Firebelly

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Are You Doing Influencer Marketing Right?

Firebelly

In a marketing and public relations world that is constantly evolving, it is imperative to keep up with the latest terms, lingo and vocabulary associated with the current trends. Influencer Marketing is turning out to be one of those terms that people should pay attention to, especially from a social media standpoint.

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How To Get Travel Influencers To Visit Your City

Firebelly

It’s warming up and influencers are making travel plans for the spring and summer. Use these tips to entice travel influencers to visit your city for more exposure. The best way to go about this is to make a solid compensation package to offer to influencers based on their following, social media channels they are […].

Travel 189
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Three Tips for Outreaching to Influencers

Firebelly

Does your brand wants to work with influencers, but you don’t know what to say to them? Or maybe you already are reaching out to influencers, but you aren’t having a very good response rate? Use these three tips for outreaching to influencers to help elevate your influencer program.

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Marketing Mix Tape: Do These 6 Things to Bring More Traffic to Your Website Now

Firebelly

Each month, the phrase “SEO is dead” is searched about 210 times, providing evidence that a smattering of marketing professionals aren’t entirely sold on the benefits of using search engine optimization to increase website traffic. For each dollar marketing professionals spend on influencer marketing, they produce $6.50

Marketing 181
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2014: Everything Marketers Don’t Want You To Know

Firebelly

As marketers, we’re very optimistic people and not usually known for taking a hard. Blog community social content performance influencer marketing marketing predictions 2014 real time analytics real time monitoring social insights social media ads'

Marketing 249
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Marketing Is What Happens In The Market…(Not What Happens In Your Marketing Department)

Firebelly

What’s going on in your marketing department doesn’t actually matter Despite your natural inclinations to focus on what you can see, what’s happening right in front of you, in your office, is irrelevant if you aren’t seeing what’s happening in the real world market.

Marketing 185
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Influencers, Monitoring, and Negronis: The Duncan Alney Interview

Firebelly

You work with influencer programs a lot these days. Can you tell us more about your thoughts on influencer programs? I am thinking about how complex influencer programs are; specifically, the identification and reporting aspects. Why is influencer identification so challenging? That’s a loaded question, yo.