Social Media Strategery

JANUARY 20, 2014

As we’ve seen time and time again , turning over your brand’s reputation to an intern isn’t always the wisest choice. billion industry. Most brands now know the real costs of social media marketing are not as great as the opportunity costs of bad social media strategy. It’s become overwhelming.

Social Media 104

Social Media Compete Cost Syndication 104

Social Media Strategery

DECEMBER 5, 2020

As PRovoke Media put it: “…it is painfully clear that the agencies that are surviving best amid this year’s chaos are those that bring industry-leading expertise in such areas as corporate reputation, crisis counsel, public affairs and employee engagement.”.

Case Study 81

Case Study ROI Reputation Proposal 81

Social Media Strategery

JULY 23, 2012

People who should realize that their comments, whether they're made online or off – "good luck getting a job in this industry, you idiot!" You can write blog posts, engage with professionals on LinkedIn, participate in industry Twitter chats. " – reflect on them too.

Social Media 119

Social Media Journal Publishing Review 119

Social Media Strategery

JUNE 13, 2014

If you work in the marketing industry (“social media” is not an industry), you’ve probably either read or heard about this anonymous piece in Digiday and either scoffed at or empathized with the author’s plight. If your goal is to improve your brand’s online reputation, point to the quality of the search results.

Social Media 109

Social Media Metrics ROI Reputation 109

Social Media Strategery

DECEMBER 18, 2012

″ has evolved from fringe buzzword to an massive industry. The change agents who risked their jobs and reputations to start these networks a few years ago are being held up as innovators and leaders. Conferences , guest blogging over at AIIM , and writing a whole bunch of blog posts. Over the years, “Enterprise 2.0″

Yammer 116

Yammer Communities Collaboration Microblogging 116

Social Media Strategery

NOVEMBER 10, 2008

What would happen if I took a job in another industry where social media wasn’t a key component of the job? This is an element that is key to the social software movement, but exists in all reputable leadership programs. Stop blogging. Stop Tweeting. Stop evangelizing. Stop everything related to social media.

Gov 2.0 66

Gov 2.0 Social Media Wiki Sports 66