Harp Interactive

MARCH 31, 2010

To begin with there are two types of customer interaction that you should measure and analyze: Consumers who find your website through social media: These consumers increase traffic to your website and since they come to the site qualified (with intent) they also proportionately increase conversions (eventual or immediate revenue).

Analytics 350

Analytics Social Media Trendrr Digg 350

Convince & Convert

JANUARY 11, 2011

Klout is an online influence gauge that combines several data points (followers, retweets, clicks on links, etc.) The data used to calculate Klout continues to change (they added Facebook information recently), but I have found it to be the most reliable influence tracking metric. PostRank Analytics solves this problem.

Metrics 159

Metrics Postrank Social Media Klout 159

Kikolani

OCTOBER 13, 2010

5 Types of Link Building – It’s not all about the search rankings – find out more benefits to good link building. How to Use PostRank for Social Media Analytics – How to use PostRank to get free social engagement statistics on other sites, as well as a possible way to calculate social media ROI.

SEO 147

SEO Social Media Postrank Blogosphere 147

Waxing UnLyrical

DECEMBER 4, 2010

Second: if Keys et al wield the kind of online influence they apparently think they do, why on earth didn’t the campaign become an overnight phenomenon? Which brings me back to what this is all about, and what public relations, in its truest sense, tries to do: influence. And a lot of us are fatigued right now.

Class 233

Class Campaign Klout Influencer 233

Waxing UnLyrical

FEBRUARY 8, 2011

Everything we do, every decision we make, is influenced, in part, by some sort of list. Get Shareaholic test Filed under Public Relations , Social Media | Tags: how to get on a list , influence , Social Media | Comments (15) Site settings comment help? Sometimes these are more obvious; sometimes they’re not. I dont know.

List 161

List Class How To Comments 161

Waxing UnLyrical

NOVEMBER 18, 2010

Traditional and social media measurement tools usually provide 3 broad types of automation: 1. Another popular technique is to only read posts/stories from a list of pre-identified influencers, since these are the people who are ultimately driving earned media conversations. votes, comments, inbound links) and web analytics data (e.g.

Crimson Hexagon 200

Crimson Hexagon Sentiment Analysis Sample 200

Kikolani

JUNE 28, 2013

3 Marketing Tools I Miss (and Their Alternatives) – If you used PostRank, Formulists, or Google Reader, here are the best alternatives. 10 Easy Ways to Get More Retweets – Twitter offers a great way to extend your influence online: the Retweet. This Week on Kikolani. Blogging / Content.

Marketing 119

Marketing Postrank eBook RSS 119