Dave Fleet

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25 Suggestions For How To Use Twitter

Dave Fleet

Twitter sent an email around to users yesterday, giving four suggestions for getting the most out of Twitter in 2011: Follow your interests: Follow the people who share your passions. Return to Twitter: A call for lapsed users to return to a service that apparently now has over 200 million user accounts.

Twitter 419
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57 Social Media Policy Examples and Resources

Dave Fleet

Twitter Guidelines. Employee Social Influence Marketing Guidelines. A Twitter Code of Conduct. Mayo Clinic. For Mayo Clinic Employees. Mosman Municipal Council. Employee Blogging Policies. Social Media Participation Policy. Communication (Blogging) Policy. Porter Novelli. Blogging & Social Media Policy. Robert Scoble.

Policies 419
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HOW TO: Read 26 Books A Year

Dave Fleet

Influence: The Psychology Of Persuasion , by Robert Cialdini. Persuasion: The art of influencing people by James Borg — read my review here. The other day I asked my Twitter friends what I should read in 2011. The Whuffie Factor: Using the Power of Social Networks to Build Your Business by Tara Hunt. Looking ahead to 2011.

How To 414
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Seven Social Media Insights on CES

Dave Fleet

your blog, Twitter, Facebook etc) but also by mining your databases for people and companies that you want to connect with at the event and seeting-up meetings with them ahead of time. Create meetups to connect with influencers. Create and amplify content for non-attendees.

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Using Social Media to Protect Your Reputation

Dave Fleet

At the same time, one of the SVPs has just seen that a local financial community influencer with nearly 10,000 loyal Twitter followers has just posted a message slamming the product. Finally, the spill-over is having an impact on in-branch conversations with consumers as well as in the B2B areas of the bank.

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SXSW 2011: Strong on Networking; Less on Content

Dave Fleet

Decide on the topics you want to learn more about (for me: location-based marketing, influencer identification and marketing in streams – three key trends this year) and focus on them, both in the sessions and outside. Twitter got its big break-through at SXSW in 2007. Don’t feel that you always have to be in sessions.

Content 323
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Don’t Be Fooled By Last-Click Analysis Of Social Media

Dave Fleet

When you’re using Facebook or Twitter, for example, are you often looking for a link to take me to the best place to purchase something? For example, today I asked Twitter whether I should buy a LiveScribe pen so I could capture my notes in Evernote : ?. Social media isn’t just bottom-of-the-funnel. Probably not.