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What Is an Everything App? Complete Guide to Super Apps

Hootsuite

An everything app (also sometimes known as a “ super app “) is a mobile app that handles a broad range of digital needs, including messaging, social networking, ecommerce, delivery services, and even financial services like online banking. What is an everything app? It’s essentially a one-stop shop in app form.

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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

Anyone can visit online meeting places like Digg and Reddit and promote the voices and opinions of others, and anyone can mobilize a group of people around a common cause on Facebook or elsewhere. A great example, one that recently affected me: A mobile phone manufacturer, called HTC, released a phone that had sub-par video performance.

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How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

The EA Mobile Human Tetris project takes you to a Facebook application where everyone participates in a game of Tetris. For example, let’s say you’re an insurance agency or a bank. That’s how Ben & Jerry’s is doing it. You’re always allowed!

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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

For example an article with “10 Reasons You Should Buy Travel Insurance&# is almost never going to go viral, it’s not surprising, shocking, interesting or in any way sticky. Also interesting is the “digital nomad&# trend – increasingly mobile computing, from laptops to cell phones and beyond. Be real time.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity SMM

A national survey of reporters and editors revealed that 89% use blogs for story research, 65% turn to social media sites such as Facebook and LinkedIn, and 52% utilize microblogging services such as Twitter. Also, nearly half (45%) of all mobile phone owners send text messages on a daily basis. 80% of Twitter use is on mobile devices.

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