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How to Use LinkedIn for Influencer Marketing: A Comprehensive Guide

The Social Media Hat

Don't ignore the LinkedIn gold mine of contacts and prospects. Build your influence today! The post How to Use LinkedIn for Influencer Marketing: A Comprehensive Guide appeared first on The Social Media Hat.

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LinkedIn vs. Instagram for Influencer Marketing: Which Platform is Better for Your Business?

The Social Media Hat

The post LinkedIn vs. Instagram for Influencer Marketing: Which Platform is Better for Your Business? Make sure you select the best platform for your brand. appeared first on The Social Media Hat.

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Top 10 Influencer Marketing Campaigns

Social Media Strategies Summit

Influencer marketing has always been one of the most effective strategies for reaching new audiences. But it isn’t just about engagement; influencers can drive real action. You won’t achieve the desired results if you work with the wrong influencers or target the wrong customers. Still, there are no guarantees.

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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

James Creech has a unique perspective on influencer marketing. As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. What’s more, as host of the long-running All Things Video podcast , he’s an influencer himself. The Best Influencer Marketing Platforms for B2B and B2C.

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Seven Ways to Increase Your Brand Influence

Webbiquity SMM

Brands also need influence in order to directly affect the behavior of their customers and make them more likely to identify with, relate to, or define themselves by the brand. The more influencing power a brand has, the easier it will be for it to guide its audience on how they shop, interact, and behave.

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The Top 10 LinkedIn Influencers (LinkedInFluencers) to Follow

Oktopost

The term “influencer marketing” often evokes thoughts of popular B2C products showcased by social media gurus with millions of followers. But influencer marketing is not just for B2C. B2B companies are leaving money on the table by not exploring influencer marketing as a significant marketing component for their businesses.

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LinkedIn Adds New Branded Content Library, Listing All Influencer Campaigns in the App

Social Media Today

A new way to keep track of influencer campaigns in your niche.

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