Remove influence

SocialFish

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Internet Fame and the True Impact of Influence

SocialFish

You may be aware that there is a big debate going on in the social media blogosphere about “influence&#. Maybe you’re starting to think that influence is not about how many followers someone has on Twitter. .&# Maybe you’re starting to think that influence is not about how many followers someone has on Twitter.

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Community, Social Media and Risk Perceptions

SocialFish

Slovic pioneered the concept of affect heuristic – a theory that a person’s “affect” (feelings, emotions) influences decision-making. The reverse is also true where a negative affect influences a decision in a similar way. A person may show a bias based upon an affect. Same house but with a different affect on people viewing it.

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More business social media than you can shake a stick at

SocialFish

Social Media Informer has a great topic list, where you can find posts by specific topics such as privacy , collaboration or influence , and you can also use the site like a daily digest (including subscribing to get a daily or weekly email). Awesomesauce!!

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White paper on Social CRM for associations

SocialFish

Marketing takes the lead on growing outposts, identifying influencers, and developing word-of-mouth marketing programs. Membership works to gather data, pull in additional profile information, and analyze connectedness against renewal rates. Outreach and lead generation.

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Mobile apps are a waste of time for associations.

SocialFish

I’ve been thinking about this a lot lately, and my thinking has been influenced by research, including the September Pew Internet report on “The Rise of App Culture,&# and a r eport on global mobile statistics from MobiThinking. * deep breath * There. I believe that associations need to get mobile right, and fast.

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Is Social CRM the key to growing membership?

SocialFish

How about these: Recognize influencers among the membership in order to encourage and reward their championing of association activities. This all sounds great in theory, doesn’t it? So let’s get a little more concrete. What specific objectives might a Social CRM practice help associations achieve?

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Most webinars stink. What can we do about it?

SocialFish

Adaptation of social media is influencing organizations to be more open and transparent. If we are asking attendees to participate in a real time session, shouldn’t they have ample opportunity to engage each other so ideas are generated through peer discussion?