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Is SMS Marketing Still a Viable Strategy?

Techipedia: Tamar Weinberg

SMS, really? In terms of rate of response, the simple SMS dominates the market. When you break down the figures involved in SMS marketing , the results can be quite staggering. Of all the SMS messages sent on a daily basis, 98% are opened, with 83% opened within 3 minutes. This is a guest post from James Bentham.

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Miss My Google Reader Updates? Here Are 4 Ways You Can Still Get Relevant Tech News

Stay N' Alive

Just send "follow jesseslinks" to 40404 (you don't need a Twitter account, but that is Twitter's SMS service) on your cellphone and you'll immediately start getting news updates delivered to you via SMS as I share them. One of my favorite News reading apps for the iPad is Flipboard. Want these on Flipboard?

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Utah Just Made Government Across the U.S. a Little More Closed

Stay N' Alive

Never mind the fact that SMS and Text messages aren't even sent by means of phone numbers any more (they are mostly sent through IP addresses and similar protocols), but we'll assume they are. For instance, what if someone sends a private direct message to Twitter or Facebook over SMS? Those too are banned according to this wording.

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Redesigning Your Blog to Drive Reader Behavior

Convince & Convert

Desired Behavior: Increase ratio of visitors viewing Podcast page and conversion rate for Podcast subscriptions via RSS and/or iTunes. When I have the luxury of not being interrupted by phone or email or DMs or SMS, I write. I once tried to write a post on my iPad, but it felt too foreign. Showcase our new Social Pros Podcast.