Janet Fouts

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New Social Media Report, and What About UGC?

Janet Fouts

According to the Nielsen Trust in Advertising report , 83% of consumers world-wide trust recommendations from friends and family. The report is based on data from 357,000 public social profiles (171,000 Facebook; 134,000 Twitter; 52,000 Instagram) of continually active accounts. Download and read the full report here to drill in deep.

UGC 87
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Buh bye Facebook “Explore Feed”

Janet Fouts

In 2014 they announced similar changes and we assume they are still trying to balance out the desire of users to use the platform to see updates from friends and family as well as news and information that matters to them. Some of that information is indeed from media, publishers and brands. Recent updates to organic reach reporting.

Feed 117
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The #MindfulSocial podcast with @mckra1g

Janet Fouts

Molly has written the book with small bites of information you can pick up and do without straining your brain. An author, media consultant, life coach and speaker, Molly Cantrell-Kraig has been recognized as one of CNN’s Visionary Women and profiled by the Christian Science Monitor, and the Shriver Report.

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Social Media Crisis Management -Infographic

Janet Fouts

A well informed team can react before things get out of hand. At a very minimum set up Google alerts, but we recommend setting up additional social listening tools as well to be sure to get timely reporting. Who is the first person to go to for information? Monitor first, last and always. The more the better in this case.

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8 strategies for Pinterest for business

Janet Fouts

Still, the traffic reported coming from this site cannot be ignored, and the ways people are leveraging it’s popularity to market their businesses is very interesting.Here are just a few. If your job revolves around sharing information, then share great links to resources your clients will love. It’s not about you. Collaborate.

Strategy 165
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Facebook Steps Up

Janet Fouts

Facebook has made some major strides lately to improve usability and even reporting through their “Facebook insights&#. Facebook also makes it a whole lot easier to backup your information with a simple one click interface in your settings tab. But that just might all change now. Just click on “Privacy Settings&#.

Facebook 133
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Tech and sanity – You can have both!

Janet Fouts

My team manages their own time and report in with a tweet, updating a timeline or project in Slack, Asana or Basecamp, a text or an email and I know things are getting done. SproutSocial -I prefer Hootsuite’s dashboard but SproutSocial is still a keeper for awesome reports and archiving important posts.

HootSuite 137