article thumbnail

The complete guide to B2B SEO

Sprout Social

The practice and industry of Search Engine Optimization (SEO) has been around for quite a while now. People generally tend to think about an SEO strategy in terms of ranking high in popular keyword searches. B2B SEO has a few basic areas that differ from B2C SEO. What is B2B SEO?

B2B 122
article thumbnail

Content Marketing: Dos and Dont’s [Report]

Mindjumpers

Skyworld.com has just released their second complimentary white paper from the series on Successful Content Marketing. The first white paper called “How to kick-start your Content Marketing” includes a seven-step approach that can be used by any organization to develop or re-energize a successful content marketing strategy and program.

Report 216
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity SMM

In another study, 35% of marketing professionals worldwide cited content marketing as their leading focus in 2013, followed by social media (25%) and SEO (15%). The three content marketing tactics that deliver the highest ROI are featured articles (cited by 62% of marketers), video (52%) and white papers (46%). eMarketer ).

article thumbnail

What Exactly Do You Do?

Webbiquity SMM

A common enough question, but it got me thinking: in more than five years and nearly 500 posts about web presence optimization, SEO, SEM, content marketing, social media, and inbound marketing on this blog, I’ve never actually answered that question here. click to enlarge). It happens.

SEO 100
article thumbnail

7Search, Others, Accused of Traffic Stealing in Domain Parking Research Paper

Bill Hartzer

There apparently has been, and continues to be, fraud going on in the domain parking industry. This is the first paper I’ve seen in a long time that details tested the “dark side” of domain parking, and is attempting to expose it. And it’s not regulated. Domain Names'

article thumbnail

Seven Expert Social PR Guides and Tips

Webbiquity SMM

It was viewed as being about name recognition and industry credibility, not something as mundane as lead generation. A news release may be designed to get media coverage, but it can also create valuable backlinks for SEO. So how exactly does PR support SEO efforts? 8 Steps to Leveraging PR for SEO by iMedia Connection.

Tips 202
article thumbnail

Top 9 LinkedIn Social Media Marketing Groups

Firebelly

Social Media & SEO. Description: Offers a friendly B2B networking environment for SEO and social media marketing professionals who understand the rapidly evolving Social SEO and Inbound B2B Marketing space. Provides free white papers and reports to keep you up to date on industry trends and best practices.

Groups 100