Convince & Convert

JANUARY 11, 2011

People who say social media isn’t measurable aren’t looking very hard. The truth is that there are at least 25 viable metrics you can use to evaluate the success of your social media efforts. Here are the 6 critically undervalued social media success metrics. Daily Story Feedback. Inbound Links.

Metrics 159

Metrics Postrank Social Media Klout 159

Convince & Convert

MAY 20, 2012

The social media software industry offers some amazing functionality, but it suffers mightily from murky messaging and customer confusion. There are five specific categories of social media software, and lumping them all under “social media management” does us all a disservice.

Crimson Hexagon 140

Crimson Hexagon Software Social Media Attensity 140

Convince & Convert

OCTOBER 5, 2010

Tweet New research from Sysomos shows that 92.4% Based on the Sysomos findings, here’s what you can try to make your tweeting more effective: 1. Find Your Influencers. Watch this list whenever possible, interacting with your influencers whenever you have something relevant and useful to add to the dialog.

Sysomos 142

Sysomos CoTweet CoTweet Klout 142

Razor Social

MARCH 30, 2016

Is all that social media activity paying off? Listening is just as important as sharing on social media Click To Tweet. The Social Media Monitoring Lighthouse. People mention what they are doing on social media channels and they also look for advice. Influencer Monitoring.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. Research: How do people talk about your industry and who are the influencers? based on budget or schedule) Once you’ve answered those questions you can compare major social media monitoring tools.

Social Media 155

Social Media Radian6 Strategy SM2 155

Proactive Report

JANUARY 10, 2011

The answer is yes and no – depending which part of the social media program you’re talking about. Mark Evans wrote this week in the Sysomos blog. These companies want to do social media but they don’t want to do it themselves on a daily basis. And if you read it ten years ago, then read it again.

Social Media 93

Social Media Sysomos Flickr Training 93

Convince & Convert

AUGUST 10, 2010

The tsunami of data being created, collected and parsed every second of every day now makes influence identification instantaneous, and possible from the comfort of your desk chair. Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Social Media Strategery

JANUARY 6, 2014

We use tools like Sysomos and Radian6 to track millions of social media posts. We use sophisticated algorithms to measure the specific level of influence people have among their friends. We use social network analysis to determine how messages flow from one person to another. Where does it stop? Will it stop?

Sysomos 134

Sysomos Radian6 Data Analysis 134

Josh S Peters

FEBRUARY 5, 2013

Building this will inform the rest of the strategy, content, and social media platforms you participate on. Knowing this will inform your marketing, social media, SEO, and content strategies. Use a social media listening platform like Radian6, Trakur, Sysomos, etc. Thanks for reading, Josh S Peters.

Strategy 186

Strategy Wiki Sysomos Widget 186

Audiense

JULY 13, 2018

After using social data to put together a list of competitors , next we can analyze the competition and determine the insights that could to be extracted. A traditional metric that is analyzed in regards to social media is the size of the community. Community size. Engagement. Share of voice.

Data 68

Data Sysomos How To Upcoming 68

Writtent Blog

JANUARY 10, 2014

million people blog on blogging sites and 12 million people blog via social networks ( Barnraisersllc ). 23 % of Internet time is spent on blogs and social networks ( Barnraisersllc ). Sysomos ). Blog posts that were shared on Twitter and Facebook got 149% more inbound links than those not shared on social media at all.

Sysomos 104

Sysomos Blogosphere B2B Social Networking 104

Webbiquity SMM

FEBRUARY 11, 2016

Horror #2: The Sneaky Social Media Crisis. You’re on a vacation, enjoying the warmth of the sun while you’re idling by the beach, sipping your piña colada when you received a call from your manager or team member who informs you that a social media crisis has blown up and they need your help right away.

Marketing 100

Marketing Sentiment Sysomos Campaign 100

Webbiquity SMM

JULY 24, 2018

But that first impression may instead come from the company’s social media presence (and if not the first, very often the second). That fact alone shows the importance of building a solid social media as well as website presence. Social media is actually even bigger than that, though.

Tools 170

Tools Social Media Netvibes Lithium 170

Sherrilynne Starkie

JANUARY 8, 2018

The term ‘social media consultant’ can mean different things to different people because there is a whole range of skills and talents on offer. The cheat sheet provides a summary of the key skills a well-rounded social media consultant should possess. Social Media Essential channels to reach target audiences.

Skills 334

Skills Social Media Sysomos Diagrams 334

Convince & Convert

JUNE 17, 2010

Certainly, it’s not a comprehensive influence formula like Klout , or other Twitter-influence arbiters ( interesting study this week from Sysomos ), but it’s easy to calculate, and I think it makes sense. So, I’ve started to look at followers per tweet as a metric that focuses on the efficiency of time spent.

Twitter 125

Twitter Metrics Social CRM Consultant 125

Webbiquity SMM

SEPTEMBER 12, 2011

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Still, questions remain: how do I use social media most effectively across the enterprise? Which social media monitoring tools should I use? What social media developments and trends should I be watching?

Social Media 257

Social Media Trendrr SM2 Alterian 257

Techipedia: Tamar Weinberg

APRIL 8, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 7 Truths About Social Media Marketing 7 Truths About Social Media Marketing by Tamar Weinberg on April 8, 2010 Share Even though social media isn’t new to many of us, the world is waking up to this new shiny toy.

Social Media 268

Social Media Marketing Policies Sysomos 268

Convince & Convert

APRIL 1, 2016

“Fan engagement is a team that manages all of the touch points for where our brands meet our fans, not just social media. Influence Pros Podcast. What’s your one tip for becoming a social pro? . “We are trying to create cultural movements around these brands.” ” —@eswayne. ” —@eswayne.

Sysomos 60

Sysomos Social Media Tumblr YouTube 60

Webbiquity SMM

FEBRUARY 13, 2017

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. 71% say they are likely to purchase an item based on social media referrals; in fact, consumers report that social media plays almost as big a role in purchasing decisions as does television.

Tools 207

Tools Social Media Netvibes Sample 207

Webbiquity SMM

JANUARY 3, 2011

J-P De Clerck reports that less than half of companies have blogs, despite the fact that “blogs are real social media hubs and cornerstones of inbound marketing.&# Get High Resolution Photos And Edit For Free by Trailblaze Social Media With Josh. Five Key Ingredients for a Successful Corporate Blog by Sysomos.

Tips 176

Tips Sysomos SEO WordPress 176

Proactive Report

JULY 14, 2010

I liked Srinivas Kandikonda’s article in Technology News about the need for a social media strategy and although he is writing about media organizations, the lessons apply equally to any business today. A comprehensive social media strategy enables customers, as well as employees, to interact with each other using Web 2.0

Sysomos 78

Sysomos Radian6 Case Study Web 2.0 78

Webbiquity SMM

AUGUST 16, 2010

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Social Media Marketing Tips, Tactics and Guides. Building Social Bookmarking Networks 101 by Search Engine Journal.

Social Media 200

Social Media Tools Strategy Tips 200

Techipedia: Tamar Weinberg

JULY 7, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media > No, You Can’t Automate Social Media! No, You Can’t Automate Social Media! And it doesn’t help for marketing — at least not the social kind.

Social Media 251

Social Media Klout Influencer Feed 251

Convince & Convert

JULY 9, 2010

An expert in marketing to women, she heads the Media Connections practice, focused on managing brand dialogue via traditional and social media. Time is proving that no matter how much social media changes, the core rules of engagement remain the same.

Influencer 122

Influencer Ustream Authentication Social CRM 122