Proactive Report

APRIL 23, 2010

Social content has been creeping into search for a while. and Bing signed a licensing agreement with Twitter and added real-time news and Tweets to their search results pages. The recent announcement of Twitter’s promoted tweets just makes this a closer bond. Create social media-influenced paid search campaigns.

Social Media 74

Social Media comScore Paid Search Yahoo 74

Firebelly

NOVEMBER 13, 2009

Which brings us to the power of the market constituents to influence each other. Social Search. Marketing is focused on listening and paying attention to what kinds of experience people are having. Lastly, social research is emerging as an area to watch carefully. Its affordable, its immediate, and its more tactile. View an alternate.

News 100

News Social Media Marketing Paid Search 100

Firebelly

FEBRUARY 12, 2010

About 64% of US Internet users will interact with user-generated content this year, and 26 million US adults will use Twitter at least monthly. Despite regulations regarding disclosure of marketer-driven efforts, consumers may feel that whatever it is these people are receiving from companies positively influences their endorsements.

Feed Reader 100

Feed Reader Marketing Paid Search Startup 100

Devumi

APRIL 24, 2015

But getting noticed on some platforms, notably Facebook, is making paid ads necessary. I’m not saying that you’ll have to pay for EVERYTHING, but popping for a Twitter Ad every now and then will bring you back some excellent returns when done correctly. Do you social channels bring you more conversions on Twitter than Facebook?

Trends 60

Trends Marketing Mobile Paid Search 60

Convince & Convert

NOVEMBER 23, 2010

Twitter followers and Facebook fans and the most egregious example. The number of Twitter followers you have means practically nothing. Companies like PostRank (with its analytics product), and Klout (with its online influence measure) and leading this integrated metrics parade. What you can do with them matters a lot.

Metrics 127

Metrics Postrank Klout Marketing 127

Social Media Strategery

APRIL 3, 2014

Will he share it with his 100K Twitter followers and Facebook fans? Should you use paid search links to drive additional traffic? The reach and influence of some organizations’ owned channels rival that of some traditional publications. For example -. Will he blog about it too? Is your brand willing to retweet his story?

Syndication 103

Syndication Marketing Advertising SEO 103

Webbiquity SMM

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%).

Social Media 245

Social Media B2B Marketing SEO 245

Sprout Social

JANUARY 2, 2019

This challenge signals both the need for brands to market their sites to social users, but also tap into social media as a primary source of traffic versus organic or paid search. This can directly influence your social strategy as you spend more time driving traffic from the sources that make sense. Web traffic metrics.

Campaign 111

Campaign Social Media Metrics Trends 111

Kikolani

MARCH 11, 2013

Followerwonk – Analyze your followers, discover deep insights about your social graph, target influences, search Twitter bios, connect with interesting people, and so much more. Domain vs. Domain – Create charts showing the commonalities of multiple domains and their organic or paid search keywords.

SEO 167

SEO Tools Analysis CPC 167

Jeff Esposito

MAY 20, 2011

The lost origin of Twitter – This Gizmodo piece made the cut this week, because it took me down memory lane – to a world of less connected and wired in devices that evolved into my favorite social platform. This means that companies only track where the person purchasing came in on, whether it be Twitter, Facebook, email or paid search.

Klout 31

Klout Paid Search Analysis Small Business 31

Jeff Esposito

MAY 20, 2011

The lost origin of Twitter – This Gizmodo piece made the cut this week, because it took me down memory lane – to a world of less connected and wired in devices that evolved into my favorite social platform. This means that companies only track where the person purchasing came in on, whether it be Twitter, Facebook, email or paid search.

Klout 30

Klout Paid Search Analysis Small Business 30

Hootsuite

JUNE 13, 2022

Earned and paid media. Collaborating with influencers. Maybe your brand owns the conversation on Twitter but doesn’t show up on Facebook. Insights can help you gather mentions from a variety of platforms, including Twitter, Facebook, Instagram, YouTube, Tumblr, and more. Running social ads. Social budgeting.

Social Media 144

Social Media How To HootSuite Metrics 144

Josh S Peters

JANUARY 21, 2013

Forum (on-site), wiki, Twitter or Facebook page, blog, website, newsletter, apps, etc. can help spread the content through the paid platforms as well as other earned platforms like user’s Twitter, Facebook, Pinterest, etc. When it comes to ZMOT, paid can be the Stimulus that puts a customer into the ZMOT mode / mindset.

Wiki 178

Wiki Paid Search Adwords StumbleUpon 178

Kikolani

SEPTEMBER 13, 2013

An Introduction to Paid Search Marketing for Small Businesses – If you’re looking to boost your traffic, or you’ve lost your search engine rankings in one of the latest Google algorithm updates, then paid search marketing could be a good option for your business. Then give Commun.it Blogging / Content.

Marketing 126

Marketing Paid Search Mashup Forums 126

Webbiquity SMM

FEBRUARY 10, 2015

Among the largest social media sites, YouTube drives the most highly engaged website traffic (with visitors overall spending on average nearly four minutes and visiting three pages on target sites), followed in order by Google+, LinkedIn and Twitter. 01% from Twitter; this compares to almost 10% for paid search and 7% for email marketing.

Statistics 50

Statistics Social Media B2B Hubspot 50

Webbiquity SMM

JANUARY 19, 2011

Great content naturally attracts links, but Matt Malden points out ways to go beyond that by blogging, sending a regular email newsletter, using Twitter, social networks, YouTube and other sites to expand your online presence. Sally Falkow reports research on new influences in the B2B buying process (e.g., Tweet about the video.

Tips 179

Tips Press Release Reputation B2B 179

Webbiquity SMM

JANUARY 17, 2011

Which social media platforms are most effective at influencing buyer behavior? At its current rate, Twitter will process almost 10 billion tweets in 2010. Facebook, Twitter Growing As Video Referral Sources by MediaPost Online Media Daily. Are Twitter Followers Better Than Facebook Fans? by eMarketer. Yes—sort of.

Research 210

Research Social Media B2B Marketing 210

Kikolani

NOVEMBER 29, 2010

I have included many well known female influences as well as some that are just starting out but have a very promising future in the blogging world that I have come across online, found in other lists, connected with in forums like the Third Tribe and the BlogcastFM Green Room , or met at events such as Blog World Expo and Social Media AZ.

Blogger 168

Blogger SEO Consultant WordPress 168

Webbiquity SMM

MAY 23, 2017

Spread over paid search, video marketing, social media and other online channels , digital is expected to account for more than 46% of all advertising in the next five years. Guest post by Cheryl Joy. According to recent research from Forrester, digital marketing spend in the US will reach $120 billion by 2021.

B2B 198

B2B Strategy Marketing Microsoft 198

Razor Social

DECEMBER 21, 2016

It analyzes Google organic and paid search results and produces a detailed analysis to help you evaluate your site and the sites of your competition. There is a Custom Tweets feature that lets you specify a unique message to share on Twitter. BuzzStream is a great tool for tracking and managing your influencer outreach efforts.

Tools 40

Tools BuzzStream Marketing Template 40

Convince & Convert

JUNE 12, 2013

Most companies have: Some sort of social media presence (be it Facebook, Twitter, LinkedIn, Pinterest, Tumblr, etc.). These make great social updates for Twitter or LinkedIn. Incidentally, it’s a good idea to add Twitter Card and Facebook OGP metadata to that page. Most direct marketing advertisement methods (paid search, etc.)

BuzzStream 150

BuzzStream Content Metadata Reddit 150

Kikolani

NOVEMBER 24, 2015

Are you using influencer and blogger outreach for your marketing campaigns? The discount starts at 50% and increases to 65% when you share it on Facebook, Twitter, and Pinterest. This tool is invaluable when it comes to researching your competitor’s organic and paid search keywords and strategies. Ninja Outreach.

Blogger 60

Blogger Discount WordPress Marketing 60

Convince & Convert

FEBRUARY 23, 2012

Jay : This is the one where Jar-Jar Binks learns Twitter. For this week’s Jay’s Thought, I am very fascinated by what appears to be finally, at long last, after a lot of gnashing of teeth and conversation, what appears to be the actual launch of Twitter’s self-serve ads. Whereas, think about Twitter consumption.

Social Media 118

Social Media Adwords B2B Training 118

Techipedia: Tamar Weinberg

JANUARY 5, 2009

(Plug: They also recently came out with an awesome eBook on how to become a rockstar freelancer – aff) Twitter Newbies Guide to Twitter (Chris Brogan): Haven’t used Twitter yet? The Big Juicy Twitter Guide (Caroline Middlebrook): Want more Twitter goodness? The difference is that it’s virtual.

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Webbiquity SMM

FEBRUARY 7, 2012

59% are on Twitter, and 43% use a company blog for marketing. Les Luchter looks at research showing that 10% of all website visits to the top 1,000 web properties come from social sharing, half as much as from search. Twitter, Facebook And LinkedIn: Age, Ethnicity And Gender Of The Major Social Networks [STUDY] by All Twitter.

Statistics 190

Statistics Research Social Media B2B 190

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Local Search Ranking Factors : David Mihm comes out with local search ranking factors every year, and his research is indispensable for those focused on local SEO. 9 Ways to Start a New Local Business Using Facebook, Twitter, Groupon, and Google : These easy (and mostly affordable steps) can put your local business on the map.

Marketing 264

Marketing SEO Case Study Small Business 264

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. 11 Practical Business Uses for LinkedIn, Facebook, and Twitter (GigaOM): Some lesser-practiced tips are suggested here, such as using LinkedIn polls. Social Media: Measurement and ROI.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Webbiquity SMM

AUGUST 5, 2013

What’s the average click-through rate of a link shared on Twitter? State of Search ). Facebook, Twitter and Google+ are the most popular social networks with search engine marketers. And the gap is even more dramatic on Twitter, where 61% of marketers but just 12% of consumers follow at least one brand.

Statistics 214

Statistics Social Media B2B SEO 214

Webbiquity SMM

APRIL 29, 2014

” As indicated by the posts from Search Engine Watch and All Twitter highlighted below, that is starting to change, but only just. How can paid, owned, and earned media be harmonized to achieve business goals? This approach isn’t SEM (paid search) though SEM is a key component of a wider WPO strategy.

Brands 204

Brands SEO Press Release Engineering 204

Webbiquity SMM

AUGUST 18, 2012

The average midsize or large company (1000 employees or more) has 178 “social media assets” (Twitter handles, employee blogs, etc.)–yet B2b marketers believe social media is critical to organic search success. LinkedIn generates more leads for b2b companies than Facebook, Twitter or blogs. Marketingeasy ).

Statistics 204

Statistics Social Media B2B Marketing 204

Webbiquity SMM

AUGUST 18, 2012

The average midsize or large company (1000 employees or more) has 178 “social media assets” (Twitter handles, employee blogs, etc.)–yet B2b marketers believe social media is critical to organic search success. LinkedIn generates more leads for b2b companies than Facebook, Twitter or blogs. Marketingeasy ).

Statistics 198

Statistics Social Media B2B Marketing 198

Oktopost

DECEMBER 5, 2019

It costs 41% less than paid search ads, and gets you three times as many leads for each dollar spent. 64% prefer “credible content from industry influencers”. 64% prefer “credible content from industry influencers”. Why not step up and become the influencer they’re looking for? 76% find infographics to be helpful.

Platform 104

Platform Content B2B Education 104

Webbiquity SMM

SEPTEMBER 8, 2010

What percentage of Fortune 100 companies are on Twitter? What social media tool helps small business double their reach on Twitter? What percentage of web searches stop after page one of the results? Three caveats: first, though low, the influence of social media is growing. While 28% of U.S. While 28% of U.S.

Research 191

Research Social Media B2B Statistics 191

Writtent Blog

AUGUST 3, 2016

2 Use Influencer Marketing. #3 3 Interview Influencers. #4 8 Optimize CTR from Google Search Results. #9 Use Influencer Marketing. Take an influencer out to lunch. Interview Influencers. When it comes to search engine optimization (SEO) techniques, everyone seems to have an opinion. Did you like this?

SEO 0

SEO Google Sites Engineering 0

Convince & Convert

APRIL 22, 2016

Jay: So you were saying more than Facebook ads, more than paid search, more than Twitter, more than blogposts, the signature file campaigns from their employees generated more registrations for this event than anything else. Dan: It’s a cool tool to just check out, hear the biggest influences for our business might be.

Campaign 60

Campaign Groups Groups Analytics 60

Webbiquity SMM

NOVEMBER 28, 2011

Not too surprisingly, Facebook is the #1 method for passing along content, followed by email and then Twitter. Social Media 2010, The Fastest Growth Ever by MyCorporateMedia Randy Schrum supplies some interesting social media statistics, such as: Twitter users post more than 65 million tweets per day. And 73% of U.S. Fridays at 4 p.m.

Statistics 219

Statistics Research Social Media B2B 219