Social Media Strategery

NOVEMBER 22, 2019

That obviously opens the door to everything from paid endorsement deals to social media “influencer” relationships. In those posts, he’s covering issues like who is going to pay the athletes , recruiting, transfers, and competitive balance. This isn’t just about the Tuas and the Zions of the world.

Brands 81

Brands Sports Marketing Airlines 81

Social Media Strategery

FEBRUARY 4, 2013

This article was written in mid-January and originally appeared in the February issue of PRWeek (subscription required). Here are five ways the NHL can start the process of repairing its damaged reputation: Start communicating with fans NOW MORE. Open up communication as soon as possible.

Price 99

Price Loyalty Team Reputation 99

Social Media Strategery

JULY 23, 2012

On Friday, the NextGen Journal published an article titled " Why Every Social Media Manager Should be Under 25" by Cathryn Sloane. If you were going to be advising a client or colleague how to use social media, you damn well better be using it yourself too, right?

Social Media 119

Social Media Journal Publishing Review 119

Social Media Strategery

JUNE 13, 2014

If you work in the marketing industry (“social media” is not an industry), you’ve probably either read or heard about this anonymous piece in Digiday and either scoffed at or empathized with the author’s plight. We came up with a bunch of content ideas for our brands’ social channels—images, GIFs, and lines of witty copy.

Social Media 109

Social Media Metrics ROI Reputation 109