Leonardo da Vinci: Anatomy for the iPad
JULY 16, 2012
The Royal collection of Her Majesty Queen Elizabeth II has partnered with Touch Press, the innovative interactive eBook publisher that has brought to fruition some of the many educational possibilities of the iPad, to finally give Leonardo his due. Leonardo da Vinci: Anatomy for iPad. Download Leonardo da Vinci: Anatomy for iPad. Not so any longer. Takeaway.
You Can Be An Internet Publisher
Small Business Mavericks
MARCH 7, 2013
Many small businesses are starting their own publishing companies as a separate branding element for their online presences. There are many ways to go about publishing online. Look at your skills and abilities as well as the human resources at your disposal before determining what type of online publishing you will undertake. Here are 4 ways you can become an online publisher without detracting from your current small business goals: E-zine publishing – As an e-zine publisher, you should look at publishing content that isn’t self-promoting.
The iPad Won't Save You
MARCH 10, 2011
You're going to read, see and hear non-stop coverage of the iPad 2 today (and for the next few days). The bigger news is this: the iPad won't save you. I'm talking to advertisers, publishers, media professionals, marketers and professional communicators. On February 28th, 2011, PaidContent ran an article titled, Sir Martin Sorrell: Apple iPad Won't Save Us. Here's what he said about the iPad: "[The iPad's] not regarded as being the thing that's going to save us, the panacea to the problems of converting to a digital world. The iPad won't save you.
Is The iPad The New TV?
NOVEMBER 1, 2012
Nothing to friend, follow, respond to, create, post, publish, etc. Now, there's this iPad thing. don't know about you, but after I close the lid of my MacBook Air and plug the iPhone in for a nightly recharge, I'm more apt to grab my iPad and play with content. One of the big complaints about the iPad was that it was a device for media consumption and not one for media creation. The note reads: "is my iPad my new television?" " Then, Marketing Charts published a news item today titled, Smartphones Work Round The Clock, Tablets Come Out At Night.
Attention Business Authors: Self-Publishing Is No Longer for Losers
SEPTEMBER 22, 2011
A mere five years ago, the idea of self-publishing a serious business book would have been laughable. Self-publishing was for losers, right? Self-publishing was a last resort after not being able to get a book contract from one of the Big Six publishers (Penguin, HarperCollins, Random House, Simon & Schuster, Hachette or Macmillan), or a business book publisher like Harvard Business Press. The book publishing - and reading - revolution is well under way. The idea that self-publishing is a last resort is dead. Well, guess what. Hogwash.
How to Consistently Publish Great Content While On The Go
JUNE 26, 2016
Since publishing content and interacting with my audience is a huge component of my business, those were the apps I downloaded first. want to show you which smartphone apps I love and recommend, and exactly how I use them to stay productive and publish content consistently while I’m on the road. The best smartphone apps to track and publish content consistently. 1.
MyMap For iPad – A Good Looking Mapping App
JUNE 24, 2011
Published by Aerious Ltd, MyMap is a flexible mapping application designed for the iPad. Although it works with the iPhone as well, this review is restricted to its use with the iPad. Because it contains a series of excellent ViaEuropa Ordnance Survey maps, MyMap may look especially appealing for UK users of the iPad. MyMap is currently priced at $7.99. Features.
Newspapers, Magazines, and the Apple iPad
The Way of the Web
JUNE 10, 2010
The Time sold 5,000 iPad apps in 3 days at £9.99, the Wall Street Journal has 10,000 customers paying $17.29 a month (free to print/web subscribers), The Financial Times has had 130,000 downloads of it’s free application. And Wired is apparently selling more copies on the iPad than in print (print sales were quoted at 79,000). OK, sure, they have outlets etc.
5 iPad/iPhone Apps to Complete Your Social Fetish
JUNE 8, 2012
The iPad and iPhone. Zite lists several interesting numbers: ‘Zite users read millions of articles per day, On an average day, articles from over 100,000 publishers are recommended by Zite, no single publisher in Zite gets more than 2 percent of total article clicks. Tweetbot is twitter client and is technically for the iPhone, however, works great on the iPad. It costs $2.99. Social Media apps ipad iphone mobileTruthfully, they have changed the way we consume information, communicate, network, do business and socialize. Flipboard. Instapaper. News.me.
The iPad And The Marketing Professional
DECEMBER 7, 2010
One of the hottest holiday gifts this coming season (for the young and old alike) is Apple 's iPad. Steve Jobs , Apple co-founder and CEO, described the iPad as the device that lies in between your computer and your mobile device during his presentation to launch the tablet in January. The staggering media hoopla surrounding the device ( Oprah recently chose the iPad as one of her "favourite things" ) has helped it become a runaway success. Here are some of the best iPad apps for business professionals. Vancouver Sun - Not yet published. ipad app.
The Lego Model: How to Build Your Social Brand
JUNE 24, 2016
Lego has certainly accomplished this thanks to a groundbreaking online marketing campaign which hits its high notes on: YouTube : Its online video is bordering on being a private publishing house to rival any TV network. Here’s what the creators of the LEGO LHC made on YouTube: It’s a direct parody of an iPad commercial. YouTube and online video marketing. Would you like proof?
The End Of The Laptop
JUNE 1, 2012
bought the first iPad from Apple and loved it immediately. loved it so much that I didn't understand why I would need to carry around the MacBook Air and the iPad at the same time. loaned my iPad to a family member and quickly forgot about it. went out and got the new iPad (3? Now, I'm busy carrying both the iPad and MacBook Air all over the world. The truth is that I use the MacBook Air for nothing but writing (blog posts, articles and books) and for publishing the audio podcast. Are iPads killing laptops? ipad 3. publishing.
How publishers curate the world of content
SEPTEMBER 24, 2010
Blog Publishers integrate new Foursquare features Article SB Nation: Turning fan bases into media brands eMedia Vitals Life Beyond Print.™ While publishers choose to utilize aggregation and curation platforms in a variety of ways, the main point is clear: Many media companies see benefits in collecting content from around the Web. Publishers find curation can attract and retain readers by offering the best of all content, rather than the best of just their own content. The amount of curation versus staff content varies by publishers. Some news sites (e.g.
Be Your Own Publisher In The iBooks Store
JANUARY 20, 2012
Imagine your favorite social media book, but on iPad: you can click and instantly interact with an infographic, or view a video, or be linked to an online article. Now anybody can create an ebook and easily submit it to be published in the iBook store, which opens the book up to a new audience of millions. Apple announces new iPad textbook experience.
10 Quotes on the Apple iPad and the Business of News
JANUARY 28, 2010
Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 10 Quotes on the Apple iPad and the Business of News by Adam Sherk on January 28, 2010 Now that the first wave in the Apple iPad crazy-a-thon has past, I thought I’d do a quick round-up of what people are saying about the iPad from the perspective of the news media. Possibly. Save the media?
SEPTEMBER 21, 2012
We've moved from fixed locations (because we needed to have a fixed landline telephone and computer) to laptops, smartphones, iPads and remote offices. The iPad changes everything. While you could easily dismiss the Double Robot as an iPad with video Skype mounted on a Segway , you would be missing the point. publishing. How we work. The evolution continues. again.
Is Publishing a Kick-ass eBook for Kindle One of Your Goals for 2012?
DECEMBER 29, 2011
Beta Author Boost is a unique writing workshop that enables up-and-coming business authors to write and publish a short, kick-ass eBook for Amazon Kindle in 8 weeks. The cool thing about publishing a book for Amazon Kindle is that you can think of yourself as a beta author. We're betting it is. The first Beta Author Boost sold out in less than 12 hours. We are having a blast.
JULY 6, 2012
There's DRM all over it and the publishers don't want this content floating about. This iPhone (and iPad ) app allows you to take a picture of something in print and it uses some fairly advanced OCR software to turn it into digital text that you can cut and paste and move about freely, but there's a little hack that I've learned when it comes to content you're reading on a screen: If you press the on/off switch and the home button on your iPhone or iPad at the same time, it takes a screen capture. publisher. publishing. In fact, it's not just my e-reader.
Nominate Your Favorite Technology Twitterer(s) for the 2012 #Nifty50 Awards
MAY 15, 2012
A year ago, Cheryl Burgess and I published the first #Nifty 50 award winners, starting with the #Nifty50 Women of Twitter on this blog in May 2011 and followed by the #Nifty50 Men of Twitter published on Cheryl’s Blue Focus Marketing blog in June. Check out Google’s Project Glass Video. But for many kids, that world is as foreign as a faraway planet. Want to be part of this?
The future of publishing: Social News Curation
SEPTEMBER 27, 2010
iMedia Connection - ad:tech blog Articles Blog iMedia Blog ad:tech Blog Videos Events People Connection Resource Connection Jobs iMedia UK Home › iMedia Connection Blog › Opinions Opinions The future of publishing: Social News Curation Posted by Uwe Hook on September 27th, 2010 at 6:50 pm By now, you should have heard about Paper.li. (If you never experienced a real paper.li
Cloud Computing And The Streaming Of Everything Will Change Media Forever
AUGUST 9, 2011
" This way, whether you're opening your laptop, tinkering with your iPad or roaming with your iPhone , the content that you want can be streamed from one central location and acts as if it is resident on your hard drive (it's also pretty great if your hardware crashes. This is the true promise of streaming and it's the type of technology and media delivery mechanism that should get the traditional broadcasters and publishers either extremely nervous or amazingly innovative. publisher. We're getting much closer to the world of dumb clients. and that's a smart thing.
FINALLY! A Viable Solution For Posting Photos To Instagram From Your Desktop!
SEPTEMBER 13, 2015
As part of the setup process, you’ll need to login using your Instagram credentials and accept the permissions to allow Hootsuite to publish to your Instagram account. 6. Read the information CAREFULLY about how Hootsuite to Instagram publishing works. Publishing from Hootsuite to Instagram is a 2-step process. have tried BlueStacks and Botio. Try a test post. Cheers!
Content Is Everywhere - The Changing Tide Of The Internet
FEBRUARY 7, 2011
There have been a couple of major indicators that the world of publishing and content is shifting away from the traditionally held value that you have to drive traffic to one, specific destination. Even though the iPad has a near-seamless Web experience, publishers still create native apps for the device. If you own media and if you publish content, you need to understand that pushing people where you want them to go in a world where anyone and everyone can publish content in text, images, audio and video is an impossible task. " The new publisher.
The Billion Dollar Branding Play
MAY 28, 2013
The jury found that critical features of the Samsung smartphones and tablets design were copied from Apple''s iPhone and iPad. Between the acquisition of The Huffington Post, new leadership, the purchase of TechCrunch and the realignment of some of their other digital properties, The Huffington Post became the catalyst that moved the AOL brand from CDs and mail to a modern day publisher. online publisher. publisher. What is Yahoo going to do with Tumblr? What is Tumblr going to become with Yahoo? Those seem to be the billion dollar questions, these days. android.
Social Sharing: The New Coffee Table Magazine Spread
DECEMBER 4, 2012
This is a guest post from Mik Stroyberg of Issuu , a digital publishing platform for magazines, newspapers and catalogs. asked Mik to share some thoughts on the future of digital publishing. This industry is shifting, though, with the publishing sector moving toward a digital business model. Editor Tina Brown described the move as an embrace of the future of publishing.
A Philosophy Of Tenacity
JUNE 16, 2011
The crux of my presentation was this: in a world where anyone can have a thought and then publish it in text, images, audio and video instantly and for free to the world, we (marketers) have to rethink how we publish. If they're going to be multi-platforming - using multiple media channels at the same time (more on that here: Estimated 33% of Viewers Multitask While Watching TV ) or engaging with content via mobile devices (smartphones, iPads , etc.), a brand's ability to capture their attention and be able to convert that into something that is worth sharing is very complex.
Social Networking Stats: LinkedIn Tops 259 Million Members, #RLTM Scoreboard
The Realtime Report
DECEMBER 27, 2013
Increased member growth and engagement helped drive strong financial results in the third quarter,” said Jeff Weiner, CEO of LinkedIn, in a press release. “We continue to deliver value to professionals through investment in core products and strategic initiatives such as mobile, students, and the professional publishing platform.”. The #RLTM Scoreboard: Social Networking Stats for the Week.
The Death of Traditional Book Publishing | Spin Sucks
AUGUST 25, 2010
What should we discuss this week? My friend Petya Georgieva suggested Seth Godin’s decision to give up on traditional book publishing. If you haven’t read Seth’s blog post about ditching his publisher and editors in favor of working directly with his readers, click here and go read it. The death of traditional book publishing: Brilliant or short-sighted?
Twitter, Curation and iPad: Meet Tweet Library
OCTOBER 29, 2010
Home Stories News Reviews Mac iPhone iPad Cydia twitter rss facebook Contact Got a tip? It’s an iPad app called “ Tweet Library which lets you curate, archive tweets and filter them from your iPad. At $9.99 in the App Store it might not be an app for everyone, but if Twitter curation is your thing, this is the best you can have on the iPad right now.
Online Video Is Just As Expensive As TV Advertising
MAY 8, 2014
Without any data, my gut was telling me that online publishers are keenly aware of the CPMs being coughed up by the major networks, and that they were leveraging their own size and specialty to edge their prices ever-closer to TV in a bid to make a run at more significant advertising budgets. A few weeks ago, Research Brief published a news item, Untargeted Online Tonnage Buys Comparable to Selected TV CPM Norm , that validated this thinking. You have to wonder just how power online video advertising really is. So, you get targeting, brand awareness and cost savings. That works.
Newsjacking Turns You Into The Expert
NOVEMBER 22, 2011
As news broke last week that Amazon started selling its long-awaited entry into the tablet (and iPad led) market ( Kindle Fire ), many eyes were raised, waiting to see what those who would get their fingers on it would think. Would this coming holiday shopping for tablets be (once again) dominated by Apple 's iPad or did Amazon develop a truly worthy contender? If I publish a Blog post right now, Google is indexing it. Vancouver Sun - not yet published. book publisher. publishing. Newsjacking. It's no coincidence, either. right now. apple. attention.
Why I’m Writing This On An iPad
JUNE 2, 2010
When the iPad came out I was vehemently against the idea of getting one, for several reasons: No multitasking. How things change. I’m writing this post on my shiny new iPad, while sitting on a plane to Montreal. Every year, Edelman publishes its “Trust Barometer study, and time after time it shows that we trust “people like us. No flash video. No USB.
And In The End.
JANUARY 25, 2012
From smartphones and Kindles to iPads and laptops. This Blog has been around since 2003 and if I think back, I can recall saying to myself that the Internet Gods have given me a great gift to be able to publish without editors telling me what's good or bad and without massive costs to reach an audience. publishing. Do you have a morbid fascination with the end? I'm not sure why (but I'm pretty certain that a psychiatrist would love to figure it out of with me), but I often think about the end. All of this leads me to wonder: "why do I do what I do?" who knows?).
It's A Small (And Strange) World After All, Brands
MARCH 18, 2014
We can talk about the merits of social media as an engine of engagement and conversation for brands, but the simple truth is that it is nothing more than a public publishing platform. So, whether you would like to build your own iPad kiosk or a laundry organizer from standard IKEA kitchen cabinets, the possibilities are now endless. publishing platform. How much control does a company really have over their brand? Never has this question in business been asked more than in the past decade. What is the face of the brand? What does a crossbreed brand look like? apple. brand.
The Problem With The Status Quo
OCTOBER 19, 2011
The New York Times published the article, Amazon Signs Up Authors, Writing Publishers Out of Deal , and what do you think the macro concept points to? Yup, a world where traditional book publishers and literary agents live in both fear and partnership with the very real reality that Amazon will not only make a great book publisher, but it could also spell the end of the need for literary agents and beyond. "Amazon will publish 122 books this fall in an array of genres, in both physical and e-book form. Did Amazon outsmart the book publishing industry?
My Love Affair With Pocket
DECEMBER 24, 2013
You would think that with all of this technology and content that we''re constantly creating, publishing and reading, that it would be a whole lot simpler to save, share and consume it. My context for content consumption is so different from when I''m on my MacBook Air to my iPhone to my iPad. Being able to save, consume, share and annotate the content that I''m devouring as an Infovore - no matter what type of hardware I''m staring at - seems to keep the tsunami of publishing from washing me away. publishing. Where do you save and read your online content? buzzfeed.
How I Write
JULY 21, 2011
on my iPhone and iPad ). The placement of those ideas is something that comes very naturally to me, as well (I usually have more ideas to Blog or write about than I actually publish). I can just tell - as the idea begins to percolate - if it would be best-suited for a Blog post or for an article. don't write in pieces, but usually in one shot and then publish it as quickly as possible. book publishing. Wouldn't it be a magical world if someone could tell you - in detail - how to write a best-selling novel or a hit song? Article? Client idea? etc.). The Tools. google.