Socialized

MARCH 19, 2010

The Million Follower Fallacy: Audience Size Doesn’t Prove Influence on Twitter, on Read Write Web , cites a recent survey that found “Twitter follower count is somewhat of a meaningless metric when it comes to determining influence.&# “Retweet influence&# ? “Retweet influence&# ?

Influencer 179

Influencer Social Media Metrics Statistics 179

The Realtime Report

OCTOBER 3, 2012

The survey asked members of the CMO Club (a forum for top marketing executives) how they value social data, as reported by MIT Sloan Management Review. In general, CMOs surveyed expressed a high opinion about the value of social data. ” Nearly 9 in 10 (89%) say social data has influenced their decisions. Do you agree?

Bazaarvoice 184

Bazaarvoice Data Influencer Survey 184

Sprout Social

APRIL 12, 2022

We’re sharing statistics on the intersection of social media and PR from Sprout Social’s State of Social Media Investment Report , along with other industry facts from top sources like Edelman. Let’s paint the landscape of the industry before diving into the statistics. 20 PR statistics you can’t ignore in 2022.

Statistics 106

Statistics Skills Analytics Press Release 106

Sprout Social

NOVEMBER 29, 2021

We surveyed 1,000 US consumers to better understand what’s driving perceptions and behaviors around social commerce (i.e., Our survey found that 80% of consumers say that brand familiarity (i.e., Consumers turn to social media to make connections, but they stay to get inspired by content from influencers, creators and brands.

Buy 142

Buy Brands Survey Apparel 142

Sprout Social

MAY 9, 2023

It’s poised to do so in several ways such as data-driven product enhancements, personalized services and influencing consumer demand. Automation AI-driven smart automation empowers social media managers and customer service teams to improve operational efficiency through lexical and statistical-based triggers that drive intelligent workflows.

Sentiment 130

Sentiment Marketing Analysis Loyalty 130

Social Media Strategies Summit

NOVEMBER 7, 2018

Brands could partner with influencers to get them involved with conversations on the app or use it to gain insights on what young consumers are already talking about. Users can make money (Kik has its own cryptocurrency called Kin) by taking brand surveys, sharing content or other activities on the platform.

Platform 272

Platform Social Media Influencer Trends 272

Likeable

JUNE 23, 2021

So, we did our own due diligence through surveys and research to create a breakdown of which social platforms are most used by each generation and why. . What we found in our surveys closely resembled the statistics; however, none of our Gen Z respondents mentioned Snapchat. million users within the same demographic.

Platform 66

Platform Statistics Survey Instagram 66

Oktopost

AUGUST 10, 2023

to Drive More MQLs from Social Media Content Employee Advocacy B2B Influencer Marketing User-Generated Content and Social Proof Putting It All Together Get to Know Your Audience The first step in using social media for lead generation is actually understanding your leads. Often times, it’s from our own internal resources.

Social Media 62

Social Media B2B Sentiment How To 62

Sprout Social

MARCH 19, 2024

Consider a new healthy snack brand, analyzing thousands of consumer surveys and open-ended responses about snack preferences and brand recognition. This can be social media posts, customer reviews, surveys, customer care logs, NPS scores and emails. Step 1: Data collection The first step involves collecting the data for analysis.

Sentiment 109

Sentiment Banking Patterns Hotels 109

Waxing UnLyrical

MAY 17, 2011

During Steve’s last visit to #measurepr , he’d mentioned that one of the potential problems with online surveys is their lack of statistical significance. For example, “about 15% of Americans not online, so online surveys cannot include them.&#.

Klout 195

Klout comScore Nielsen Sample 195

Social Media Strategies Summit

NOVEMBER 30, 2020

The critical question is whether you’re a part of this statistic. But partnering with the right Instagram influencers has significantly enhanced their efforts. According to the 2019 Influencer Marketing Global Survey by Rakuten Marketing , 99% of consumers discover new products because of their influencers.

Products 164

Products Instagram Brands How To 164

Writtent Blog

JUNE 21, 2013

How To Leverage the Science of Relationships to Gain True Influence. There are four principal stages in gaining influence, and it’s always a cooperation of two and more parties. The first step is awareness, then you move to knowledge, the next stop is liking and the last one is preference given to the influencer’s advice.

Comments 76

Comments Influencer Marketing Statistics 76

Harp Interactive

MARCH 31, 2010

Social media marketing companies like other marketing agencies need to back their claims with statistics and provide metrics to prove effectiveness. Influence of a fan or follower (their fans and followers). SocialToo : Creates social surveys and manage Twitter Follower. Facebook Wall Interaction.

Analytics 350

Analytics Social Media Trendrr Digg 350

Sprout Social

SEPTEMBER 11, 2023

NLP powers AI tools through topic clustering and sentiment analysis , enabling marketers to extract brand insights from social listening, reviews, surveys and other customer data for strategic decision-making. NLP uses rule-based approaches and statistical models to perform complex language-related tasks in various industry applications.

Process 108

Process Sentiment Analysis Applications 108

Hootsuite

NOVEMBER 7, 2023

Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. Influence score allows you to identify top influencers and creators in your niche. Mentionlytics also identifies the top influencers in your niche.

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Buffer Social

JANUARY 20, 2022

We recently ran an internal survey to check in with the Buffer team on how many days they are working, if they feel happier and more productive, and finally, if they are able to get the work required of them completed in four days. We tested it on a small scale (one month), with a few key survey questions to measure success.

Survey 84

Survey Team Eventful Project 84

yMarketingMatters

JANUARY 10, 2014

Measurement, statistics and content between social media, website, email and online advertising overlap and are influenced by one another. Social media literally is the means by which your business can relate to, exist in and influence human communities. No more separate silos. Personal and Human. Responsive Website.

Social Media 277

Social Media Tips Marketing Mobile 277

Convince & Convert

MAY 27, 2011

Either way, I found it to be a very interesting statistic. population surveyed; and when presented the choice of abandoning their smartphone or television, 64% of super socials would choose to keep the phone. Facebook is Where Consumers are Influenced about Buying Decisions. Or perhaps I’m confusing cause and effect?

Social Media 166

Social Media MySpace Statistics Social Networking 166

Pam Moore

DECEMBER 7, 2017

2018 content marketing trends, statistics and predictions. 2018 Content Marketing Trends and Statistics You Should Know… . 58% brand marketers and PR professionals surveyed do not have a good sense of what people do after they consume their brand content (Cision). 2018 Content Marketing Statistics and Trends.

Template 167

Template Templates Trends Content 167

agora pulse

JANUARY 14, 2020

Statistics show that 66% of all TikTok users are under the age of 30. Working with influencers to create and circulate content to a broader audience. The problem is influencer marketing isn’t cheap. So, let’s assume you have a low budget and you’re not working with influencers. How can you use TikTok? Let’s delve in.

UGC 139

UGC Hashtag How To Meme 139

Sprout Social

MAY 19, 2021

The Harris Poll, on behalf of Sprout Social, surveyed US consumers and business executives to better understand how they use social media and its impact on organizations. 3 key social media interaction statistics to focus your strategy. They follow influencers or brand ambassadors. They report issues.

Engagement 134

Engagement Brands Review Influencer 134

Convince & Convert

DECEMBER 29, 2011

Either way, I found it to be a very interesting statistic. population surveyed; and when presented the choice of abandoning their smartphone or television, 64% of super socials would choose to keep the phone. Facebook is Where Consumers are Influenced about Buying Decisions. Or perhaps I’m confusing cause and effect?

Social Media 166

Social Media MySpace Statistics Social Networking 166

Webbiquity SMM

JANUARY 19, 2016

Image credit: The CMO Survey. And that usage isn’t all selfies and cat videos; both consumer and B2B purchases are influenced by social content. Here are four key takeaways (among the many possible) from the compilation of social media marketing facts and statistics below: Social is important today, but even more so tomorrow.

Social Media 100

Social Media Marketing Survey Metrics 100

Sprout Social

MAY 18, 2021

Our recent survey of 250 business executives further illuminates the need to invest in both traditional and social media to ensure your business is set up for the future. 4 social media vs. traditional media statistics that prove you need to invest in both. The influence of social extends beyond marketing.

Social Media 111

Social Media Team Focus Group Loyalty 111

Ignite Social Media

OCTOBER 16, 2017

It evolved into something more that inspired creativity and Snapchat influencers were born who shared their content via stories. So instead of just assuming that I’m correct based solely on my personal opinion, we’ll delve into the opinions of many with some statistics.

comScore 111

comScore Statistics Instagram Study 111

Socialized

FEBRUARY 12, 2021

If you really are not sure your brand is meant to be on YouTube, check out the latest YouTube statistics: Every day, YouTube views over 1 billion hours of content. Recent surveys have shown that video is the predominant medium of media used during their content campaign, which further proves how effective such content could be.

YouTube 100

YouTube Brands Hubspot Overview 100

Buffer Social

JANUARY 25, 2018

Being one of the most anticipated reports every year, the Internet Trends report shares valuable insights and statistics about the technology industry. On top of these statistics, comScore’s 2017 U.S. This report is inspired by the annual Internet Trends report by Mary Meeker, a partner at Kleiner Perkins Caufield & Byers.

Social Media 111

Social Media Trends Report Survey 111

Social Media Strategies Summit

MAY 24, 2019

This statistic is not surprising given that 93% of the brands surveyed say they have gotten a customer as a result of video efforts on social media. Nike collaborates with YouTube influencers to expand rech. According to a recent report by Smart Insights, 83% of marketers believe that video is becoming more important.

YouTube 124

YouTube Brands Fashion UGC 124

Kikolani

JUNE 21, 2016

A statistic in DemandGen’s 2015 content marketing survey report shows that over 75% of B2B (business to business) purchasers base their decisions on content the use for research. Just take a look at this amazing blogging statistics meter from worldometers.info. Get influencers to write for you. Over 1 milion posts!

Strategy 93

Strategy Content Marketing Influencer 93

The Realtime Report

DECEMBER 4, 2012

Seeing a mobile ad about a product inspired 43% of respondents to research that product, and 21% of those surveyed said they purchased a product because of a mobile ad. Online video also had a marked effect on purchase behavior; the study revealed that 44% of respondents have purchased a tech device after watching an online video about it.

Mobile 170

Mobile Research Products Survey 170

The Realtime Report

AUGUST 8, 2012

These findings are from a survey conducted jointly by Teradata Aster , Mzinga , and the Center for Complexity in Business (CCB) at the University of Maryland to provide insights into the adoption, use and current state of social business software and big data analytics in businesses. Social Media ROI And Realtime Big Data Analytics.

ROI 191

ROI Analytics Mzinga Social Media 191

Sprout Social

FEBRUARY 28, 2023

These LinkedIn Statistics will show you why it is the network for professionals, especially B2B marketers, to target motivated audiences in 2023. We will provide statistics and data from trusted sources, including the Sprout Social Index™, Social Media Trends for 2022 & Beyond. No statistics were provided for users aged 35–54.

Statistics 140

Statistics LinkedIn Marketing B2B 140

Hootsuite

AUGUST 30, 2022

Gen Z and social media statistics. While these statistics weren’t isolated to only Gen Z, it’s fair to assume they are spending at least 24 hours per month on TikTok—the most conservative data estimate from the survey. Gen Z and technology statistics. Gen Z online shopping statistics. Influencer marketing.

Statistics 102

Statistics Marketing HootSuite Study 102

Social Media Strategies Summit

JUNE 20, 2019

Statistics show that viewers engage with live video up to 8 times longer than pre-recorded video. According to a recent study by Livestream and New York Magazine, 80% of consumers surveyed would rather watch live video from a brand than read a blog. Create snippets from your live video. minutes of live video.

Video 140

Video Upcoming Instagram Metrics 140

Razor Social

NOVEMBER 29, 0002

If you can’t do the analysis with the tools you can always run a survey to your audience. Influencers – These are people that have access to a larger audience and have the potential of influencing this audience. All social media channels will require some paid media over time but this will affect your statistics.

Analytics 89

Analytics Social Media How To Analysis 89

The Realtime Report

JULY 10, 2012

The Burst Media research also found that social media friends influence purchase decisions. Broken down by age group, the majority (60%) of those ages 35-44 were influenced by the recommendations of social media friends and followers, vs. 50% of those ages 18-34, and just 30% of those 45 and older.

Buy 183

Buy Brands Facebook Survey 183

Kikolani

JUNE 21, 2016

A statistic in DemandGen’s 2015 content marketing survey report shows that over 75% of B2B (business to business) purchasers base their decisions on content the use for research. Just take a look at this amazing blogging statistics meter from worldometers.info. Get influencers to write for you. Over 1 million posts!

Strategy 60

Strategy Content Marketing Influencer 60