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Meta Publishes New Guide on How Brands Can Mitigate Data Loss as a Result of New Privacy Changes

Social Media Today

As data privacy regulations further restrict information access, advertisers need to upgrade their approach.

Privacy 153
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Snapchat Publishes New Report into the Importance of Privacy Tools in Facilitating Online Sharing

Social Media Today

The report looks at the key concerns that people have in regards to the information that they share online.

Report 156
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These Ads Suck: Will Users in a Privacy-Altered World Like What They See?

Jon Loomer

Privacy as the goal, advertising will suddenly seem very “different” to users. The Future of Privacy-Altered Advertising. We’re entering a world of greater online privacy, where pixels and tracking become less effective. As a publisher, I have the Facebook pixel code on my website.

Privacy 164
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What Chrome’s Elimination of Third-Party Cookies Means for Meta Advertisers

Jon Loomer

Cookies are small pieces of data or text that are used to store information on web browsers. Google’s Tracking Protection Google’s Tracking Protection initiative is part of their Privacy Sandbox for the Web. These cookies are important for advertisers and publishers, after all. Connect the Conversions API.

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Seven Essential Digital Marketing Tips for 2021 (And Beyond)

Webbiquity SMM

You can easily access the finished, subtitled videos and publish them. As web users grow increasing skeptical and concerned about how their information is being used, data collection is becoming a big issue. With multiple privacy laws being enforced by different countries, this challenge just gets larger and thornier.

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Seven Ways to Increase Your Brand Influence

Webbiquity SMM

Use their work desktop PC to search for more information about a product on Google. This is crucial because in today’s fast-paced, multi-channel business landscape, people are turning to online sources to discover information that’s accurate and helps them solve common and complex problems. Order the product on their home laptop.

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GDPR: Does it impact your Canadian business?

Sherrilynne Starkie

Luckily the Canadian Marketing Association (CMA) has published the Guide to the European Union (EU)’s General Data Protection Regulation (GDPR) and ePrivacy Regulation to provide support for compliance. Here’s a summary of what Canadian organizations need to think about: The right to be informed. The right of access.

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