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Monday’s 5 Social Media Must-Reads

Firebelly

6 Creative iPad Uses for Small Retailers. By Lauren Drell We all know iPads make great presentation devices and are excellent for business travel and chock-full of useful apps. Now, let’s focus on retail businesses — shops, salons and restaurants that use iPads to better service customers.

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From Atoms To Bits To Atoms

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Many are calling this the re-invention of the space program, and with initiatives like Richard Branson 's Virgin Galactic (offering customers a suborbital space flight) we are beginning to enter a new dawn in space travel and entrepreneurship. commercial space travel. space travel. commercial space travel. space travel.

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The Permanent Brand

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While Samsung was busy debuting their T9000 refrigerator at CES that features an- iPad like, connected screen built in to the fridge that can serve up recipes based on what's inside or allow you to use Evernote to create a communal shopping list with the family (lest we forget the Unilever tie-in for coupons!) retail experience.

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How Brands Can Create Social Engagement Via Music Festivals

Ignite Social Media

While collaborations with music-minded businesses + fashion retailers seem like the obvious fit, the festival’s gorgeous backdrop, exclusive parties, A-list celebs and millennial masses make the event ideal for almost any branded executions. Think: Travel + Transportation. So, who can capitalize on music festivals, like #Coachella?

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Is SMS Marketing Still a Viable Strategy?

Techipedia: Tamar Weinberg

As most brands and organizations now have a mobile optimized version of their website, the focus is now on encouraging users to travel to your site and interact with the brand itself in order to push increased revenue. This could include iPad, clothing or meal voucher giveaways. This is a guest post from James Bentham. SMS, really?

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The Truth About the iPad | Blogging and Content Creation | Social.

Convince & Convert

After a few days of messing around with it, the iPad reminds me very much of that remote control with a cord. Most of the chatter leading up to the iPad’s release was around how would it perform against standard computing tasks. I use my iPad instead of my iPhone, not instead of my MacBook. Same with email.

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The New Electricity

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It's hard to imagine that the iPhone is only five years old and that three years ago, there was no iPad. In the past few weeks, we've seen both Microsoft and Google come forward with their own tablets in an attempt to dethrone the iPad. In looking at a myriad of data points, it's clear that the iPad is the dominant player.

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