Dave Fleet
SEPTEMBER 21, 2011
Earlier this week, All Facebook featured a post on a report by DDB and OpinionWay examining the reasons that Facebook users “unlike” brand pages. Information was not published often enough (14 percent). Interesting, useful data. This follow-up chart in the post, however, is next to useless. Why is this chart useless?
Dave Fleet
JULY 5, 2010
As the social media space slowly matures, we’re starting to see more and more reports released by companies offering insight into the ebbs and flows of peoples’ behaviour online. However, these reports can sometimes unintentionally misrepresent the data, through a simple statistical error: Correlation does not dictate causality.
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Dave Fleet
DECEMBER 21, 2011
However, I’m tired of seeing “studies” showing that “search engines” are a source of information for consumers. Think about it – when you look for information on something, you go to Google (or Bing, or Ask.com, or whoever…) and type in your query. Search is important.
Dave Fleet
NOVEMBER 14, 2016
It is possible That You phone these traces to locate information on the flooding afflicted areas, in addition to provide them with information. I’ve noticed instances where in fact the temporary service did not report a telephone notification. Help forwards to assist flooding items.
Dave Fleet
NOVEMBER 14, 2016
It is possible That You phone these traces to locate information on the flooding afflicted areas, in addition to provide them with information. I’ve noticed instances where in fact the temporary service did not report a telephone notification. Help forwards to assist flooding items.
Dave Fleet
FEBRUARY 2, 2012
Unlike in other countries, trust in media remains steady; in fact it was the only institution to see trust rise in the last year in Canada; possibly partly because the definition of “media” is changing and because the media is beginning to be seen as leaders in breaking news, rather than followers in reporting it.
Dave Fleet
MAY 25, 2011
Last week I voiced some concerns around the traffic numbers that Compete.com reports for websites. This is important, as we often use Compete.com and similar sites to report on potential reach of coverage for our clients. Here’s the post* [link]. I hope this helps, please let us know if you have any other questions.
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