Buzz Marketing for Technology

JUNE 27, 2008

White Papers |. Newsletters |. NEWSLETTERS. More Newsletters. Convince the influencers. KM efforts are just as vulnerable to negative influences as any other corporate project. on a copy of Malcolm Gladwells The Tipping Point to learn more about influencers.). src = [link]. }. ); WHITE PAPERS.

Company 122

Company How To Case Study Mobile 122

Mindjumpers

AUGUST 27, 2010

You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. Social media monitoring can help you link to the most popular sites and blogs that have the highest amount of influence. You can download the white paper here.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Mindjumpers

AUGUST 27, 2010

You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. Social media monitoring can help you link to the most popular sites and blogs that have the highest amount of influence. You can download the white paper here.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Hootsuite

MAY 9, 2023

It also includes any blogs and articles, white papers, or case studies you publish. Think ebooks, white papers, webinars, and any how-to content you’ve created. You can even pay an influencer to use their owned channels to distribute content about your brand to their network. Influencer marketing.

Tips 98

Tips Content HootSuite UGC 98

Convince & Convert

APRIL 28, 2010

But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. Labeled “Mass Influencers&# this army of 29 million opinionated chatterboxes may very well be the key to your social media success. Fly more miles, get priority seating on an airline. Eat 10 sandwiches, get the 11th free.

Social Media 149

Social Media Strategy Influencer Social CRM 149

Rebekah Radice

OCTOBER 9, 2017

In this episode of the Brand Authority Podcast , I share 5 proven steps to build influence on social media. 5 Ways to Use Social Media to Build Influence. Whether it be an infographic, white paper, ebook or blog post, everything you create should be targeted for your specific niche. Ready to make it happen?

Influencer 109

Influencer Social Media Conversation Case Study 109

Keyhole.co

JANUARY 4, 2022

Some LinkedIn content ideas are: Blog posts White papers Media coverage Announcing product launches or updates Sharing open positions and welcoming new employees. Host an “AMA” – Ask me Anything session Interview an influencer your audience looks up to Unveil a new product. LinkedIn Events. Humanize your brand.

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

Webbiquity SMM

FEBRUARY 21, 2012

Content can be produced in a wide variety of formats: • White papers. Newsletters. Build a network of influencers. There are several ways to find the key influencers in any industry. If you’ve got the budget, search for influencers using a social media monitoring or PR management tool. Case studies.

B2B 190

B2B Social Media Alltop Marketing 190

Rebekah Radice

OCTOBER 9, 2017

In this episode of the Brand Authority Podcast , I share 5 proven steps to build influence on social media. 5 Ways to Use Social Media to Build Influence. Whether it be an infographic, white paper, ebook or blog post, everything you create should be targeted for your specific niche. Ready to make it happen?

Influencer 60

Influencer Social Media Conversation Case Study 60

Convince & Convert

JANUARY 29, 2016

Well, according to a study of marketing technology buyers by Walker Sands , we have a lot less influence than we might think. All three of the top answers are influenced by content created, published, and shared by content marketers to varying degrees. They should not be influencing the final purchase decision.

Content 60

Content Research Education Study 60

Social Media Strategery

JANUARY 7, 2010

Include the link to your content in your team newsletters, meeting agendas/minutes, email signatures, briefings, Yammer messages, and any other communications vehicles you use. Do you want cross-team collaboration on a white paper? Will I get an opportunity to influence future policy? Cross-promote.

Gov 2.0 125

Gov 2.0 Social Media Wiki Collaboration 125

agora pulse

FEBRUARY 25, 2020

Presentations can be turned into videos, white papers , or e-books, or broken down into various types of infographics. A small percentage of your blog posts or social media posts should be curated from reputable sources—such as leaders in the industry, influencers, or news platforms.

Products 193

Products Notification Curation Banking 193

Webbiquity SMM

MARCH 29, 2016

Hosting or participating in Twitter chats is another effective way for marketers and other subject matter experts to expand their industry following and influence on Twitter. Also add these links to employee email signatures, in marketing emails and newsletters, and on digital product collateral. Social Audience Strategy.

B2B 100

B2B Social Media Strategy Marketing 100

Convince & Convert

MARCH 18, 2016

This week’s show is on Uberflip – the influencer identification and connections platform. Here are all our white papers. Never have I gone to a resource center and said I really want to read a white paper. I don’t care what it’s about, I just really want to read a white paper.

Marketing 60

Marketing Content eBook Joomla 60

agora pulse

SEPTEMBER 21, 2016

One of the strengths of defining or re-visiting brand identity, but also one of its weaknesses, is that it’s usually done from the inside out – with management and other staff influencing. It’s important not to lose sight of the views and inputs from current, and potential, clients – to gauge opinion, reaction and also to assess congruency.

Social Media 60

Social Media Guidelines Domain Name Brands 60

Convince & Convert

JUNE 12, 2013

You’ll also want to email a link to your list (sometimes in a larger newsletter). That being said, I’m not suggesting you hire someone in a gorilla suit to stand by the side of the freeway holding a sign with the title of your latest white paper on it. The White Paper is in his briefcase.

BuzzStream 152

BuzzStream Content Metadata Reddit 152

Oktopost

JUNE 9, 2020

A good place to start is by identifying a small group of influencers within your organization who already actively share company content and represent your company’s best interests. You can highlight this week’s or month’s top advocates in an email newsletter and showcase their success stories. There are multiple ways to do that.

B2B 144

B2B Survey ROI Metrics 144

Convince & Convert

SEPTEMBER 21, 2010

going so our COMMUNITY INFLUENCERS ?can going so our COMMUNITY INFLUENCERS ?can going so our COMMUNITY INFLUENCERS ?can which have had an about face on the policies because of social media influence. We need to get some VIRAL BUZZ ?going can EVANGELIZE the PRODUCT SEEDING?and and create some SOCIAL MEDIA about it.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Webbiquity SMM

NOVEMBER 6, 2013

During the event, the company can use public relations tactics to meet with industry journalists and other influencers attending the show or conference. Newsletters themselves, new and archived, can be posted on the company website, where they provide search value.

B2B 188

B2B Research Newsletter Conference 188

Hootsuite

NOVEMBER 30, 2023

From social media posts to email newsletters to videos and websites, Canva has more than 600,000 templates in their premium collection as well as thousands that are free to use. The style options range from cheeky to grumpy, from casual to formal, and even include specific tone options like makeup influencer or true crime podcast host.

Tools 104

Tools Content HootSuite Marketing 104

agora pulse

AUGUST 19, 2020

A total of 76% of buyers are willing to share their information in exchange for white papers; ebooks took second place with 63%. After all, 65% of content consumers stated that they prefer content from prominent industry influencers.). Draws on micro-influencer strength. Already approved. Time-consuming .

Curation 130

Curation Content Curata Flipboard 130

Convince & Convert

APRIL 22, 2016

So, using Sigstr gives you the ability to take your employees’ work email signatures, not their personal, their work email signatures and insert graphical banners in those signatures that then click through to your landing page, to your sign-up page or video, your white paper, your webinar, whatever. Dan: You got it, you got it.

Campaign 60

Campaign Groups Groups Analytics 60

Convince & Convert

FEBRUARY 26, 2016

Namely, if you’re a devotee of the theory that a natural link by definition is completely organic, the logical question to ask is: Is there a way to influence the generation of natural links other than by creating awesome content? Collaborate With Influencers. Entice Influencers With Ego Bait. highlight to tweet).

SEO 60

SEO Research Industry Influencer 60

Convince & Convert

DECEMBER 30, 2015

Alternatively, you can use quotes from influencers to complement your content—which works particularly well in shareable graphics embedded in your content. While interviews may be an avenue to gather testimonials and quotes, you may also use them for gathering insight from industry influencers you may have never met before.

Diagrams 60

Diagrams Posterous Eventful Template 60

Convince & Convert

SEPTEMBER 15, 2015

Alternatively, you can use quotes from influencers to complement your content—which works particularly well in shareable graphics embedded in your content. While interviews may be an avenue to gather testimonials and quotes, you may also use them for gathering insight from industry influencers you may have never met before.

Types 60

Types Content Diagrams Posterous 60

Writtent Blog

FEBRUARY 20, 2014

We’ve expanded beyond your basic blogs, eBooks, and white papers to incorporate some truly groundbreaking concepts: 1. A Round-Up of Influencer Insights. Imagine how much value you could provide to your customers by creating a center for online professional education, which could include videos, white papers, eBooks and more!

Content 104

Content Marketing Screencast Tumblr 104