Adam Sherk
DECEMBER 17, 2009
What caught my eye was the chart on budget allocation across various industries in 2009: As you can see search marketing got a much greater share of interactive marketing budgets than social media. You can check out their posts for the aspects of the report they covered. What Horrible Things Did Time Magazine Do in 1964?
Adam Sherk
DECEMBER 2, 2009
Both rightly deserve credit for increasing awareness industry-wide. Another chart of interest in the Vocus whitepaper demonstrates how social media monitoring has become an essential part of the PR practioner’s toolkit: News monitoring and online media databases have traditionally received the lion’s share of PR tool spending.
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Adam Sherk
JANUARY 20, 2010
The reality is that the industry is being radically re-invented by new technology, and there are no easy answers out there. We are watching the continuing rapid decline of newspapers and an old industry that is unable to adapt to the many aspects of online media. Most likely the result will fall somewhere in between. It happens.
Adam Sherk
MAY 12, 2010
It sounds a lot like the practices of some industry blogs and news aggregators today. We poached material constantly, from newspapers, from other publications — even from Time. Copying from Time was a fact-checker’s dream, because we knew they took accuracy very seriously over there. What Horrible Things Did Time Magazine Do in 1964?
Adam Sherk
DECEMBER 15, 2010
LISA (The Localization Industry Standards Association) states that proper internationalization can save money: “Anecdotal evidence from many, many people over the years consistently indicates that proper internationalization reduces the cost of subsequent localization by about 50% and reduces the time needed for localization by about half.”.
Adam Sherk
APRIL 8, 2010
Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Wrap, Newser and Content Aggregation: How Much Attribution is Enough? by Adam Sherk on April 8, 2010 The cease and desist letter and the ensuing war of words between The Wrap’s Sharon Waxman and Newser’s Michael Wolff is getting a lot of industry attention this week.
Adam Sherk
JUNE 15, 2010
It is also interesting that despite that low score the profile is still in the 99.4th percentile: Perhaps @ColonelTribune is more popular among industry professionals (as an example of a great Twitter persona ) than typical users and news consumers. Or maybe Twitalyzer missed the boat on that one. What do you think?
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