The Realtime Report

AUGUST 29, 2019

Key findings include: Customer support queries increase significantly during the holidays: New proprietary data from Helpshift’s retail customers showed that customer support tickets increased 47% during the 2018 holiday season. Cyber Monday saw an even higher 167% increase in ticket volume compared to non-holiday periods.

Study 79

Study Telecommunications Airlines Survey 79

Sherrilynne Starkie

AUGUST 29, 2018

Wayfair, an online homewares retailer, Jurassic World and fashion brand Coach are among the first brands to try it out. Quality journalism is good for everyone especially those of us working in the media industry. The new feature allows brands to give their audience an intimate, immersive experience. Podcasting continues upward trend.

Content 170

Content Nielsen Marketing Badge 170

Social Media Strategies Summit

AUGUST 28, 2019

According to Persado, the company already works with 250 marketers across categories including retail, finance, and hospitality. Retail giant Alibaba opened a physical “ FashionAI ” store in Hong Kong with the goal of streamlining the fashion retail experience through the use of Artificial Intelligence.

Examples 200

Examples Marketing Retail Automotive 200

Bill Hartzer

AUGUST 18, 2010

According to a brand new survey by CareerBuilder , one-quarter of businesses leverage social media to recruit and research possible staff. A brand new CareerBuilder survey reports that 35 % of employers use social media to market their company. Survey Methodology. This survey was conducted online within the U.S.

Survey 102

Survey Company Social Media Sample 102

SocMed Sean

FEBRUARY 24, 2022

As a result, in a recent survey called The Future of Social Marketing, close to 96% of respondents ranked Facebook in the top three drivers for return on investment. Which industries do the best on Facebook? According to SocialBakers, the sports industry has the largest number of fans on the platform.

Strategy 130

Strategy Facebook Travel Marketing 130

Sprout Social

OCTOBER 25, 2022

Brand surveys. Brand surveys are routine (often biannual) surveys that assess what an audience thinks and feels about your brand. Data from brand surveys can be used to track brand perception over time, providing businesses with the insights needed to shape their company’s image in the right direction. Website traffic.

Strategy 130

Strategy Brands Hubspot Survey 130

Social Media Strategies Summit

FEBRUARY 18, 2020

The Influencer Summit team had the chance to sit down with Jim Tobin, president and founder of Carusele , the leading influencer marketing company for consumer brands and retailers. That’s frustrating to me because I think it cheapens the industry. It just doesn’t.

Influencer 229

Influencer Campaign Retail Survey 229

The Realtime Report

MARCH 25, 2014

Out of websites in 33 industries, social media sites provide the least satisfying experience, according to the American Customer Satisfaction Index’s (ACSI) first-ever website benchmark. Are you surprised that social media websites ranked so low among the industries surveyed? Specialty Retail Stores 79. Airlines 80.

Sites 177

Sites Social Media Insurance Airlines 177

The Realtime Report

MAY 22, 2023

Everything You Need to Know on Real-Time Engagement Platform The real-time engagement conversation platform empowers people, managers, and leadership with frequent, simple pulse surveys that may be completed in two or three minutes. EeCommerce E-commerce is one method for consumers to buy and sell goods in retail.

Platform 91

Platform Engagement Loyalty API 91

Sprout Social

FEBRUARY 8, 2021

Through collection methods like surveys and reviews, the data will then be analyzed and distributed to relevant departments. Others, like surveys and customer interviews, require a more active approach. This is a common collection method for online retailers. A company will use a VoC program to understand their customers better.

Data 123

Data Survey How To Review 123

Sprout Social

JUNE 26, 2023

The technology identifies sentiment in feedback from a wide range of sources such as platforms like Trustpilot or Google My Business, social media comments and direct mentions, surveys and news sources. An NER model can be trained to recognize millions of data points and apply them to industry-specific contexts.

Sentiment 103

Sentiment Patterns Analysis Price 103

Sprout Social

NOVEMBER 30, 2023

You could also survey and ask your customers what other brands they considered when making a similar purchase. Sprout’s Listening insights also show you trends, topics and posts in your industry, all filterable by sentiment. Competitor analysis also often reveals industry best practices to incorporate into your marketing strategy.

Analysis 103

Analysis Sentiment Marketing How To 103

Sprout Social

MARCH 1, 2023

According to a Q1 2023 Sprout pulse survey, over two-thirds (79%) of marketers plan to spend up to 50% of their total social budget on content creators. After all, an unfiltered comment section on a creator video will give you far better insight into your consumer than any formal survey or focus group ever could.

Products 90

Products Team Focus Group Collaboration 90

Idaconcpts

MARCH 23, 2013

One industry that has a particularly big challenge in turning digital shoppers into digital buyers is the Consumer Packaged Goods (CPGs). From the graph above, it is easy to see why CPG online retailers believe that it is a simple matter of being a great online marketer. While this is one part of the equation, it is not all of it.

Retail 136

Retail Price Discount Survey 136

Sprout Social

JUNE 27, 2023

Review analysis is the process of analyzing customer feedback from various sources such as social listening data, review forums, customer service data and surveys to get targeted brand insights. Not being proactive can lead to grim repercussions as fast fashion retailers are learning the hard way. What is review analysis?

Review 126

Review Brands How To Analysis 126

Sprout Social

APRIL 15, 2020

In Sprout’s 2019 #BrandsGetReal survey , we found that 91% of people believe in social’s power to connect people. Brands should also be mindful of the toll COVID-19 has taken on the industries they operate in. Prior to the pandemic Allbirds, shared a lot of social content featuring their retail spaces and newest collections.

Strategy 142

Strategy Metrics Hubspot Retail 142

Hootsuite

JULY 6, 2022

2022 is shaping up to be a big year for this rapidly growing industry. In a 2021 survey, 44% of people reported using Instagram to shop weekly. 77% of active Instagram users surveyed in a recent study noted that the app lets them interact with brands. Are you thinking about getting into Instagram eCommerce? Try it Free.

Instagram 117

Instagram HootSuite UGC Influencer 117

Sprout Social

JULY 22, 2021

Before we get started, let’s get familiar with the groups surveyed for the Sprout Social Index™ 2021: UK & Ireland Edition , which we’ll reference throughout. We surveyed 500 British and Irish consumers comprised of: Generation Z (survey respondents ages 18-23). Millennials (survey respondents ages 24-39).

Social Media 139

Social Media Survey Buy Influencer 139

Hootsuite

AUGUST 2, 2022

What are others in your industry doing in terms of CX strategy? Send out surveys. Send out surveys to crowdsource sentiment on your brand, your customer experience, and products or services. You can craft your surveys specifically to ask questions about your customers’ experience with your brand. Know your competitors.

Template 77

Template Templates Strategy HootSuite 77

Sprout Social

AUGUST 26, 2021

And annual surveys reveal little about what current events or trending topics are most relevant among consumers right now. Social media is much cheaper than surveys or focus groups, which can cost thousands of dollars depending on the size and complexity of your research panel. Social media market research is also: Affordable.

Research 144

Research Social Media Airlines Marketing 144

Waxing UnLyrical

MAY 2, 2013

Whether those are sales people, account managers, customer service, or retail workers, they are the people who are continually interacting with your customers. Send them a survey asking for feedback and input. Competitor websites, blogs and industry forums. Google search.

Adwords 278

Adwords SEO Compete Analytics 278

Adam Cohen

JULY 12, 2010

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. When Pepsi put big budget dollars to social media , I think many people in the industry finally woke up. More about this blog here.

Research 265

Research Social Media Marketing Retail 265

Sprout Social

FEBRUARY 27, 2023

According to a Q1 2023 Sprout pulse survey, 74% of consumers believe that social media has increased accountability for brands. We spoke to marketers across industries to see what their brands are planning and what they’d like to see from their peers this Women’s History Month. Express your team spirit They say charity begins at home.

Social Media 116

Social Media Team Groups Groups 116

Sprout Social

MAY 19, 2021

The Harris Poll, on behalf of Sprout Social, surveyed US consumers and business executives to better understand how they use social media and its impact on organizations. Listening data equips brands with the intel they need to have relevant, meaningful interactions with consumers who are talking about your industry as a whole.

Engagement 135

Engagement Brands Review Influencer 135

Visually SM

MARCH 4, 2015

As we’ve noted, companies in a multitude of industries find the idea of location-based delivery — also known as geo-targeting — very appealing. In their latest “Quarterly Digital Intelligence Briefing,” Econsultancy and Adobe share survey data revealing the sectors exploring this technology: Consumer goods: 33%.

Team 124

Team Questions Retail Marketing 124

Sprout Social

AUGUST 29, 2023

A virtual retail agent can make tailored recommendations for a customer, moving them down the funnel faster—and shoppers are looking for this kind of help. In fact, in a Q2 2023 Sprout pulse survey of 255 social marketers, 82% of marketers who have integrated AI and ML into their workflow have already achieved positive results.

Conversation 78

Conversation FAQ Banking Sentiment 78

Sprout Social

JULY 6, 2022

What are the best times to post on Twitter by industry? Best Times to Post on Twitter by Industry. Being armed with the best times to post on Twitter is a great start to any social media content calendar , it’s important to see how the data translates to your specific industry. Start your free Sprout trial. Consumer Goods.

Twitter 104

Twitter Tourism Travel Education 104

Buffer Social

JANUARY 25, 2022

“The beauty industry is very saturated,” she explains. The team will also be rolling out a robust retail education and sampling program and nurturing long-term paid partnerships with new brand ambassadors to make sure they’re sharing this value with as many potential customers as possible.

Small Business 91

Small Business Marketing Retail Education 91

Twist Image

JANUARY 23, 2014

I was in New York speaking at the National Retail Federation ''s Big Show in New York City. Bush , was going to speak and then Costco co-founder, Jim Sinegal , would be awarded a lifetime achievement award during the NRF Retail Industry Awards Luncheon. national retail federation. nrf retail industry awards luncheon.

Retail 84

Retail Startup Marketing Mobile 84

Twist Image

JULY 18, 2014

You have your social media fully integrated into your website, which matches up to the retail experience and beyond. Because of this, we''re seeing stunning growth on smartphone and tablet adoption, while the PC industry crumbles. Meanwhile, a survey this week says that 47 percent of U.S. pc industry. retail experience.

Retail 72

Retail iPhone Mobile Wireless 72

Visually SM

MARCH 4, 2015

As we’ve noted, companies in a multitude of industries find the idea of location-based delivery — also known as geo-targeting — very appealing. In their latest “Quarterly Digital Intelligence Briefing,” Econsultancy and Adobe share survey data revealing the sectors exploring this technology: Consumer goods: 33%.

Team 100

Team Questions Retail Marketing 100

Hootsuite

FEBRUARY 22, 2022

Source: IAB UK Affiliates & Partnerships Group Buyside Survey Results. Programs from big general retailers like Amazon and Walmart can be an easy way to get into affiliate marketing for beginners. But for some creators, mega-retailers might not be the best choice. influencers in a 2021 survey. Try it free today.

Affiliate marketing 130

Affiliate marketing Social Media Tips Marketing 130

Sprout Social

FEBRUARY 18, 2020

But when you practice social media listening , you’re taking an overall look at brand mentions and industry trends to better inform future marketing decisions. At 78%, the majority of marketers that Sprout surveyed responded to a customer request within 12 hours. Industry hashtags, if applicable. Posts at your location(s).

Social Media 135

Social Media Strategy Brands Airlines 135

Convince & Convert

MAY 6, 2016

For example, retailers can ask for a customer’s email address after an in-store purchase, a travel agent can ask for an email address after a phone booking is made, or a business can segment email addresses of their top customers. This type of CRM data can be collected from multiple online and offline sources. Driving Results with Data.

Small Business 60

Small Business Strategy Telecommunications Retail 60

Convince & Convert

DECEMBER 27, 2013

This week: From ExactTarget , a free whitepaper called The Audience Growth Survey. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. A brief survey of the Brimfield PD Facebook page shows a handful of tactics that social media pros would not consider “ best practices.”

Survey 167

Survey Social Media Retail Communities 167

Sprout Social

MAY 9, 2023

Capabilities such as semantic classification, named entity recognition and aspect based sentiment analysis help you get targeted insights specific to your industry, while natural language processing helps you optimize social content and improve customer engagement—all leading to greater competitive advantage and share of voice.

Sentiment 131

Sentiment Marketing Analysis Loyalty 131

Sprout Social

AUGUST 1, 2019

According to BrightLocal’s Local Consumer Review Survey in 2018, 86% of consumers read reviews for local businesses. The same survey explored if reviews affected the consumer’s use of a local business. Review sites vary between industries. But what do people think about these reviews? They react with their wallets.

Review 101

Review Strategy Hotels Survey 101