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Will India See a Rise in Digital PR?

Waxing UnLyrical

For example, Kasturi and Sons Ltd, publisher of The Hindu , has recently launched iPad and mobile apps for its general and financial newspapers. With this shift in the media landscape to digital platforms, digital PR needs to catch up to the trend. Twitter Google+ LinkedIn Will India See a Rise in Digital PR?

comScore 199
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Second Screen TV - Research

Diva Marketing Blog

On goes the TV set, you flip open your tablet and smart phone ready to watch. Diva Marketing : The Insight Report you did with CivicScience indicates that multitasking is the name of the game for 45% of respondents who acknowledged using a ‘second screen’ (smart phone, tablet or computer) while viewing traditional broadcast TV. .

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Social Sharing – Getting News Content Right in 2011

Proactive Report

They share news with one another on social sites like Facebook and Twitter. Figure out what word or phrases in the content of the release would resonate with current trends. One place you want your news headlines to be shared is on Twitter. A trend to watch is the use of more than one image or video in a slide show/carousel.

News 95
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Second Screen TV - Research

Diva Marketing Blog

On goes the TV set, you flip open your tablet and smart phone ready to watch. Diva Marketing : The Insight Report you did with CivicScience indicates that multitasking is the name of the game for 45% of respondents who acknowledged using a ‘second screen’ (smart phone, tablet or computer) while viewing traditional broadcast TV. .

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Citizen Journalism: Who is a Journalist Today?

Proactive Report

Apple released the first iPad in April of 2010 and sold 3 million within 80 days. What would have taken a crew of at least 3 to 4 to do lighting and sound equipment, as well as post-production and editing can now be done on a smart phone and a laptop. Digital cameras are shrinking in size yet their capability is improving.

Journal 99