Influencer Shminfluencer: The Truth Under the Covers
Buzz Marketing for Technology
JUNE 6, 2012
Your CEO asked you to put together a list of influencers but you know the score- every famous person is inundated by such requests and you feel your product or service will be lost in the noise. And not all influential people are engaged in social media. So the ideal model might not work. You can then turn to your PR agency.
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