Sprout Social

FEBRUARY 12, 2024

When it comes to influencer marketing , C-suite execs want more than just good engagement. While the impact of influencers in shaping consumer behavior is undeniable, translating it into benefits that resonate with the top brass is key to getting the budgets you need for your influencer program. It has to be strategic.

Influencer 105

Influencer Marketing Collaboration ROI 105

Buffer Social

JANUARY 10, 2024

I faced this problem when I became a travel blogger and content creator.    I launched my travel blog in February 2020 with big plans, but we all know how that turned out. So, not only was I joining a highly competitive travel industry , but it was at the worst possible time. 

Travel 78

Travel Blogger Marketing Authentication 78

Pixlee

MAY 24, 2021

Travel and tourism took a major hit in 2020. Over 2020, the travel industry lost approximately 1.3 A report published in May 2020 even estimated the loss of over 100 million jobs in the travel industry (as per the World Travel and Tourism Council). Influencers to Build FOMO . Influencers Inspire More UGC.

Travel 52

Travel Industry Influencer Tourism 52

Ignite Social Media

AUGUST 21, 2017

From pictures of national landmarks to exotic locations, I think we can all agree that with the age of social media that travel inspiration is all around us. There’s a plethora of travel influencers that offer a breathtaking perspective of places we may want to add to our bucket lists. Gone to the Snow Dogs. Kevin & Amanda.

Travel 87

Travel Influencer Social Media Hotels 87

Ignite Social Media

AUGUST 28, 2023

Influencer marketing can be a game-changer for garnering brand recognition and converting sales, but sometimes, influencers may behave badly or unexpectedly. In recent weeks, there have been some high-profile legal situations involving influencers.

Influencer 78

Influencer Brands Travel Sentiment 78

Pixlee

JULY 30, 2019

Food and travel are blossoming as digitally native millennials prioritize experiences over belongings. Fortunately, with social media and influencers, marketers are finally getting the answers they’ve been looking for. Fortunately, with social media and influencers, marketers are finally getting the answers they’ve been looking for.

Travel 66

Travel Influencer Delicious Authentication 66

Sprout Social

OCTOBER 31, 2023

Influencers play a growing role here—these digital trendsetters help brands establish credibility with target audiences while extending their reach. Let’s cover three reasons why influencer marketing ROI matters: 1. When you start to use influencer content across the entire journey, sales are definitely part of [your results].

ROI 104

ROI Influencer Marketing Survey 104

Social Media Strategies Summit

JANUARY 21, 2021

After a year where most of us spent more time on social media than ever, it is not surprising that 63% of marketers intend to increase their influencer marketing budget in the next year. Indeed, as many of us were separated by physical distance, we looked more and more towards the influencers we follow to feel that personal connection.

Influencer 189

Influencer Metrics Campaign Survey 189

Cortex

APRIL 24, 2020

From the surface, being a travel influencer (literally) looks like the best job in the world. Instagram is the go-to platform for influencers because it gives them a chance to not only add flair and filters to the pictures but to also showcase their visuals to billions of users.

Travel 75

Travel Patterns Influencer Hotels 75

Hootsuite

AUGUST 5, 2021

You might know your favorite Instagram influencers’s preferred brand of dog food, the messy details of their last breakup or what’s in their medicine cabinet. But there’s one piece of information that rarely makes it into an Instagram story: how much that influencer is being paid. The global influencer market is a $13.8

Price 145

Price Influencer Instagram How To 145

Ignite Social Media

JULY 19, 2019

Social media’s impact on the travel and tourism industry continues to grow stronger. In fact, some studies show that over 40% of travelers under 33 prioritize the ‘Instagrammability’. When it comes to reaching these users, here are our top travel brands on social. Travel and Leisure. The Outer Banks. Let’s talk.

Travel 94

Travel UGC Brands Tourism 94

Hootsuite

AUGUST 10, 2021

Influencer marketing—also known as branded content or working with creators—is a surefire way to expand the reach of your brand on social media. Let’s look at how to make a social media influencer program work for you. Let’s look at how to make a social media influencer program work for you. What is influencer marketing?

Influencer 145

Influencer Social Media Marketing How To 145

Pixlee

SEPTEMBER 23, 2017

Social-media savvy travelers are making an indelible mark on the travel and hospitality industries. Influencers have become an integral part of many brands’ marketing strategies as today’s consumers trust peer recommendations above all other forms of marketing. Budget Traveling and Hacks. Nomadic Matt.

Travel 66

Travel Influencer Brands Airlines 66

Forbes Social Media

SEPTEMBER 1, 2019

Influencer does not necesserily mean influential. The word influencer has become one of the most toxic words on the internet. Audiences no longer resonate with with people who seemingly make a living from selling products to their followers, products they get for free and would likely not buy.

Influencer 111

Influencer Travel Instagram Buy 111

Ignite Social Media

JULY 24, 2018

When influencer marketing first started, there weren’t many male influencers. A handful of years back we gave you 100 women bloggers to check out , now let’s see how many men bloggers (now referred to as influencers as they don’t always have a blog) we can find! Looking for some travel destination tips? 2 Travel Dads.

Influencer 113

Influencer Travel Fashion Blogger 113

Sprout Social

APRIL 24, 2023

Influencers are a powerful force. Well-planned influencer campaigns are an excellent source of publicity. Consumers transfer their feelings about influencers onto your brand, whether that’s trust, excitement or relatability. It’s no wonder that influencer marketing is one of the most popular forms of social media marketing.

Influencer 121

Influencer Marketing Social Media Travel 121

Pixlee

JULY 12, 2021

Influencer marketing allows your brand to work alongside a trusted community leader, paving the way for more engaged followers and greater credibility for your brand. How do you create an advanced influencer campaign tailored to the summertime? Find the Right Influencers for Summer. Celebrate Pride with Diverse Influencers .

Influencer 95

Influencer Campaign Apparel Travel 95

Waxing UnLyrical

DECEMBER 4, 2018

If you are a communications pro, I don’t need to tell you that influencer marketing is hot and could soon outpace traditional paid media spend. Everyone is jumping on the influencer marketing bandwagon because it’s all the rage, just like every other fly-by-night new trend. So, what is influencer marketing?

Influencer 193

Influencer Trends Marketing Real Estate 193

Keyhole.co

MARCH 7, 2024

Instagram influencers get paid to channel their creativity and post beautiful photos. With all this considered, it’s no surprise that you want to join the ranks of famous Instagram influencers and start making money as a creator. It involves months of hard work and consistency, so you have to be willing to commit.

Influencer 52

Influencer Instagram Tips How To 52

Later

JUNE 28, 2021

As influencer marketing continues to grow, more and more businesses are wondering how to find Instagram influencers who are the perfect fit for their brand. Ready to find the right influencers for your brand? Here are our top 10 tips: 10 Tips to Help Find Influencers For Your Brand. Consider Micro and Nano Influencers.

Influencer 106

Influencer Campaign Instagram How To 106

Oktopost

JUNE 21, 2022

The term “influencer marketing” often evokes thoughts of popular B2C products showcased by social media gurus with millions of followers. But influencer marketing is not just for B2C. B2B companies are leaving money on the table by not exploring influencer marketing as a significant marketing component for their businesses.

Influencer 88

Influencer LinkedIn B2B Industry 88

Likeable

MAY 25, 2021

If you’ve spent some time on social media, you are probably familiar with the term “social media influencer”: a popular persona online who has the ability to sway public opinion on any specific topic. . The rise of the influencer status has led to the ideal of making a career out of posting one’s lifestyle and hobbies online.

Influencer 58

Influencer Collaboration Sentiment Buy 58

Meltwater

SEPTEMBER 19, 2019

Influencer marketing is a powerful tool for aesthetically focused lifestyle, retail and travel brands in particular – as well as marketers who want to reach engaged audiences through the power… Read More >>>.

Influencer 116

Influencer Retail Travel Marketing 116

Hootsuite

MAY 13, 2020

Considering influencer marketing ? Even if you aren’t, it would be a mistake to ignore influencer marketing trends. Beyond their role as effective brand ambassadors, influencers are also just good marketers. There’s a reason the influencer marketing industry is booming. Influencer has become a bad word. “I

Influencer 145

Influencer Trends Marketing Guidelines 145

Sprout Social

JUNE 14, 2022

Our devices are getting a tinge of silver from a seemingly unlikely source: senior influencers. Why we love senior influencers. Most Gen Z influencers can’t say they have the same following from their Baby Boomer counterparts. Part of the appeal of senior influencer content is the surprise factor. glam #transformation. ?

Influencer 97

Influencer Authentication Class Travel 97

Ignite Social Media

DECEMBER 13, 2017

New Year coming up, means new Influencers to follow. We’ve served up a handful of influencers to follow throughout this year so it’s only fitting that we end the year with a few more. It never fails that my favorite influencers to check up on either are heavy on the food photos or pet photos. The Brunch Boys. Wear, Wag, Repeat.

Influencer 111

Influencer Travel Resources Instagram 111

Ignite Social Media

MARCH 8, 2018

Starting at A and heading down to Z we’ve highlighted an assortment of knowledgeable women influencers to learn from. A fashion influencer with content on her blog and Instagram that is filled with beautiful images. A fashion and travel influencer, Monja’s content on Instagram is stunning. Egypt: Ayshah Kamel.

Influencer 110

Influencer List Fashion Travel 110

Likeable

SEPTEMBER 17, 2019

So, your brand wants to leverage an influencer. And it’s likely a good idea, considering that the influencer marketing industry is booming and it’s poised to reach between $5 billion and $10 billion by 2022. What’s the best way to start the process of finding an influencer? This is exciting! Who are you talking to?

Influencer 81

Influencer Marketing CPM Fashion 81

Pixlee

MARCH 23, 2017

Social-media savvy travelers are making an indelible mark on the travel and hospitality industries. Social media influencers' reach on different social media platforms can equal over 5 figures in new bookings for travel brands.

Travel 40

Travel Influencer Marketing Industry 40

Ignite Social Media

APRIL 13, 2017

Influencers can create content for your brand. While there are the standard resources from in-house to agency provided to create content for you perhaps it’s time to think about using influencers. We’ve talked about outsourcing content before so now, let’s talk influencers. Let’s use travel influencers as an example.

Influencer 115

Influencer Content Travel Resources 115

Later

SEPTEMBER 15, 2020

This year has seen a shift with brands publicly taking accountability for a lack of diversity in influencer marketing. From the beauty to travel industry, Black content creators have spoken out about tokenization, unfair pay, and microaggressions when collaborating with brands. Diversity in Influencer Marketing #1: Sashagai Ruddock.

Influencer 65

Influencer Travel Marketing Instagram 65

Sprout Social

JANUARY 25, 2021

For all the think pieces out there proclaiming influencers are a dying breed, influencer marketing is unquestionably here to stay. Sixty-three percent of marketers plan on increasing their influencer marketing budget in the next year. If you’re considering an influencer marketing program , you’ll have plenty of options.

Influencer 111

Influencer Campaign How To Marketing 111

Ignite Social Media

FEBRUARY 15, 2018

Since February is Black History month, we thought we’d do a special highlight of a few great African-American influencers. She’s a travel junkie and avocado lover who classifies her style as “Tomboy Chic”. The post 8 African American Influencers to Follow appeared first on Ignite Social Media - The original social media agency.

Influencer 108

Influencer Fashion Travel Sample 108

Pixlee

MARCH 7, 2019

Spring break is fast approaching, and travel brands have the opportunity to appeal to travelers of all ages seeking myriad experiences. Turn to Influencers to Reach Any Demographic. There is a reason why the Fyre Festival relied primarily on influencer marketing: it works. Micro-Influencers for the Win.

Travel 63

Travel Hotels Brands UGC 63

Forbes Social Media

DECEMBER 23, 2019

He undoubtedly wields influence in the luxury travel sector, but don't dare peg @MrScottEddy as a one note wonder.

Influencer 100

Influencer Travel 100

Sherrilynne Starkie

MARCH 21, 2018

Influencer marketing is nothing new. PR pros have been building positive relationships with influencers since the dawn of the profession. What has changed is the definition of what, or who, an influencer is. There are millions of them each with his or her own niche, own voice and, therefore, own influence. million times.

Influencer 90

Influencer Automotive Marketing Guidelines 90

Audiense

MARCH 9, 2023

But with the current global economic downturn, how much are consumers really willing to spend on luxury travel in 2023? We all enjoy the finer things in life.

Travel 27

Travel UGC Influencer Brands 27