Mobile apps are a waste of time for associations.
SocialFish
NOVEMBER 11, 2010
I’ve been thinking about this a lot lately, and my thinking has been influenced by research, including the September Pew Internet report on “The Rise of App Culture,&# and a r eport on global mobile statistics from MobiThinking. Remember, the adoption rate for SMS is 2.5 * deep breath * There. Think I’m wrong?
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