Why I Hate the Word “Pitching”
Social Media Strategery
JULY 3, 2012
From spamming thousands of reporters and bloggers at a time in the hopes of getting 1% of them to cover your "news," to copying and pasting entire pitches and only changing the name, to using outdated information, PR people have become used car salesmen, interested more in making the sale than on building an honest relationship.
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