Buzz Marketing for Technology

MAY 4, 2010

I was just reading BtoB Magazine ’s latest issue and an article called Publishers pin hopes on iPad caught my attention enough to blog about it. According to the article Jason Snell the editor of IDG’s Macworld – is building an iPad application for his magazine with the promise of a digital version of his magazine on the iPad.

iPad 174

iPad Advertising StumbleUpon Digg 174

Buzz Marketing for Technology

FEBRUARY 2, 2011

Brinker recently published an article in Advertising Age titled, The Case for a Chief Marketing Technologist (September 29, 2010), in which he states: “Marketing has become deeply entwined with technology. In researching the concept further, I came across the Chief Marketing Technologist blog by Scott Brinker.

Marketing 265

Marketing iPad Applications B2B 265

Buzz Marketing for Technology

DECEMBER 8, 2010

We all need a lesson on how to be more real time – it’s a great book, I can’t put it down – I have read every book David has published and I can tell you – you need to read this one! He’s got tons of examples of firms that capitalized or failed to capitalize on Real Time issues (United Breaks Guitars!)

B2B 279

B2B Marketing Mobile CPM 279