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Apple’s Social Media Strategy: Minimally Showy With Maximum Impact

Keyhole.co

In this blog, we will explore Apple’s social media strategy and what makes them click with their vast audience. million So, here is a closer look at Apple’s marketing strategy and how they manage to keep people engaged with their social media. Here are some key ways in which Apple’s social media strategy works.

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The Effect of Brand Loyalty in the Costco and AmEx Breakup

Convince & Convert

It has been a month since it became public knowledge that the FBI was locked out of an iPhone used by one of the San Bernardino killers. Over the years, American Express has cultivated more brand loyalty than any other credit-card issuer. FBI Announces They Can Hack on Their Own.

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5 Ways To Use Social Media Content For Customer Success

Keyhole.co

If you want to harness the power of social media content for customer success to enhance loyalty, leading to a rise in customer success rates, read on. Leveraging user-generated content (UGC) No wonder, modern businesses are including social in their revenue marketing and customer success strategies.

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Copying Apple

Twist Image

I was a BlackBerry advocate up until I switched to an iPhone two years ago. Most smartphones that aren't iPhones. The truth is that it's hard to look at any non-iPhone device and not think that it's an iPhone. But, at quick glance, it's hard not to think that they're all just ripping off iPhone. business strategy.

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5 Ways CMOs Can Master Their Online Customer Experience

Buzz Marketing for Technology

Brands that get this approach see it pay off with greater respect, trust, loyalty and, of course, revenue. While that approach may have resulted in a one-time sell, we would all agree that it isn’t the most effective way to generate repeat, long-term loyalty and purchases from customers. Rule #5: Cement boots do not create loyalty.

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Are We Making Our Fans Work Too Hard?

Convince & Convert

and Hardees) launching their own mobile loyalty cards via iPhone and Android app. There are 550 million Facebook members, four million FourSquare users, and in the digital loyalty game you already have players like Loopt and Shopkicks offering well-executed solutions. Secondly, why is being first even remotely worth trumpeting?

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Location Based Social Media for Brands

Mindjumpers

I found this presentation called ’Location-based social media for brands’ on Slideshare , which is compiled by Douglas Lin – a guy working with digital strategies in Singapore. For instance you can read about Nike’s iPhone application “True City” or loyalty and reward programmes initiated by Topshop and Tasti D-Lite.