Mindjumpers
AUGUST 3, 2012
Such platforms as Yammer, Chatter and Jive certainly look and feel similar to Facebook – with a news feed, groups, friends and status updates. This month, I surveyed end users to find out how they draw value from going social. Salesforce surveys, for example, show Chatter reduces email 30 percent and meetings 27 percent.
Webbiquity SMM
MAY 22, 2012
Kim and Hinchcliffe provide an excellent survey of the current state of social business, and the concept of social business is spot-on.
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Buzz Marketing for Technology
NOVEMBER 9, 2011
If you’re concerned about social media cost justification, you’re not along. A recent Chief Marketing Officer (CMO) survey found that only 20% of CMO’s felt social media produced measurable ROI and 62% hoped it may someday. If the CMO’s lacked ROI confidence, then just imagine what a CFO or CEO survey might have told us!
Webbiquity SMM
MAY 22, 2012
Kim and Hinchcliffe provide an excellent survey of the current state of social business, and the concept of social business is spot-on.
Webbiquity SMM
NOVEMBER 12, 2013
are now active on at least one social network, up from 67% in 2012 and just 8% in 2005. As many companies have learned the hard way, unanswered complaints on social networks can go viral, causing real damage to a company’s brand. The primary measurement of social media success is increased website traffic.
Proactive Report
JULY 28, 2011
Is social media important to the future success of your business? Yes, said 78% of participating executives in the recent study from Jive Software and Penn, Schoen, & Berland. These execs see social media as a key factor in business strategy and direction. “ It’s not enough to be present on social networks.
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