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10 Quotes on the Apple iPad and the Business of News

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 10 Quotes on the Apple iPad and the Business of News by Adam Sherk on January 28, 2010 Now that the first wave in the Apple iPad crazy-a-thon has past, I thought I’d do a quick round-up of what people are saying about the iPad from the perspective of the news media.

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The New Mass Media Is The iPad

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The iPad had a good week. No, I'm not talking about the swirling rumors of the iPad 2. million iPads. This brings them close to 15 million iPads sold in 2010 (which blew away many industry analysts estimated). This brings them close to 15 million iPads sold in 2010 (which blew away many industry analysts estimated).

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Welcome To The One Screen World

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Screens are mobile. I was familiar with the concept of three screens (television, computer and mobile), but four screens was something new. Fast-forward a mere three years, and now she comes home from school, takes out her iPad. Screens are everywhere. Screens are connected. Welcome to the one screen world. and that''s it.

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8 Marketing Trends to Implement in Your 2012 Marketing Plan

yMarketingMatters

Trend #7 – Make a Mobile Version of Your Website! SMART mobile phones and tablets are taking over and have changed the way we do everything in our lives. We share our lives, immediately as they happen, via mobile. People are accessing your website from mobile devices more than you know! Source: Mobile Marketer).

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Is SMS Marketing Still a Viable Strategy?

Techipedia: Tamar Weinberg

As most brands and organizations now have a mobile optimized version of their website, the focus is now on encouraging users to travel to your site and interact with the brand itself in order to push increased revenue. Here a few examples: 77% of the population of the world own a mobile phone. This is a guest post from James Bentham.

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The Big(ger) Marketing Shift

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On November 9th, 2010, they released the article, For College Students, Mobile Web Is The Norm. of US undergraduates surveyed had an internet-capable handheld device. The study was fielded before the release of the iPad , which many students expressed a specific interest in purchasing." brand evangelist. brand loyalty.

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BYOG - Bring Your Own Gear

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But nearly all the employers expect to have a formal BYO policy within two years, the survey of 700 information technology officers - 100 of them in Canada - conducted by remote working applications developer Citrix Systems Inc. " It's the iPad , stupid. Hint: employees, consumers or whatever. Companies need to get smarter.

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