all media. by Beth Harte and Geoff Livingston. Imagine that? Hmmm. 2.

Viral Marketing: Weezer Gets it Right

Techipedia: Tamar Weinberg

Take something that’s already popular — in this case, a bunch of internet memes that caught on virally by themselves — and combine the most memorable parts to reach your target audience. The kitchen sink of YouTube memes. Weezer actually brought in the actors from all popular memes and put them in one room to record that video. Excellent post! Reply M!hai

On Writing for the Web


Regardless of the subject of your blog, whether you’re writing a hardcore tecchie journal or a guide to beekeeping, you need to steer clear of abbreviations and overly technical language. Ways to Write Great Blogging Meme Responses. This is a guest post by Andrew Rondeau of We Build Your Blog. When I was at school, I was told a number of rules on the etiquette of good writing. It now transpires that most of the things we have ever been taught about effective writing don’t actually apply to writing for the web, and updating our blogs. See, it’s tough, right? That was lame.

Who's Using Twitter in the US? Some New Demographics [Charts]

Pamorama – Plastic Signs and Vinyl Banners [link] Recommended Links for July 7th | Alex Gamela – Digital Media & Journalism [.] pamorama marketing, life, social media Home About Bookshelf Links Contact Who’s Using Twitter in the U.S.? Twitter users. The report summarizes the most recent data from a three-year tracking study conducted by Edison and Arbitron.