Remove influence
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Tips on How PR Pros Can Create Social Media Success

Mindjumpers

Tweet When having established a well-planned social media presence and your business has connected with relevant media and influencers, you might consider whether it’s time to take the next step and give your PR efforts a social boost as well? Develop social news backgrounders.

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Social You Should Know—April Social Media Updates

Ignite Social Media

Snap Is Losing Influencers, While Instagram Gains Them. This probably doesn’t come as a surprise, but over the past year 86% of marketers and 89% of influencers reported using Snapchat less for influencer-marketing campaigns , according Activate. YouTube and Twitter also seem to be losing ground with influencers.

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Digital PR Tool of the Week: Newsle

Proactive Report

These alerts can open the door to conversation and engagement with these influencers. Once you sign up it connects to your social accounts and then tracks which of your followers, fans and friends is showing in the news. ” You can rank your news feed by most interesting or most recent. .

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Digital PR: Finding Brand Ambassadors

Proactive Report

But in most cases a brand ambassador is likely to be someone with a decent following online, either on their blog, Facebook, Twitter or other social news sites like Digg , Reddit or StumbleUpon. Do a social audit and locate everyone who speaks positively about your brand. The next step is to use ranking and influence tools.

Brands 101
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This Week in Social Media – 6/19/2013

Social Media Marketing

Bookmarks/Read-Watch-Listen Later Advocates and influencers - these are the same, right? Influencers have large followings while advocates have smaller followings. Instagram Video this week in social news social media facebook Twitter' Which should brands focus on ? Are you ready?

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7 New Instagram Features You May Have Missed

Likeable

This ability to re-share Stories is especially useful for brands, providing opportunities to gather user-generated-content or facilitate influencer partnerships. New Call-to-Action Buttons. Following its limited rollout of native payment , Instagram released new action buttons with a select group of partners.

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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

I’ve used this tool on behalf of small clients for finding hundreds of key influencers on Twitter, blogs and various other social networking sites and forums. Social Mention. The only caveat is that this may whet your appetite for the full version (see below).

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