Remove influence

Social Media Strategery

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Klout for Enterprise 2.0 Networks is a Bad Idea

Social Media Strategery

I then read " Enterprise Social Networks, Performance Reviews, and Company Culture ," on the Social Media Club DC blog that rightfully (and thankfully!) takes issue with this idea of ranking people's influence on these internal networks. Enterprise social networks don’t work like that.

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Pay to Play: Seven Ways Social Media is Getting More Expensive

Social Media Strategery

Meanwhile, social networks realize that brands will pay big money for access to the millions of users in their online communities, and they’re going to charge more and more for that privilege. Increasingly, to compete effectively in social media, brands realize that to play, they must pay. Increasing reach. Paid sponsorships.

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You Become What You Measure

Social Media Strategery

We use tools like Sysomos and Radian6 to track millions of social media posts. We use sophisticated algorithms to measure the specific level of influence people have among their friends. We use social network analysis to determine how messages flow from one person to another. Where does it stop? Will it stop?

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But I Don’t WANNA Change!

Social Media Strategery

This has become a sort of mantra for me – it’s about changing behaviors, it is not about getting people to use a wiki/blog/social networking site, etc. The subject was using change management methods to encourage social media adoption within organizations. Be sure to engage the traditional naysayers (IT, Legal, etc.)

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Why Social Media is Scary | Social Media Strategery

Social Media Strategery

Because inevitably, the next level brings more pay, more power, more respect, and more influence. The problem with this structure is that social media renders these traditional roles and responsibilities obsolete. That same person also uses FB as a valuable networking tool for business purposes. What are you thoughts?

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Social Media is Driven by the Person, Not the Position

Social Media Strategery

It’s about the IT specialist who starts an entire social network dedicated to Government 2.0 is fun, but if you really want an idea of the future of social media and government, stop looking at the titles that follow the name, and focus instead on the person behind the name. in his spare time.

Gov 2.0 93
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What's Going to be Your Social Media Legacy?

Social Media Strategery

What started out as just a wiki now includes social bookmarking, social networking, blogs, and most importantly, a culture of collaboration that will continue even if one or two pieces is taken away. Companies are also inventing innovative ways in leveraging social media.

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