Firebelly

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TAKING A LOOK AT OUR TOOLKIT

Firebelly

-App Development Tools (<<great article on tools to get started) -Buffer (Hootsuite, SproutSocial) -Bottlnose -Camtasia -Conversion Rate Optimization Tools: Here’s are two great articles with tool-lists from State of Digital & Search Engine Journal -D3JS -Ditto -Followerwonk -GNIP -ifttt -iMACROS -Javascript, jQuery, JSON, node.js (..)

HootSuite 147
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Storify Your Stories…Or Maybe Don’t

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Since the journalism degree in me is screaming “CITE YOUR SOURCES!&# I like this tool for bloggers, and I’m okay with The New York Times and NPR using it occasionally, but I’m wary of encouraging lazy journalism from trusted news sources. I’m a big fan of these features.

Storify 176
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Spreading Joy On Social Media During the Holidays

Firebelly

As Samantha Owens Pyle pointed out in an article for the Nashville Business Journal , “While Buddy the Elf may say that the best way to spread Christmas cheer is to sing loud for all to hear, when it comes to social media, visual content is a must if you want your customers to sing your praises.”

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Public Relations And Social Media Q&A With IUPUI Professor Bruce Hetrick

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Bruce Hetrick, APR and Fellow PRSA, is visiting professor of public relations for the IU School of Journalism at IUPUI and president of Powerful Appeals, Inc., Their different vantage points make for a microcosm of our nation and world. It’s fascinating to watch and engage in these discussions.

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The Risks of Personal Blogging, IP & Ferraris: The David Adler Interview

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Do blogger have the ability to protect their sources under the auspices of citizen journalism? Under a recent case in Montana a blogger was hit with a $2.5MM judgment for making “false accusations.”.

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United Way of Central Indiana Recognized for their Social Media.

Firebelly

  The article, Appealing to Community , focused on how not-for-profits are reaching out to younger donors with social media while keeping older supporters in the fold. 

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Apartment Marketing Predictions 2014: The New Breed Speaks

Firebelly

Content Marketing/Brand Journalism is the new way. There will be more fallout from apartment marketers about using social media to market, not because it isn’t effective at generating leads, or that it doesn’t scale, but because there are no good copy and paste, “easy solutions,” to social media marketing.