Techipedia: Tamar Weinberg

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Social Media in the Industry: Customization is the Key to Success

Techipedia: Tamar Weinberg

&# Without a clear methodology of measuring ROI, many businesses are still cautious to spend their marketing budget on social media and web 2.0. On top of that, let’s add all of the other social networks out there including Linkedin, Foursquare, Myspace, Friendster, Tumblr, YouTube and the list goes on. What’s your goal?

Industry 231
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Google+: The New Kid on the Block, but is it Too Little, Too Late?

Techipedia: Tamar Weinberg

In June, comScore reported that one out of every six minutes is spent on a social network. The newest social network de jour is Google+. Available by invite only (for now), Google+ has taken the social networking scene by storm. One thing you’ll notice is non-industry folks engaging on the network.

Google 177
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How Social Media Has Become a Tool For Clinical Research

Techipedia: Tamar Weinberg

The exceptional growth and adaptation of social media networks represents an ideal opportunity to overcome one of the most challenging aspects of the clinical research industry. Social networking gives sponsors and clinical trial coordinators the ability to target a vast group of e-patients. Reduce overall costs.

Research 194
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13 Characteristics Of Successful Digital Schmoozers

Techipedia: Tamar Weinberg

They have REALLY engaged social networks. There is a misconception on social networking sites that you are either a conversationalist or a marketer. Think of it is a pulse on your industry or topic of choice. As soon as something breaks in her industry, boom! way to keep your pulse on your industry.

Industry 248
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How I Network on Friendster, Facebook, MySpace, and LinkedIn Â?

Techipedia: Tamar Weinberg

by Tamar Weinberg on December 19, 2007 Share How do you leverage different social networks? I am fascinated by the amount of social networks that I’m part of, but better yet, I’m intrigued to find that I assume different “personas,&# at least in terms of choosing friends (and using the networks), on each social site.

MySpace 114
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Build Relationships. Not Numbers.

Techipedia: Tamar Weinberg

Most people don’t know how to define objectives, and frankly, even with well-defined objectives, you just can’t do social media marketing by itself and assume you’re going to build traction or visibility. There’s something to be said about genuine social networks that allow people to connect with their loved ones.

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Connection: Social Media’s Special Gift

Techipedia: Tamar Weinberg

Today, the online space and affordability of web hosting and domain names has helped create billions of conversations about your brand, your industry, and critical key players in your space. Of course, shared links on social networks also drive traffic. It’s up to you to capitalize this and leverage it effectively.