Social Media Strategery

MAY 11, 2012

So modern brands must function like political parties, identifying issues, expressing a coherent world view, staging debates and structuring dialogues." It's about making friends, and not Facebook friends or Twitter friends – it's about making real, honest-to-god friends. They join them.

Brands 133

Brands Advertising Communities Buy 133

Social Media Strategery

NOVEMBER 25, 2009

conferences, seminars, workshops, Twitter, and the blogosphere. is about so much more than just Twitter, Facebook, or YouTube. These issues are just now starting to be talked about and shared. That sense of community, that sense of, “we’re all in this together,&# is one of the the five Gov 2.0 Year In Review!

Gov 2.0 120

Gov 2.0 Social Media Review Web 2.0 120

Social Media Strategery

MARCH 1, 2010

In last week’s #SMCEDU chat, we discussed the issue of grading students in classes that teach social media. Grading the use of social media was a non-issue. It’s an interactive twitter session on Thursday nights beginning, I believe, at 8 p.m. I’m one of the leads for our social media/Government 2.0 Central time.

Gov 2.0 91

Gov 2.0 Social Media Class Wiki 91

Social Media Strategery

JULY 9, 2016

Like it, comment on it, but don’t download it and share it on Twitter with your own take on the photo. Retweet it but don’t imply that she endorses your brand because of it. A fan uploads an Instagram photo of him drinking your brand’s beverage?

Content 50

Content Film Guidelines Curation 50

Social Media Strategery

AUGUST 8, 2010

In social media, you’re going to come across issues regarding privacy, IT, legal, communications, and HR, not to mention specific functional areas of your organization. Contact the author [link] lovisatalk (lovisa) Twitter Comment good reminder of what kinds of ppl make great community managers. Ty for the shoutout!

Gov 2.0 139

Gov 2.0 Social Media Social Media Management Organization 139

Social Media Strategery

JULY 18, 2012

takes issue with this idea of ranking people's influence on these internal networks. And, even more unfortunately, just as marketers and social media gurus have propped up their own Twitter follower, Facebook likes, and Klout scores at the expense of the community as a whole , we will see similar situations behind the firewall as well.

Klout 124

Klout Influencer Collaboration Social Networking 124

Social Media Strategery

DECEMBER 13, 2008

I too am tired of doing the cheerleader thing – switching to taking the boss’s hand and leading them through a no kidding issue and solving a problem…connecting with their workforce at the same time. The issues is definitely once you’ve immersed yourself a bit, it’s time to take it out of the choir.

Gov 2.0 93

Gov 2.0 Web 2.0 Wiki Policies 93

Social Media Strategery

MAY 13, 2011

What are you going to do when people start attacking you on your blog, Facebook, and Twitter because they have an issue not with you personally, but with your company? Remember that the brand on your business card may give you some instant credibility when you first start out, but are you ready to deal with both the good and the bad?

Social Media 121

Social Media Conference WordPress Training 121

Social Media Strategery

DECEMBER 19, 2009

Should their Twitter page be a personal account or an organizational account? Other agencies are following suit and issuing their own policies and guidelines. guidance) is issued about the fuzzy stuff. guidance) is issued about the fuzzy stuff. That means it will be necessary to issue additional guidance (e.g.,

Gov 2.0 66

Gov 2.0 Policies Web 2.0 Conference 66

Social Media Strategery

DECEMBER 22, 2008

I love logging into Twitter and seeing so many different conversations centered around Government 2.0. However, these are simply symptoms of a larger issue at work. link] sheajohnp Hey Steve, this is a very important issue for government communicators and I couldn’t agree more.

Gov 2.0 62

Gov 2.0 Social Media Wiki Web 2.0 62

Social Media Strategery

MAY 12, 2010

I actively avoided Twitter, for example, because I didn’t see the purpose. It afforded our leadership a time and place to sit and connect the dots regarding how they could harness these tools for existing and future issues. the-boate [link] eakimberly (Beth) Twitter Comment Have you heard of Reverse Mentoring? The Whole. :

Gov 2.0 101

Gov 2.0 Web 2.0 Wiki Sports 101

Social Media Strategery

APRIL 27, 2010

While the issue of a digital divide when it comes to government-public communication is well-documented, it’s about more than just identifying non-digital means to reach out those without broadband access – it’s about providing a variety of means, both online and off, for everyone. .&# Despite the Government 2.0

Gov 2.0 126

Gov 2.0 Social Media Web 2.0 Statistics 126

Social Media Strategery

JANUARY 7, 2010

Contact the author [link] cbdawson (Cian Dawson) Twitter Comment This is on the mark! I Started a Blog But No One Cared (tags: blog blogging attention socialmedia twitter) [.] I Started a Blog But No One Cared (tags: blog blogging attention socialmedia twitter) [.] I’m one of the leads for our social media/Government 2.0

Gov 2.0 125

Gov 2.0 Social Media Wiki Collaboration 125

Social Media Strategery

APRIL 26, 2009

Compare Twitter with the Telegram, for instance. Compare Twitter with the Telegram, for instance. While I really like the trend, everyone seems to forget to learn from history or just what we know on issues like participation, transparency and the like. I simply took issue with Mark’s statement that Web2.0

Gov 2.0 93

Gov 2.0 Social Media Conference Social Networking 93

Social Media Strategery

MARCH 22, 2009

First, my colleague Jacque Brown started participating in the weekly Healthcomm chats on Twitter, I attended a meeting with the Center for Health Transformation , and I read this fantastic post by Ben Parr on Mashable. there are several very valid issues, along with several perceived barriers. All very real issues, right?

Crowdsourcing 73

Crowdsourcing Education Gov 2.0 Social Media 73

Social Media Strategery

APRIL 1, 2013

Rather than co-collaborating on new products, discussing the strengths and weaknesses of current ones, sharing new ideas, and having conversations about corporate issues, brands are asking begging and groveling for likes, shares, and comments. “I texted you 8 times last night but you never texted me back?

Conversation 132

Conversation Collaboration Study Discount 132

Social Media Strategery

AUGUST 26, 2010

You gain trust and respect because they know that you’re dealing with the same issues they are. Luke [link] lukefretwell (Luke Fretwell) Twitter Comment Commented. – Posted using Chat Catcher [link] PRMKTGCamp (Dan Greenfield) Twitter Comment Dear IT Guy, Can You Actually Use the Tool You’re Creating?

Gov 2.0 117

Gov 2.0 Tools Wiki Sharepoint 117

Social Media Strategery

MAY 26, 2010

Expo 2010 (I couldn’t possibly do any better than Alex’s fantastic wrap-up post here anyway), I’ll take a more focused view and discuss one issue that really struck me. I’m writing blogs – they’re trying to explain Twitter to a three-star general. Twitter Comment Nice post!

Gov 2.0 91

Gov 2.0 Fashion Web 2.0 Committee 91

Social Media Strategery

SEPTEMBER 30, 2008

Maybe the -opedia at the end of every internal wiki fosters this feeling, but on pretty much every internal wiki that I’ve seen, vandalism hasn’t even been an issue – increasing and maintaining user adoption has been a much bigger concern. Thank you for calling attention to this issue, Steve. And why is that, you ask?

Gov 2.0 50

Gov 2.0 Wiki Wikipedia Web 2.0 50

Social Media Strategery

SEPTEMBER 25, 2009

After all, we’re dealing with many of the same issues they are. Contact the author [link] tericee (Teri Centner) Twitter Comment Taking Gov 2.0 link] gweiswasser (gweiswasser) Twitter Comment great post, steve! Development Social Media Taking Gov 2.0 industry to find that next pool of communications talent and innovation.

Gov 2.0 82

Gov 2.0 Sports Web 2.0 Wiki 82

Social Media Strategery

JANUARY 10, 2009

Because all of those issues you posed as questions from various people are valid concerns from their point of view. Because all of those issues you posed as questions from various people are valid concerns from their point of view. rick Is there a Part 2 to this? ’ Fine, but how do you answer those questions?

Social Media 119

Social Media Gov 2.0 Wiki Web 2.0 119

Social Media Strategery

OCTOBER 27, 2009

Nothing’s worse than thinking that you’re going to have a lunch with someone you met on Twitter and they lug in a PowerPoint presentation and start running their capabilities briefings. Don’t promise your client thousands of Twitter followers in two weeks. BE responsive – If someone emails you, email them back.

Gov 2.0 94

Gov 2.0 Consultant Social Media How To 94

Social Media Strategery

APRIL 1, 2009

Macon and Bev answered questions and took suggestions both from the audience in the room and from Twitter. While I had no issue with navigating the wiki, some of my colleagues struggled to understand the whole concept of the Government 2.0 which is essentially a Twitter hashtag directory.

Gov 2.0 92

Gov 2.0 Wiki Conference Hashtag 92

Social Media Strategery

MARCH 8, 2011

When someone in the communications industry refers to a “ community manager ,&# they are usually referring to someone that can manage the online relationships for a particular brand, using tools like Facebook, Twitter, and blogs.

Communities 137

Communities Wiki Yammer Forums 137

Social Media Strategery

JANUARY 17, 2009

That’s when it really hit home for me, that the present and future of social media within the government doesn’t lie with whom President Obama’s CTO will be, or what memos and directives the Obama administration will issue. It’s about the guy who convinces his administrator to do a press conference on Twitter.

Gov 2.0 93

Gov 2.0 Social Media Wiki Technorati 93

Social Media Strategery

JANUARY 23, 2012

" Or Facebook…or Twitter – you name it. " "Many people have had issues with this so we created a wiki page to walk you through how to set it up the right way" Your CEO announces large-scale layoffs. "We'll have our own Wikipedia!" Total Silence. "Call

Communities 121

Communities Wiki Microblogging Press Release 121

Social Media Strategery

OCTOBER 17, 2009

It showed me people asking the tough questions , demanding more out of the community, and tackling some very polarizing legal issues. link] Passionatematch (Ekimia) Twitter Comment Gov 2.0 – We Need to Get Past the Honeymoon Stage of Our …: I was in Las Vegas this week to participate in Blo. relationship.

Gov 2.0 94

Gov 2.0 Sharepoint Web 2.0 Conference 94

Social Media Strategery

JANUARY 27, 2010

link] SocialBttrfly (Alexandra Bornkessel) Twitter Comment Obama calls for a focus on jobs and @sradick responds–&# On the Move&# in #Gov20: [link to post] – Posted using Chat Catcher [link] Andy Einhorn Great post! link] DaveMurr (David Murray) Twitter Comment Blog to feature people on the move and jobs in Gov 2.0

Gov 2.0 86

Gov 2.0 Web 2.0 Forums Wiki 86

Social Media Strategery

JULY 12, 2009

In collaboration with Chris and a few other team members, we pitched the idea to our leadership as a low-cost, low-resource opportunity to network, collaborate on some of the tough issues facing our team, learn from other members of the team, and have an opportunity to get involved with the rest of the team beyond their individual project teams.

Gov 2.0 85

Gov 2.0 Meeting Yammer Wiki 85

Social Media Strategery

MAY 26, 2009

Skeptic - “Why the hell are you spending so much time on Twitter and Facebook when you could be doing real work?&# You don’t see the real business value to social media, and would prefer that your staff stick to the mission-related activities. Thinker – You’re not on Twitter, nor do you maintain a blog.

Gov 2.0 94

Gov 2.0 Types Meme Social Media 94

Social Media Strategery

JANUARY 30, 2011

platform, before you start talking about all of the bells and whistles you want, make sure that you take care of three very fundamental issues. I can access Pandora, Facebook, Twitter, and a whole host of other sites from a dozen different devices while on the subway, in my house, in a rain forest, or in my office.

Wiki 116

Wiki Platform Microblogging Sharepoint 116

Social Media Strategery

SEPTEMBER 24, 2008

Or, will they too experience the issues encountered by General James Cartwright when he brought blogging to U.S. iCommandant.com brings readers and users of social media the opportunity to discuss freely, without moderation the issues and topics found on the Official iCommandant website on the U.S. Strategic Command ?

Gov 2.0 50

Gov 2.0 Web 2.0 Wiki Policies 50

Social Media Strategery

MARCH 10, 2009

I am also spending a lot of time on Twitter lately seeking out TSA questions and providing answers. It will be interesting to see how our use of Twitter evolves.&# I too always use the example of the TSA blog and LAFD using Twitter to talk to those who have no idea that there are gov agencies out there using this stuff.

Blogger 81

Blogger Gov 2.0 Policies Survey 81

Social Media Strategery

NOVEMBER 16, 2008

Fritzson : “I don’t think it’s a generational issue at all…Web 2.0 Development professional development prsa public relations public sector scary smcedu social media sports tools Twitter web 2.0 Development professional development prsa public relations public sector scary smcedu social media sports tools Twitter web 2.0

Gov 2.0 50

Gov 2.0 Web 2.0 Wiki Collaboration 50

Social Media Strategery

NOVEMBER 30, 2008

Set up searches on Twitter and Friendfeed for your organization’s name. Doing this will allow you to identify, track, and hopefully respond to, potential issues before they become full-scale problems. Development professional development prsa public relations public sector scary smcedu social media sports tools Twitter web 2.0

Gov 2.0 56

Gov 2.0 Web 2.0 Social Media Wiki 56

Social Media Strategery

JUNE 21, 2009

On the (often ignored) issue of intellectual property within and organization: “People spend lots of hard work and man-hours developing a work product. We have a chat on Twitter planned for next Wednesday at noon on this topic. We have a chat on Twitter planned for next Wednesday at noon on this topic.

Gov 2.0 117

Gov 2.0 Wiki Social Media Collaboration 117

Social Media Strategery

NOVEMBER 2, 2008

They issued memos to their users telling them that this collaborative tool that they’ve all been clamoring for is now available. Yammer is a microblogging application similar to Twitter, only it’s focused on businesses. They researched the latest collaborative software. They read an article on Intellipedia.

Gov 2.0 63

Gov 2.0 Wiki Social Media Yammer 63