Adam Sherk

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Startups Use Micro-PR Campaigns to Tip Momentum in Their Favor

Adam Sherk

As a result they may do too little or too much, risking momentum and their reputation right out of the gate. My friend has since taken this advice and his company now has inbound sales and a growing positive reputation that has given him further confidence to start another company.

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Harlem Globetrotters Press Release: Not Sure Why I Got It, But I Kind of Like It

Adam Sherk

While personnel announcements don’t tend to get picked up much outside of industry or trade outlets, I do like the success statistics they included. So here is the complete press release. billion media impressions in 2012.