Remove influence

Jeff Esposito

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Measuring Social Influence

Jeff Esposito

If you want to get a reaction from a public relations or social media pro, ask them about influence. Some will say influence is misconstrued as “ popular. Others believe that follower numbers measure influence. But is influence really measurable? influencers (full disclosure, I received an invite and accepted).

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Harvard Business Review #Fail, Poop Talk and Influence

Jeff Esposito

NBAer’s Unusual Twitter Ticket Gimmick – now this post takes “s**t” talking to a whole new level. Social Influence and The Marketer’s Dilemma – what is influence and how can you tap into your online influencers? Thanks in advance and catch you next week.

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Hasbro tricks blogger, Twitter is huge and Bountygate 2.0

Jeff Esposito

Why Twitter is bigger than you think – This is some really interesting research from Tom Webster. According to the data his company collected ~89% of Americans are familiar with Twitter. Seven truths about online influence – the word influence is dropped a lot in the social media space. Any big weekend shindigs planned?

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Can influence be bought? | Strategic thoughts on using social.

Jeff Esposito

Home About Archives Press Clips Spark Advisors Suggested Reading Can influence be bought? I am also not a television critic so my level of expertise on the matter is also questionable, which is what makes me wonder why I was selected as an influencer for this campaign. I am simply using this as a question of influence.

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Twitter X-Factors

Jeff Esposito

Home About Archives Press Clips Spark Advisors Suggested Reading Twitter X-Factors Written on September 6, 2010 by Espo in Twitter Exact Target and CoTweet put out this report ( click here if you are having trouble viewing) a few weeks ago and got the chance to chat with the team behind the report. Thanks for visiting!

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Real-Time Twitter use by Wheat Thins

Jeff Esposito

Home About Archives Press Clips Suggested Reading Real-Time Twitter use by Wheat Thins Written on July 5, 2010 by Espo in Twitter , Viral Video I saw this video kicking around Twitterville and needed to share. This post was mentioned on Twitter by Social Media Insider. Cartoon of the day Five for Friday 09.24.10

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What do you think of the new Twitter? | Strategic thoughts on.

Jeff Esposito

Home About Archives Press Clips Spark Advisors Suggested Reading What do you think of the new Twitter? Written on September 16, 2010 by Espo in Twitter Over the past few days, we have heard some interesting things about Twitter. I think it will be an interesting roll out and may help acquire new users for them.

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